3. An introduction to Envigo’s services Conversations Online marketing and ecommerce strategy Internet marketing 3 rd party channel management Web design & development SEO Social media marketing Media strategy, planning & buying Campaign setup, management Campaign optimisation Social media marketing Competition Research On-Page & Off- Page Optimization Ecommerce support Customer engagement Apps Requirements analysis Setup presence and tracking PHP/JAVA based application development Social PR Affiliate network management
8. Our internet marketing process Campaign goals based on business model & ROI rate Campaign design Metric design Media Planning Campaign creation Tracking and Reporting Campaign Management Campaign Optimization Predictive Analytics
11. Site Analysis Product analysis Keyword research Microsite design development Content Optimization Linking Strategy Competition, Market Analysis & Strategy Onsite Linking Tracking& Reporting Our SEO process Keyword URL document Link Building Social media optimisation Code optimisation URL optimisation Content generation
13. Use of microsites Main website Microsite - No use of client’s IT resources, seamless customer experience - SEO benefits, but conforms to branding guidelines - Quick turnaround – keep a handle on headcount but do not compromise on responsiveness
19. Our social marketing process Customer and brand analysis Communication strategy and objectives Selection of activity model Active listening + campaign setup Reporting Campaign Management