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Date: March 02, 2013
Concept to Cash Flow
Kartik Mehta
Founder, Director & CEO, ExpressECG
The Company
GENERAL SCENARIO WITHOUT ExpressECG ( 2 to 3 hours)
Patient arrives
@ Family
Physician
Patient waits
@ Family
Physician
Patient diagnosed
For ECG
@ Family Physician
Patient travels to
Consulting
Physician
Doctor
Patient waits @
Consulting
Physician
Patient ECG taken @
Consulting Physician
Patient ECG reviewed &
Communicated @
Consulting Physician with
Family Physician
Patient travels back
to Family Physician
Patient waits again
@ Family Physician
FAST AND ACCURATE ECG WITH ExpressECG (30 minutes)
Patient arrives
@ Family
Physician
Patient waits
@ Family
Physician
Patient diagnosed
for ECG
@ Family
Physician
Family Physician
Schedules
ExpressECG
technician for ECG
@ Family Physician
ExpressECG
technician
Performs &
Uploads ECG
@ Family Physician
Cardiologist or
Sr. Consulting Physician
reviews & electronically
reports ECG
@ ExpressECG
reporting center
ExpressECG technician
prints 02 pages ECG
reports @ Family
Physician
Family Physician &
ExpressECG reporting
Physician discuss
ECG results
when needed
ExpressECG – In Business of Saving Human Lives
Supply Side
One of the most
efficient Business
Systems running
24 X 7 - 365 days in
about 20 cities of
Gujarat with a goal to
save patient lives & to
satisfy medical
fraternity
Demand Side
ExpressECG – First in On-Demand ECG Service in the World
ExpressECG – Our Business Growth for Year 2012
1664
1958
2209
1823
2044 2011
2089 2033 1977 1956
242 312
530 530 466 534 598
800
462 420
8 0 69
161 159
0 0 24 0 0
0
500
1000
1500
2000
2500
#ofECGs
Month
NUMBER OF ECGs BY MONTH BY CHANNEL
GPs
NGOs
CAMPs
LABs
CHCs
ExpressECG – Creating Value for Society
We save time
We are ExpressECG
Most importantly, we save life
We also save money
ExpressECG – Gujarat State Coverage as of December, 2012
Important Lessons
Concept to Cash Flow
Concept – Our Profound Belief
 It is not customers job to tell us what they want...
 Don’t let people tell you your ideas won’t work. If you have a hunch
that something will work, go build it. Ignore the haters...
 Developing revenue model early will help later...
 There is no "I" in "TEAMWORK“...
Thought
Approach
Idea
Change
 Dependence, Interdependence, Integration...
Team – Our Long Term Shared Destiny
 Extremely important during valuation assessment...
Customers – Our King, Our Royal Highness
 The purpose of a business is to create a customer...
(Peter Drucker)
 Customers are key predictive indicators of a company success,
investors generally are months behind...
Value Creation – Our Differentiator
 There is no such thing as commodity...
 Innovation does not only mean doing different things. It also
means doing things differently...
 Exploit available Resources, Processes and Values...
Cash Flow - Our Financial Prowess
 The number one job of a CEO is to not run our of money...
(operating cash flow)
 It is going to be delicate dance of Growth v/s Profitability...
 VC & PE folks prefer to associate with financially savvy
promoters...
Thank You
Concept to Cash Flow
Kartik Mehta
Founder, Director & CEO, ExpressECG

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Concept to cashflow kartik mehta

  • 1. Date: March 02, 2013 Concept to Cash Flow Kartik Mehta Founder, Director & CEO, ExpressECG
  • 3. GENERAL SCENARIO WITHOUT ExpressECG ( 2 to 3 hours) Patient arrives @ Family Physician Patient waits @ Family Physician Patient diagnosed For ECG @ Family Physician Patient travels to Consulting Physician Doctor Patient waits @ Consulting Physician Patient ECG taken @ Consulting Physician Patient ECG reviewed & Communicated @ Consulting Physician with Family Physician Patient travels back to Family Physician Patient waits again @ Family Physician
  • 4. FAST AND ACCURATE ECG WITH ExpressECG (30 minutes) Patient arrives @ Family Physician Patient waits @ Family Physician Patient diagnosed for ECG @ Family Physician Family Physician Schedules ExpressECG technician for ECG @ Family Physician ExpressECG technician Performs & Uploads ECG @ Family Physician Cardiologist or Sr. Consulting Physician reviews & electronically reports ECG @ ExpressECG reporting center ExpressECG technician prints 02 pages ECG reports @ Family Physician Family Physician & ExpressECG reporting Physician discuss ECG results when needed
  • 5. ExpressECG – In Business of Saving Human Lives Supply Side One of the most efficient Business Systems running 24 X 7 - 365 days in about 20 cities of Gujarat with a goal to save patient lives & to satisfy medical fraternity Demand Side
  • 6. ExpressECG – First in On-Demand ECG Service in the World
  • 7. ExpressECG – Our Business Growth for Year 2012 1664 1958 2209 1823 2044 2011 2089 2033 1977 1956 242 312 530 530 466 534 598 800 462 420 8 0 69 161 159 0 0 24 0 0 0 500 1000 1500 2000 2500 #ofECGs Month NUMBER OF ECGs BY MONTH BY CHANNEL GPs NGOs CAMPs LABs CHCs
  • 8. ExpressECG – Creating Value for Society We save time We are ExpressECG Most importantly, we save life We also save money
  • 9. ExpressECG – Gujarat State Coverage as of December, 2012
  • 11. Concept – Our Profound Belief  It is not customers job to tell us what they want...  Don’t let people tell you your ideas won’t work. If you have a hunch that something will work, go build it. Ignore the haters...  Developing revenue model early will help later...
  • 12.  There is no "I" in "TEAMWORK“... Thought Approach Idea Change  Dependence, Interdependence, Integration... Team – Our Long Term Shared Destiny  Extremely important during valuation assessment...
  • 13. Customers – Our King, Our Royal Highness  The purpose of a business is to create a customer... (Peter Drucker)  Customers are key predictive indicators of a company success, investors generally are months behind...
  • 14. Value Creation – Our Differentiator  There is no such thing as commodity...  Innovation does not only mean doing different things. It also means doing things differently...  Exploit available Resources, Processes and Values...
  • 15. Cash Flow - Our Financial Prowess  The number one job of a CEO is to not run our of money... (operating cash flow)  It is going to be delicate dance of Growth v/s Profitability...  VC & PE folks prefer to associate with financially savvy promoters...
  • 16. Thank You Concept to Cash Flow Kartik Mehta Founder, Director & CEO, ExpressECG