1. Nokia Internal Use Only
Shiv,AIMA
08.02.13
Sustainability and Growth
in Challenging Times
2. Nokia Internal Use Only
Agenda
• Where is the challenge – Internal
or External?
• What do you control?
• Six Thoughts for you
• Summary
3. Nokia Internal Use Only
When you do well, your
stakeholders think you can do
no wrong.
When you don’t do well, you
stakeholders think you can do
no right.
Focus on long term goal, improve distribution, employ good quality people (a lot of good people are available), improve processes In cricket when the team is going through bad patch, the coach always get the players to focus on the basics.
Cost cutting can never grow the business but at the same time, it is important to manage and cut wasteful expenditure
In good times, managers sometimes neglect existing customers. Excessive dependence on acquiring new customers is not only expensive but also a risky strategy
