1. SNOOK
DESIGNING IN THE
PUBLIC SECTOR
- making the case for do tanks -
SARAH DRUMMOND
Canberra

3. LIE FS
R BE
O U
I PL ES
P RI NC
&

7. N ERS
DE SIG
RV ICE
SE
th ings
do
EN TLY
IF FER
D

10. double diamond design process
Discover Define Develop Deliver

14. prototyping

17. visual
and storytelling

18. co-design

19. people

21. “fuzzy front end
problem solving”
Liz sanders

22. you play with lego
you stalk people
You draw alot
But what the hell do you
actually do?

74. “Working in the way we have done with the Total
Craigroyston initiative feels like we have actually
been listened to. It feels different this time”
- Local Resident at Co-Creation session

76. PUBLIC SECTOR = NO DESIGN

78. GOING BACK TO BASIC SKILLS

79. HANDING OVER TOOLS

80. “FIRST OF ALL DESIGN
CANNOT BE SEEN.”
- PETER GORB

81. Here is the science bit...

82. Policy
Framing wicked problems
Catalysts of new futures
Designforgov
Do tank
Interpreting Action
Briefs not policys
Forming partnerships to
develop UI
Designforgov
Do tank
Internal Design Capacity
Companies who can
respond to user needs and
create awesome customer
Embedding
design
Grassroots
Closing feedback loops Communication
Responding Platforms

83. GOVERNMENT
RESEARCH
PUBLIC
PUBLIC
FUNDERS BODIES
Dotank
PARTNERSHIP ACCESS TO
PROJECTS THE PUBLIC
DEVELOPING
PROTOTYPING
PRODUCTS
TRAINING
(CPD)

84. This isn’t just service design
Empathy
New Skills
New relationships
New business cases
Changing Mindsets

85. O OK
SN
ma kes
PACT
IM
AN

87. S C OT T I S H
PARLIAMENT
The festival of Politics
DEBATE CHAMBER, HOLYROOD

88. PERSONAL DEMOCRACY FORUM
GOOGLE FELLOWSHIP

89. SOCIAL
INNOVATION
CAMP
CAIRO, EGYPT

90. IDEA
INCUBATOR
ITU telecom World
GENEVA, SWITZERLAND

91. DESIGN
CAMP
GLASGOW 2014
COMMONWEALTH GAMES

92. YOUNG
ENTERPRISE
AWARD
YOUNG SCOT AWARDS 2012

93. “We should become architects of the future,
not victims of the past ”
- Buckminster Fuller

94. “A rat race is for rats. We are not rats.
We are Humans”
- Jimmy Reid

95. FERMENTING
A REVOLUTION
IN SCOTLAND
WE ARE SNOOK

96. thanks!
(for the heat)
@rufflemuffin
@wearesnook
wearesnook.
com