A presentation on the basics of using LinkedIn for local business networking.

1. LinkedIn: The Basics
By For

2. Today we’ll talk about:
What is LinkedIn
Completing your profile
Adding connections
Joining groups
Joining discussions
Asking and answering questions
Premium accounts

3. What is LinkedIn

4. What is LinkedIn
Worlds largest professional social
network - 120million users

5. What is LinkedIn
Worlds largest professional social
network - 120million users
A place to keep in touch with colleagues
and friends

6. What is LinkedIn
Worlds largest professional social
network - 120million users
A place to keep in touch with colleagues
and friends
A place to exchange knowledge, ideas
and opportunities

7. What is LinkedIn
Worlds largest professional social
network - 120million users
A place to keep in touch with colleagues
and friends
A place to exchange knowledge, ideas
and opportunities
A great place to network

8. Complete your profile

9. Complete your profile
Current position

10. Complete your profile
Current position
Past two positions

11. Complete your profile
Current position
Past two positions
Education

12. Complete your profile
Current position
Past two positions
Education
Profile Summary

13. Complete your profile
Current position
Past two positions
Education
Profile Summary
Profile photo

14. Complete your profile
Current position
Past two positions
Education
Profile Summary
Profile photo
Your Specialties

15. Create your personalized URL

16. Create your personalized URL

17. Create your personalized URL

18. High Search Engine Rank

19. Adding Connections

20. Adding Connections

21. Adding Connections
Email contacts
Colleagues
Classmates
People you may know

22. Adding Connections

23. Join Groups

24. Join Groups

25. Join Groups
Go to ‘Groups Directory’ to search for
groups

26. Join Groups
Go to ‘Groups Directory’ to search for
groups
A great place to join discussions and
meet other local professionals

27. Local Groups

28. Discussions in the ‘Duluth MN
Network’ Group

29. LinkedIn Answers

30. LinkedIn Answers
•Get answers to your questions
•Demonstrate your expertise
•Network with other local professionals

31. Ask a Question

32. Answer a Question

33. LinkedIn: It’s a great hiring resource

34. LinkedIn: It’s a great hiring resource
•But you must have a premium account
•Plus $95/mo to post jobs
•Networking is your best bet if your on a budget

35. LinkedIn Premium Accounts
Cost: $20 - $100/mo
Access more information about LinkedIn users:

36. Any Questions?