Publishing House Content Dissemination and Sales Strategies
•Transferir como PPT, PDF•
0 gostou•417 visualizações
The document discusses content dissemination and sales strategies for publishing houses, including traditional and online sales channels as well as alternate sales methods. It covers best sales practices such as establishing credit periods, sales return policies, discounts, incentives, special sales promotions, stock clearance, and stock management. The document also addresses capturing costs related to different sales centers.
Recomendados
Recomendados
Mais conteúdo relacionado
Semelhante a Publishing House Content Dissemination and Sales Strategies
Semelhante a Publishing House Content Dissemination and Sales Strategies (20)
Último
Último (20)
Publishing House Content Dissemination and Sales Strategies
- 1. Los Angeles | London | New Delhi Singapore | Washington DC Managing a Publishing House Post Graduate Diploma in Publishing Ambedkar University, New Delhi Lesson 5 – Content dissemination (sales)
- 2. Los Angeles | London | New Delhi Singapore | Washington DC Los Angeles | London | New Delhi Singapore | Washington DC Discussion
- 3. Los Angeles | London | New Delhi Singapore | Washington DC Content dissemination
- 4. Los Angeles | London | New Delhi Singapore | Washington DC Los Angeles | London | New Delhi Singapore | Washington DC Best Sales Channel
- 5. Los Angeles | London | New Delhi Singapore | Washington DC Los Angeles | London | New Delhi Singapore | Washington DC Sales (simple traditional)
- 6. Los Angeles | London | New Delhi Singapore | Washington DC Los Angeles | London | New Delhi Singapore | Washington DC Sales (online)
- 7. Los Angeles | London | New Delhi Singapore | Washington DC Alternate sales (traditional) Los Angeles | London | New Delhi Singapore | Washington DC
- 8. Los Angeles | London | New Delhi Singapore | Washington DC Digital sales Los Angeles | London | New Delhi Singapore | Washington DC
- 9. Los Angeles | London | New Delhi Singapore | Washington DC Sale possibilities today
- 10. Los Angeles | London | New Delhi Singapore | Washington DC Sales policies • Credit period • Sales returns • Discount • Target driven incentive • Special sales • Stock clearance • Stock management
- 11. Los Angeles | London | New Delhi Singapore | Washington DC Capturing cost centers in sales
Notas do Editor
- Publishing vision is the primary source but over time a publishing house could develop subject specialties OR want to develop specialties. New subject areas or new domains may become relevant. A publishing house must ensure it keeps track of these developments.
- ----- Meeting Notes (31/08/2013 15:45) ----- Make a list of tasks to schedule