This material was presented at the Google Analytics Master Classes in Singapore and Kuala Lumpur on March 9 & 11 respectively. Dinesh Jain's session walked the audience through the various GA and GWO resources available online.

1. Google Analytics Resources
Dinesh Jain
Google Analytics Specialist
Google Confidential and Proprietary 1

2. Resources Overview
Help Centre Google Analytics Authorised
Consultant Program
User Forum Google Analytics
Individual Qualification
Blogs YouTube Channels
Google Analytics Master Class 2010 #gamc2

3. Google Analytics, what’s that?
1. What is Google Analytics?
2. Where can I find a basic
implementation guide to Google
Analytics?
3. What kinds of reports are
offered by Google Analytics?
Google Analytics Master Class 2010 #gamc

4. Help Centre & User Forum
Google Analytics Master Class 2010 #gamc 4

5. Online Help and Support
URL: http://bit.ly/VvIuk
Google Analytics Master Class 2010 #gamc

6. User Forum
URL: http://bit.ly/bpApKS
Google Analytics Master Class 2010 #gamc

7. The ‘Curious’ Google Analytics User
1. I need regular updates on Google
Analytics
2. Are there any events or seminars being
conducted in my region?
3. How about some tips and tricks?
Google Analytics Master Class 2010 #gamc

8. Blogs
Google Analytics Master Class 2010 #gamc

9. Google Analytics Blog
URL: http://bit.ly/gGU0p
Google Analytics Master Class 2010 #gamc

10. Solutions for Southeast Asia Blog
URL:http://bit.ly/3EhnMJ
Google Analytics Master Class 2010 #gamc

11. Google Website Optimizer
URL:http://bit.ly/19WN4p
Google Analytics Master Class 2010 #gamc

12. Product Demos
1. Where can I find new features demo?
2. Are there any recorded webinars on
Google Website Optimizer?
3. I just prefer Video demos to plain text
articles.
Google Analytics Master Class 2010 #gamc

13. YouTube
Google Analytics Master Class 2010 #gamc

14. YouTube
YouTube
URL: www.youtube.com/googleanalytics
Google Analytics Master Class 2010 #gamc

15. Google Website Optimizer
URL:www.google.com/websiteoptimizer
Google Analytics Master Class 2010 #gamc

16. The revenge of the Pro
Google Analytics Master Class 2010 #gamc

17. Google Analytics Individual Qualification
Google Analytics Master Class 2010 #gamc

18. Google Analytics Individual Qualification (GAIQ)
Need:
Agencies and other organizations have
an increasing need for individuals who
are skilled in Google Analytics
Solution:
• Provide free quality training for their
employees and other individuals who
want web analytics skills
• Provide a test that allows organizations
to identify qualified individuals
URL:http://bit.ly/tlufD
Google Analytics Master Class 2010 #gamc

19. Google Analytics Individual Qualification
• Fee of $50 USD to take the test
• 70 multiple-choice questions
• Link to test provided from online
learning course at
www.conversionuniversity.com
URL:http://bit.ly/tlufD
Google Analytics Master Class 2010 #gamc

20. What happens after I pass the test?
• The qualification is
awarded after person
has passed the test
• The individual's name is
registered in a database
for future verification
• The qualification is valid
for 18 months from date
of completion
URL:http://bit.ly/tlufD
Google Analytics Master Class 2010 #gamc

21. Google Analytics Authorized Consultant Program
Google Analytics Master Class 2010 #gamc

22. Google Analytics Authorized Consultant Program
Experts on Google Analytics, providing excellent service in areas such as
installation, consultation and training
URL: http://bit.ly/1NE07Y
Google Analytics Master Class 2010 #gamc

23. Why should I care?
Agencies
• Bring credibility to your Web Analytics practice
• Partner closely with Google on Google Analytics initiatives
• Be at the forefront of Web Analytics in Southeast Asia
Clients
• Hire the best in business for custom solutions using Google
Analytics
URL:http://bit.ly/1NE07Y
Google Analytics Master Class 2010 #gamc

24. Recap
Help Centre Google Analytics Authorised
Consultant Program
User Forum Google Analytics
Individual Qualification
Blogs YouTube Channels
Google Analytics Master Class 2010 #gamc 24

25. Thank You!
Google Confidential and Proprietary 25