Social Media: Facebook, Twitter, Youtube, Apps - Future of Media
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This content was presented at I panel of VI South East Europe Media Forum SEEMF held in Budva, Montenegro - Hotel Splendid on 22-23 October 2012 Name of panel: Social Media, Facebook Twitter, You tube, Apps - Future of Media Chairperson: Thomas Bauer - University of Vienna, Vienna Panellists: - Vesna Opavsky - Director of Website, Media Center, Belgrade - Zalán Zubor - HVG.hu, Budapest - Deniz Bayrakdar - Kadir Has University, Istanbul - Barbora Maronkova - Information Officer for Western Balkans, NATO, Brussels - Marko Milosavljevič - University of Ljubljana, Ljubljana
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Social Media: Facebook, Twitter, Youtube, Apps - Future of Media
- 1. Social Media Facebook, Twitter, Youtube, Apps Future of Media Vesna Opavsky Media Center Belgrade Director of website
- 3. Real Time Analytics Referrals Social Reach
- 4. Southeastern Europe on Facebook Turkey 31 508 700 Romania 5 101 480 Greece 3 876 580 Serbia 3 372 480 Bulgaria 2 437 100 Croatia 1 571 380 Bosnia and Herzegovina 1 299 020 Albania 1 116 560 Macedonia 931 140 Slovenia 723 340 Montenegro 303 560 Moldova 267 000
- 5. Development of Media Gutenberg Printing press Since 1439 Radio Since 1906 TV Since 1930 World Wide Web Since 1990 Mobile Apps Since 2008 50 million users in 38 years 50 million users in 13 years 361 million users in 10 years ? Facebook Since 2004 1 billion users in 8 years
- 6. Interesting Facts About Internet and Social Media 91% of online adults use social media regularly There are more devices connected to the Internet than there are people on Earth 2012
- 7. Interesting Facts About Internet and Social Media Over 800 million unique users visit YouTube each month 72 hours of video are uploaded to YouTube every minute 500 years of YouTube video are watched every day on FB Traffic from mobile devices tripled in 2011 More than 20% of global YouTube views come from2012
- 8. Interesting Facts About Internet and Social Media 950 million active users, 2 billion registered users 44% of users access Facebook on their phones 31% sign in more than once a day Approximately 3.2 billion likes and comments daily 50 percent of smartphones are actually connecting to Facebook every hour 2012
- 9. Interesting Facts About Internet and Social Media 160 million active users, 500 million registered users 1 million accounts are added to Twitter every day 50% of Twitter’s users use Twitter on their mobile 36% of Twitter users tweet at least once per day Twitter users send 175 million tweets each day 2012
- 10. Interesting Facts About Internet and Social Media 1.1 billion mobile phones are smartphones 10% of internet usage worldwide 103% growth in website traffic from smartphones in 1 year 1.2 billion people accessing the web from their mobiles Over 300,000 apps have been developed in the past 3 year 13% of digital news consumers follow news recommendations on both Facebook and Twitter More iPhones are sold than people are born 2012 Mobile Apps
- 11. 2012 Mobile Apps Downloads 100,000 + 100,000 + 100,000 + 100,000 + 100,000 + 5,000,000 + 1,000,000 + 1,000,000 + 1,000,000 + 1,000,000 +
- 12. Interesting Facts About Internet and Social Media 900 million users 80% of active internet users visit social networks and blogs Enough information is consumed to fill 168 million DVDs More than 8 billion pages 152 million blogs 2012 Internet
- 13. Interesting Facts About Internet and Social Media 100,000 tweets are sent 684,478 pieces of content are shared on Facebook 2 million search queries are made on google 48 hours of video are uploaded to YouTube 47,000 apps are downloaded from the App Store 571 websites are created 2012 Every minute of the day:
- 14. Future of Media …lies in the advantages brought by the internet media: - the information network and one place of communication - multimedia - accessibility withouth spatial and temporal boundaries 365/24/7 - interactivity
- 15. Multiple Sources Citizen journalism NGO “journalism” Government institutes ...
- 16. In the past, people had to actively look for information, but today information comes to them Vesna Opavsky
- 17. #SEEMF
- 18. • mobithinking.com • www.internetworldstats.com • thesocialskinny.com • www.youtube.com • www.mediabistro.com • www.socialbakers.com • blog.hubspot.com Sources:
- 19. Thank you for your attention Vesna Opavsky October, 2012 opavsky@mc.rs vesna @opavsky.net rs.linkedin.com/in/vesnaopavsky