1. INTRODUCTION OF E-LEARNING

2. In this lesson you will learn:
Definition of e-learning
Is e-Learning Something Completely New?
How your company might benefit from e-learning
Different e-learning models
Your employees and e-learning courses
Is your company a good candidate for using
e-Learning?
E-learning as a business tool
Company with a small budget and e-learning
Classroom courses versus e-learning
How Many Students are learning online?
Web sites and e-learning

3. Are Learning Outcomes in Online Courses are Comparable to
Face-to-Face?
Typical barriers
E-learning and your management team
Leading-edge technology and e-learning
Classroom training and e-learning
Your employees and e-learning
Student motivation
E-learning instructors
Synchronous learning
Self-directed learning
Asynchronous learning
Blended e-learning courses
Summary
References

4. + E-learning (electronic learning) is a term
covering a wide set of applications and
processes, such as Web-based
learning, computer-based learning, virtual
classrooms, and digital collaboration. It
includes the delivery of content mainly via
Internet, but also can be via intranet/extranet
(LAN/WAN), audio- and videotape, satellite
broadcast, interactive TV, CD-ROM, and more.

5. + There many different terms which are used
interchangeably: technology-based
learning, technology-based
training, computer-based training, computer-
based learning, computer-based
instruction, computer-based education, Web-
based training, Internet-based
training, Intranet-based training, distance
education, distance learning, distance
training.

6. Learning at a distance is not new.
Apprenticeships, classroom courses, and
correspondent courses were used until the
middle of the 20th century. From 1960s till
today, the new technology started to emerge:
+ Video courses
+ Audiotape courses
+ Computer-based, self-paced training (text-
based and with multimedia)
+ E-learning via the Internet.

7. Employees can learn:
+ without traveling to class
+ at their convenience
+ based on their learning styles: Visual,
Auditory, and Kinesthetic & Tactile.
Determine your learning style.

8. Technical Training —you can teach how to use
Microsoft Access and Excel, or C++, or how to
be a Linux System Administrator. This type of
training can include: self-study
parts, instructor-led parts, and simulation
parts.
Professional Skills Training—you can teach
negotiating, running meetings,
coaching, and team dynamics skills to
students. This type of training can be self-
study (for knowledge transfer) and instructor-
led (for skills transfer).

9. New-Job-Role Training —you can teach employees how
to perform a new job role. New managers, “new hires”
generally require new knowledge and new skills. It can
be partly self-study and partly interactive where the
students work with an instructor and/or with other
students.
“Update” Training – You can update employees who have
already been trained on the latest state-of-the-art
developments. It can be self-study or instructor-led.
“Tip of the Iceberg” Training – when employee needs to
know “a little” about a topic but doesn’t need to
become an expert. For example, a technical employee
can learn the basics of marketing, a project manager –
the basics of database, etc. It can be self-study or
instructor-led.

10. Research shows that e-learning works just as
well as classroom learning.
Some employees may find it difficult to learn in
e-learning environment.
Some things can be more effective when done in
a classroom environment. For example, lab
exercises which need access to real hardware.

11. You should think about whether your company’s
training situations are a good
fit with today’s strengths of e-learning.
Click here to read an excerpt from Henderson’s
book.
Try answering the same questions for your
fictitious company.

12. Learning for learning's sake doesn’t happen in
businesses. Your company is not the university
environment, and e-learning training is mainly
aimed to support the goals of your business;
e-learning has to make your company more
competitive.

13. For example:
+ you teach C++ because your employees need
it to improve their work skills
+ teaching negotiation skills your employees
improves your company’s customer support
+ learning about the new product helps your
employees to sell your company’s product
better.

14. There are different ways to deliver e-learning
inexpensive way. For little cost, you can run
short correspondence course using e-mail. You
can send the assignments to the students as
e-mails or as attachments. The students can
complete each assignment and e-mail it back
to the instructor for comments and feedback.
Click here to read an excerpt from Henderson’s
book.

15. The traditional learning solution involves gathering
everyone in a classroom and presenting the
material. It might be a simple presentation-style
lecture class or a full-blown class with
lectures, hands-on exercises, and group projects.
These traditional solutions have drawbacks:
+ The time it takes to gather all employees in a
classroom.
+ The high cost of reaching all of the employees.

16. Earlier technologies for learning at a distance
included CD-ROMs, audiotapes, and
videotapes. However, in recent years the
Internet became most popular
e-learning delivery solution because of
accessibility, familiarity, and convenience.

17. + For the past seven years online enrollments
have been growing substantially faster than
overall higher education enrollments.
+ Over 5.6 million students were taking at least
one online course during the fall 2009 term;
+ Nearly thirty percent of higher education
students now take at least one course online.

21. + 66% of academic leaders rated the
learning outcomes in online education as
the same or superior to those in face-to-
face.

24. + The bad economic times can be good for
higher education enrollments
+ The decreased availability of good jobs
encourages more people to seek education
+ Employed individuals seek to improve their
chances for advancement by advancing their
education.
+ The economic impact on institutional budgets
has been mixed: 47% have seen their
budgets decrease, but 27% have
experienced an increase.

25. Natural resistance to change — people don’t like change.
Some students view traveling to class as a perk or as a
vacation from work could be annoyed by online
classes.
New instructor skills — instructors need to learn new
ways of teaching at a distance.
New technology – new technology creates more
problems, requires constant update of
software, hardware, and employees skills.
Course availability – sometimes it is difficult to find exact
“off the shelf” e-learning courses, and you have to
develop your own e-learning solution which requires
more time and money.
Budget – in many companies, training budgets are set
years in advance, and the funding is allocated for
traditional training. As you move to e-learning, you’ll
find that there are new costs.

26. + Using leading-edge technology is important
but not critical. With a strong instruction
design, you can make even an e-mail-based
correspondence course work effectively. With
a weak instructional design, you won’t be able
to make the jazziest virtual classroom work
effectively. Furthermore, in e-learning and in
everything else, fancier things usually cost
more than simple things.

27. + Classroom training does not conflict with e-
learning.
+ You can blend together classroom and
e-learning.

28. E-learning feels different from traditional face-to-face learning
experiences.
Unfamiliarity –some students will find it difficult to adjust to
the new learning situation.
Lack of self-motivation –for some people it is hard to stay
motivated while they’re learning away from a classroom.
Lack of time – one can’t take e-learning course and work.
Some companies might expect their employees to take the
courses before or after work.
Feeling of isolation – students can feel isolated without
immediate presence of the teacher and other students.
Feeling of going against company culture --"Let me interrupt
you for just a few minutes about an urgent work problem,"
says the manager while the employee is trying to take an
e-learning course at her desk.

30. Teaching an e-learning course is harder than
teaching a classroom course.
You should take into consideration the following
global considerations:
+ Language –students from different countries
speak different languages. You have two choices –
translate your course or adapt it for the foreign
students.
+ Time zone -- when it’s 8AM in New York, it’s 9PM
in Tokyo. The solution is to emphasize some
asynchronous communication: bulletin board
messages, e-mail, etc.
+ Cultural differences – for example, humor.

31. Many people are accustomed to learning only in
traditional classroom environments and find it
hard to learn “on their own.”
Some key student motivations include:
+ The course teaches something that is critical
to doing the immediate job.
+ The student is working toward a certification
or a degree.
+ The student is required by management to
prove that they completed a course.

32. There are 3 basic styles for e-learning depending
on how the learning event is scheduled and
how interaction with other people occur:
1. Synchronous learning
2. Self-directed learning
3. Asynchronous learning

34. + Synchronous learning--a real-time, instructor-led
online learning event in which all participants are
logged on at the same time and communicate
directly with each other. In this virtual classroom
setting, the instructor maintains control of the
class, with the ability to "call on" participants. In
most platforms, students and teachers can use a
whiteboard to see work in progress and share
knowledge. Interaction may also occur via audio-
or videoconferencing, Internet telephony, or two-
way live broadcasts.

35. Self-directed learning--a student works alone
based on the material delivered over the
Internet. There is no instructor or group of
peer students to communicate with.
Asynchronous learning--learning in which
interaction between instructors and students
occurs intermittently with a time delay.
Examples are self-paced courses taken via the
Internet or CD-ROM, Q & A, mentoring, online
discussion groups, and email.

36. Learning events that combine aspects of online
and face-to-face instruction.
Students will spend half the time in a traditional
classroom. The other half of the time students
will be outside of the classroom using a
computer to participate in online learning
activities, assignments, discussion and
email, and assessments.

37. View e-learning examples at
http://www.horton.com/html/elexampleslist.as
px?ExampleID=23

38. E-learning is learning that uses computer
technology, usually via the Internet.
+ E-learning enables employees to learn at their
work/home computer without traveling to a
classroom.
+ E-learning can be a scheduled session with an
instructor or it can be an on-demand course.
E-learning can help your business so that:
+ Employees can learn without traveling to class—
you can save on travel costs.
+ Employees can learn at their convenience.
+ Employees can learn based on their learning
styles.

39. Research shows that e-learning works as well as
classroom learning. It is safe to say that in 5-10 years all
companies are good candidates for using e-learning.
The cost of e-learning can vary widely.
You could spend hundreds, or you could spend
multimillions.
The cost components for e-learning include the
courseware, the course delivery expenses (including
instructors), marketing/promotional communications
with the students, administration and support
expenses.
The size and complexity of your training problem
influencing your e-learning costs.
You can’t avoid risk, but ROI lets you predict the risk.

40. An e-learning success has to be thought in business
terms, not training terms.
Barriers in implementing e-learning in you company
might include people’s resistance to any kind of
change, new technology, and budget constrains.
You management should keep realistic
expectations, provide leadership and support.
Using leading-edge technology is important but not
critical.
If your e-learning has global reach, you should
consider:
+ Language
+ Time zones
+ Cultural differences (humor).

41. Henderson A. J. (2003). The E-learning
Question and Answer Book＆ New York, NY:
American Management Association.
The Sloan Consortium, Class Differences:
online education in the united states ,2010
Dr. Maya : Module ３

42. + The First Trading company
[your position] I am manager
[your company’s name] The First Trading Company
[your company’s brief description] It is a multinational company that import and
export different products. For example, Steel construction to Dubai, Cactus to
Holland, Children's garments to USA and so on.
+ [employees] I have 6 employees in my company, who need to negotiate with
clients to get orders and then give the orders to the factory to get the
products, at last they should do some paper work to export the products to
customers.
+ [Why do you need to develop online course for your company? Give me a
problem description] Because we conduct trading company, so its important for
us to creat our own website to show our products and services and informations
and so on to show to all customers who intrested in our products from all over
the world. And we can communicate with each other through online e-learning
to talk about all the questions of products.
+ [course title] online hour
+