3. 3
How about this slice of a pie?
Let’s imagine that it’s your market share today.
And what if you want to have more?
4. 4
How about the whole pie?
Let’s spy on our competitors to make it real!
5. 5
1. General competition landscape (trends, popular search queries)
2. All the necessary data about your potential customers (analyzing
the competitors’ audience, behavior, preferences and tastes)
3. Rivals’ marketing secrets, their promotions and search engine
strategy
What data can your competitors share with you?
24. Thanks for your attention!
http://bit.ly/webpromo12
Alexandra Tachalova
Dmitry Pukhasky
a.tachalova@semrush.com@AlexTachalova
d.pukhalsky@semrush.com