Social Media & Marketing Strategies

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Web Marketing Academy. Digital Marketing Training Bangalore

This document provides an overview of social media and marketing strategies. It discusses popular social media platforms like Facebook and Google+ and their user numbers. It then recommends tools for social media research, monitoring, and engagement including Google Alerts, Trends, and Insights. Other sections discuss using Twitter to find journalists and trending topics, using HARO to be a resource for reporters, best practices for managing social media accounts, and online marketing as a career path.

Negócios Tecnologia

Suresh Babu Ph: 9731338721 Twitter:@seobangalore Email: suresh@webmarketingacademy.in Social Media Revolution

Face book 700 Million Users 25 Million Users in India

G+ 25 Million Users http://www.comscoredatamine.com/2011/07/infographic-gmails-global-market-penetration/

100 Million User 10 Million India Top industries : IT, Computer Software, Telecomm, Financial Services ,[object Object]

4% of members use the word 'owner' in their title ,[object Object]

Google Alerts – Free Monitoring Tool – 2 min

Why to use these tools ? ,[object Object]

Tools Find Journalist, News , Popular Topic and Followers by category

How to use these tools ? ,[object Object]

Find out what media is looking for future stories

Example guidelines:BBC: http://www.bbc.co.uk/editorialguidelines/page/guidance-blogs-bbc-summaryThe Roanoke Times News Standards:http://www.roanoke.com/newsservices/wb/xp-59614#48,[object Object]

Social Resume http://www.slideshare.net/saadahmedshaikh/visual-resume-saad-ahmed-shaikh

Best Job in the World http://news.bbc.co.uk/2/hi/asia-pacific/7823812.stm

Search Engine Rankings Images Face book Twitter

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Social Media & Marketing Strategies

1. Social Media& Marketing Strategies

2. Suresh Babu Ph: 9731338721 Twitter:@seobangalore Email: suresh@webmarketingacademy.in Social Media Revolution

3. Face book 700 Million Users 25 Million Users in India

4. G+ 25 Million Users http://www.comscoredatamine.com/2011/07/infographic-gmails-global-market-penetration/

6. 19027 listed ‘bollywood’, ‘holly wood’ or ‘film’ in their LinkedIn profile

8. <a rel=“YOU” href=“http://you.com”>

9. Listen 1

10. Google Alerts – Free Monitoring Tool – 2 min

11. Back type - FREE Time to Set up – 2 min

12. Back type - FREE Time to Set up – 2 min

13.

14. Cant find in Google results

15.

16. Research

17. Up-to date information

18.

19. Google Trends - FREE

20. Google Insights - FREE

21. Google Insights

22. Google Ad planner

23. Twitter Trending Topic - FREE

24.

25. Historical Data/References

26. Research

27.

28. Topic of interest

29. Seasonal topic of interest

30.

31. Tools Find Journalist, News , Popular Topic and Followers by category

32. Other Twitter Tools

33. HARO 3

34. HELP A REPORTER OUT

35. HELP A REPORTER OUT

36. Why to use these tools ?

37.

38. Find out what media is looking for future stories

39.

40. How BBC Lost 60,000 Followers to ITV

41. BBC Twitter

42.

43. Educate the team

44. Transition while moving

45.

46. Social Resume http://www.slideshare.net/saadahmedshaikh/visual-resume-saad-ahmed-shaikh

47. Tweet for Internship

48. Best Job in the World http://news.bbc.co.uk/2/hi/asia-pacific/7823812.stm

49. Search Engine Rankings Images Face book Twitter

50. Online Marketing as Career

51. Career Path

52. Team – Online Marketing

53. Web Marketing Academy

54.

55.

56. Location 5

57.

58. Mobile Marketing 6

59. 100million Internet users in India, 40 million use it through handsets. Google India’s mobile traffic up 3 times in 2010 “Mobile queries will take over desktop queries by 2012 in the country,” - VinayGoel, head of products at Google India Source: Telegraph India http://www.telegraphindia.com/1101218/jsp/business/story_13316293.jsp

60. Thank You Suresh Babu Email: suresh941@gmail.com http://in.linkedin.com/in/seosuresh Twitter: @seobangalore

61. Photo Creditsand Thanks to http://www.flickr.com http://www.flickr.com/photos/karthikc http://www.flickr.com/photos/klash/

Social Media & Marketing Strategies

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