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By Abda Aslam
Superhero films such as Spiderman, Superman, The
Dark Knight since the 20th century the list of
superhero films just keeps going and the genre of
these films are all high expectations because of the six
top 12 highest opening weekend box office with a lot
of earning. Most movies are forms of pastime they are
meant to be a blend of entertainment. These superhero
movies tend to be powerhouses of action, stunts and
excitement, immersing the audience in a colourful and
fully realized world. By watching a superhero movie it
is great chance to relax and not think about stress or
what is happening around the world.
Superhero movies are lots of things to lots of people
for example they may be comic book lovers, they are
the realization of their favourite worlds, those who
feels the strain of economic, personal or nation
problems. They are also successful because of the
target audience that goes and watches it. The
audience’s that superhero films will attract are 12
and above and they will attract the audience who
like si-fi and action films.
The chart shows that these 15 films which are The Dark Knight,
Spiderman, Spiderman 2, Spiderman 3, Iron man, Iron man 2, The
Incredibles, Batman, X-Men- The Last Stand, Handcock, X2:X-Men-
United, Batman Begins, Superman Returns, Batman Forever and
Thor. The reasons why these films are in the top 15 are because
they all have good script this is what the audience like they like a
good story line of a film otherwise there is no point of the film if
there is not a good script, making sure that the film attracts the
audience by putting stars that are well known for example in
Spiderman at first know knew who Tobey Maguire (Peter Parker)
was till the first Spiderman film came out and became a hit then
Spiderman started to make a squall, release date the film has been
realised on date which the audience can make it to the cinemas to
watch the films listed of the top 15 on the chart it all comes down to
a film when it should be released for example The Dark Knight was
released out on the 24th July 2008 the release of this film. The Dark
Knight Target audience was people the age 12 and above the film
waited till July because this is the start of the summer holidays for
children this is done so that this will draw more people attention
rather than it being released in a month where the child has school.
All of these 15 films are a superhero film this shows that the
audience is more into the superhero movies this makes it a
large part of the film industry for example Batman is a
superhero film that means that the audience that come and
watch the film has an interest in action, fantasy and si-fi
films. Also in this chart all 15 films would have been
successful in attacking the audience this is because of the
amount of advertising in a film for example Spiderman
advertises in different ways to get attention from the
audience such as there was once a toy in every happy meal
in Macdonald of a character from the film Spiderman,
posters on bus stops, Magazines of the film and with a little
toy.
I believe that the target audience for 3 films from
the upcoming releases column are for the Amazing
Spiderman is 12 and above this is because the
other films of Spiderman are a 12. For the film the
Dark Knight Rises the target audience is 12 and
above. The film Iron man 3 target audience is 12.
The factor are that all these 3 film are 12 and a
above this is because the films he already made a
previous films of the same context and because it’s
for a young audience there will not be any sexual
contact with the characters.
The article believes that The Dark Knight Rises, The Avengers and
The Amazing Spiderman will be a successful in find audiences.
These three films are big superhero movies one film is a sequence,
another being the build-up of a series of successful movies based on
well-known characters and the one film which is being a restart of a
massively popular film contract with a new director and cast. The
reasons for this are that the Dark Knight and Spiderman is all
sequel of the same films but different stories. Also the film
Avengers is the same in genre of the Dark Knight and Spiderman
which is action, si-fi and adventure and which all three are all
superhero films. Spiderman was a hit from day one and the new
record with $151 million with the film Spiderman Also the film
Avengers has a great advantage over the other two being the first
movie of the summer which means it can burst out of the opening
and get everyone excited about the summer. The Avengers will
prove the sum is greater than the other films by combing six
characters from the pervious summer blockbuster. The Dark
Knight is coming to the summer with the advantage which is being
a sequel to a $533 million earning movie.
The film Avengers will be the biggest selling point because
there is a return of Robert Downey as Tony Stark he is a well
know character this is what will draw the audience’s
attention. The Dark knight rises is a return if the audience’s
favourite which the very well-known character is. These are
the films that the audience want the summer to come quick
because the summer is where the audience are free to go out
and have fun. Also by advertising these film this will then
bring fan and other people who are not fans to go and watch
the movie and the people who went in as not fans will come
out the film as fans this is the key ingredient to advertise.
Star actors and star director’s in helping superhero films to be
successful are every important this is because then this will
draw the audience’s attention because these are the character
that the audience’s like watching. Marvel’s Avengers,
Spiderman and Ghost Rider will trade at the box office with
the DC comics Batman and British comic hero Judge Dredd.
The movies feature some of Hollywood biggest names such as
Will Smith. Having stars in a movies which are not well
known then it’s a risk because they don’t know if the
audiences will like the film. Maybe because a person likes one
an actor of doing that particular scene, for example if a person
likes Jackie Chan in family, action And comedy movies then
there is no other star to take over that role of him so then that
means that this states that the person won’t see a film in the
cinema if Jackie Chan does not star in it or but on the other
hand people may have lots of stars that they like in acting and
that they don’t mind in going to the cinema to watch their
movies
The more well know characters are started in
films then this means that the more that the
films will become successful because then more
audience will turn up because they know that
they like this character and that they know how
they act in film within their roles.
I asked two people about the same issues and they
all said that superhero films are very successful in
this 20th century and this attracts the audience
because it’s all action. They said that all superhero
films are all typical the audience knows what is
going to happen and who will win at the end
something different should come out so this will
excite the audiences more.
I asked a group of 6-7 to discuss what they like and dislike about the superhero
genre its story line and its characters. The things they said are as follows:
Like:
     The male hero
     Action e.g when the hero and villain are fighting
     Powers
     Enemies
     Saves his lover
     It’s exciting
     The female hero
Dislike:
     Typical story line
     Unrealistic
     Enemies
     The female hero
I talked to two people in the focus group to find out more
specific details about what they think they are as follows:
Person1:
•     The stories are the same for every superhero film. The hero
gets in a fight with the villain they both fight, the villain takes
the superhero’s lover and then the hero needs to try and rescuers
her which he does at the end and he kills the villain and they all
live happy ever after. For example Spiderman 1 when Peter
Parker tries to save Mary Jane Watson but the green goblin gets
in the way.
   The hero of the film is very good looking for example
     Spiderman and Superman especially in their hero’s outfit
     when they first put the outfit on.
   The action of the films when fighting for example in
     Spiderman when Peter Parker fights with green goblin.
Person2:
   The hero has to always rescue his lover example of films are
    Spiderman, Superman and Batman
   Its exciting to watch it makes your heart go fast this so this you
    want to see what’s happens next for example Spiderman when he
    gets bitten by the spider and when he realise that he has powers
   The enemies in the films this puts an excitement to the film
    because the audience wants to know what’s going to happen next
    in the film. For example in Spiderman we don’t know till the
    middle that the green goblin is Peter Parkers best friends dad.

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Abda aslam audience research

  • 2. Superhero films such as Spiderman, Superman, The Dark Knight since the 20th century the list of superhero films just keeps going and the genre of these films are all high expectations because of the six top 12 highest opening weekend box office with a lot of earning. Most movies are forms of pastime they are meant to be a blend of entertainment. These superhero movies tend to be powerhouses of action, stunts and excitement, immersing the audience in a colourful and fully realized world. By watching a superhero movie it is great chance to relax and not think about stress or what is happening around the world.
  • 3. Superhero movies are lots of things to lots of people for example they may be comic book lovers, they are the realization of their favourite worlds, those who feels the strain of economic, personal or nation problems. They are also successful because of the target audience that goes and watches it. The audience’s that superhero films will attract are 12 and above and they will attract the audience who like si-fi and action films.
  • 4. The chart shows that these 15 films which are The Dark Knight, Spiderman, Spiderman 2, Spiderman 3, Iron man, Iron man 2, The Incredibles, Batman, X-Men- The Last Stand, Handcock, X2:X-Men- United, Batman Begins, Superman Returns, Batman Forever and Thor. The reasons why these films are in the top 15 are because they all have good script this is what the audience like they like a good story line of a film otherwise there is no point of the film if there is not a good script, making sure that the film attracts the audience by putting stars that are well known for example in Spiderman at first know knew who Tobey Maguire (Peter Parker) was till the first Spiderman film came out and became a hit then Spiderman started to make a squall, release date the film has been realised on date which the audience can make it to the cinemas to watch the films listed of the top 15 on the chart it all comes down to a film when it should be released for example The Dark Knight was released out on the 24th July 2008 the release of this film. The Dark Knight Target audience was people the age 12 and above the film waited till July because this is the start of the summer holidays for children this is done so that this will draw more people attention rather than it being released in a month where the child has school.
  • 5. All of these 15 films are a superhero film this shows that the audience is more into the superhero movies this makes it a large part of the film industry for example Batman is a superhero film that means that the audience that come and watch the film has an interest in action, fantasy and si-fi films. Also in this chart all 15 films would have been successful in attacking the audience this is because of the amount of advertising in a film for example Spiderman advertises in different ways to get attention from the audience such as there was once a toy in every happy meal in Macdonald of a character from the film Spiderman, posters on bus stops, Magazines of the film and with a little toy.
  • 6. I believe that the target audience for 3 films from the upcoming releases column are for the Amazing Spiderman is 12 and above this is because the other films of Spiderman are a 12. For the film the Dark Knight Rises the target audience is 12 and above. The film Iron man 3 target audience is 12. The factor are that all these 3 film are 12 and a above this is because the films he already made a previous films of the same context and because it’s for a young audience there will not be any sexual contact with the characters.
  • 7. The article believes that The Dark Knight Rises, The Avengers and The Amazing Spiderman will be a successful in find audiences. These three films are big superhero movies one film is a sequence, another being the build-up of a series of successful movies based on well-known characters and the one film which is being a restart of a massively popular film contract with a new director and cast. The reasons for this are that the Dark Knight and Spiderman is all sequel of the same films but different stories. Also the film Avengers is the same in genre of the Dark Knight and Spiderman which is action, si-fi and adventure and which all three are all superhero films. Spiderman was a hit from day one and the new record with $151 million with the film Spiderman Also the film Avengers has a great advantage over the other two being the first movie of the summer which means it can burst out of the opening and get everyone excited about the summer. The Avengers will prove the sum is greater than the other films by combing six characters from the pervious summer blockbuster. The Dark Knight is coming to the summer with the advantage which is being a sequel to a $533 million earning movie.
  • 8. The film Avengers will be the biggest selling point because there is a return of Robert Downey as Tony Stark he is a well know character this is what will draw the audience’s attention. The Dark knight rises is a return if the audience’s favourite which the very well-known character is. These are the films that the audience want the summer to come quick because the summer is where the audience are free to go out and have fun. Also by advertising these film this will then bring fan and other people who are not fans to go and watch the movie and the people who went in as not fans will come out the film as fans this is the key ingredient to advertise.
  • 9. Star actors and star director’s in helping superhero films to be successful are every important this is because then this will draw the audience’s attention because these are the character that the audience’s like watching. Marvel’s Avengers, Spiderman and Ghost Rider will trade at the box office with the DC comics Batman and British comic hero Judge Dredd. The movies feature some of Hollywood biggest names such as Will Smith. Having stars in a movies which are not well known then it’s a risk because they don’t know if the audiences will like the film. Maybe because a person likes one an actor of doing that particular scene, for example if a person likes Jackie Chan in family, action And comedy movies then there is no other star to take over that role of him so then that means that this states that the person won’t see a film in the cinema if Jackie Chan does not star in it or but on the other hand people may have lots of stars that they like in acting and that they don’t mind in going to the cinema to watch their movies
  • 10. The more well know characters are started in films then this means that the more that the films will become successful because then more audience will turn up because they know that they like this character and that they know how they act in film within their roles.
  • 11. I asked two people about the same issues and they all said that superhero films are very successful in this 20th century and this attracts the audience because it’s all action. They said that all superhero films are all typical the audience knows what is going to happen and who will win at the end something different should come out so this will excite the audiences more.
  • 12. I asked a group of 6-7 to discuss what they like and dislike about the superhero genre its story line and its characters. The things they said are as follows: Like:  The male hero  Action e.g when the hero and villain are fighting  Powers  Enemies  Saves his lover  It’s exciting  The female hero Dislike:  Typical story line  Unrealistic  Enemies  The female hero
  • 13. I talked to two people in the focus group to find out more specific details about what they think they are as follows: Person1: • The stories are the same for every superhero film. The hero gets in a fight with the villain they both fight, the villain takes the superhero’s lover and then the hero needs to try and rescuers her which he does at the end and he kills the villain and they all live happy ever after. For example Spiderman 1 when Peter Parker tries to save Mary Jane Watson but the green goblin gets in the way.  The hero of the film is very good looking for example Spiderman and Superman especially in their hero’s outfit when they first put the outfit on.  The action of the films when fighting for example in Spiderman when Peter Parker fights with green goblin.
  • 14. Person2:  The hero has to always rescue his lover example of films are Spiderman, Superman and Batman  Its exciting to watch it makes your heart go fast this so this you want to see what’s happens next for example Spiderman when he gets bitten by the spider and when he realise that he has powers  The enemies in the films this puts an excitement to the film because the audience wants to know what’s going to happen next in the film. For example in Spiderman we don’t know till the middle that the green goblin is Peter Parkers best friends dad.