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VSW Mobile
Adaptive Mobile Solutions. Enhanced Consumer Experiences. New Revenue Sources.

v

www.verticalsearchworks.com
@vswfeaturelink
We are a semantic search technology company, leveraging our proprietary
products to deliver more valuable results for advertisers and
and consumers on mobile devices.
2
A LOOK AT OUR HISTORY

Intel invests $150M

Convera builds semantic
search engine for
CIA & FBI

is created

VSW technology
deployed by major
online publishers

is created
Pioneers of advanced
semantic technology

+ thousands more

80 verticals, 500K concepts, 2.5M expressions, multiple search engines.

3
TWO METHODS TO MONETIZE MOBILE CONTENT

SUGGESTIVE

IN-APP

SEARCH

WEB SEARCH

Monetize messaging with
real-time suggestive
search results

Keep users in app longer
by giving them access to
search in app

4
REAL-TIME, IN STREAM SEARCH SUGGESTIONS

How can you capitalize on over $300B+ of untapped mobile search revenue?

Millions of Tweets

Millions of Facebook
Posts

SMS/
CHAT

Trillions of Messages (chat,
sms, mms)

Trillions of Consumer Emails
Worldwide

Suggestive Search drives revenue by giving consumers access
to relevant information based on their conversations in real-time.
5
SUGGESTIVE SEARCH: HOW IT WORKS
Two friends text to figure out dinner plans. As they type, dinner suggestions appear.
They decide on Indian. With a click on a suggested search result, a reservation is made.
Real-time, relevant results.

VSW’s INTENTION
CONTEXT ENGINE (ICE)

Consumers tap the results to get
the information they are seeking

Semantic search technology
scans communication stream

Suggestions are made
based on the conversation

Real-time, relevant search suggestions
delivered to consumers at the right time.
6
BOOST RETENTION WITH IN-APP WEB SEARCH

The APP market is exploding. New innovations are creating new way to access untapped
revenue streams. Keep users longer and boost revenue with IN-APP Search.

2MM+ APPS
on the market

OVER 100B APPS
Installed on mobile devices

80 APPS
on average per mobile device

Keep users engaged in your app longer,
the greater revenue potential you have.
8
IN-APP WEB SEARCH: HOW IT WORKS

A user listening to a new track by their favorite artist. They HAVE to know more.
When will they be on tour? When is their next song being released?

With in-app search the user
simply taps our search icon

Our search bar appears and the
user enters their query

VSW Performs search
while still in the app
& delivers answers!

A better, more convenient experience that keeps
users engaged in your app longer.
9
FEATURES & BENEFITS

Access Untapped Revenue

Better Consumer Experiences

Enhanced App Capabilities

Open Platform Integration

Real-time, Relevant
Search Ads & Suggestions

Adaptive Design

10
Enhanced Mobile Solutions
www.verticalsearchworks.com/mobile
gackerson@vswks.com
212.967.9502

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How To Keep Users Engaged with Your Mobile App Longer with Mobile Solutions by VSW

  • 1. VSW Mobile Adaptive Mobile Solutions. Enhanced Consumer Experiences. New Revenue Sources. v www.verticalsearchworks.com @vswfeaturelink
  • 2. We are a semantic search technology company, leveraging our proprietary products to deliver more valuable results for advertisers and and consumers on mobile devices. 2
  • 3. A LOOK AT OUR HISTORY Intel invests $150M Convera builds semantic search engine for CIA & FBI is created VSW technology deployed by major online publishers is created Pioneers of advanced semantic technology + thousands more 80 verticals, 500K concepts, 2.5M expressions, multiple search engines. 3
  • 4. TWO METHODS TO MONETIZE MOBILE CONTENT SUGGESTIVE IN-APP SEARCH WEB SEARCH Monetize messaging with real-time suggestive search results Keep users in app longer by giving them access to search in app 4
  • 5. REAL-TIME, IN STREAM SEARCH SUGGESTIONS How can you capitalize on over $300B+ of untapped mobile search revenue? Millions of Tweets Millions of Facebook Posts SMS/ CHAT Trillions of Messages (chat, sms, mms) Trillions of Consumer Emails Worldwide Suggestive Search drives revenue by giving consumers access to relevant information based on their conversations in real-time. 5
  • 6. SUGGESTIVE SEARCH: HOW IT WORKS Two friends text to figure out dinner plans. As they type, dinner suggestions appear. They decide on Indian. With a click on a suggested search result, a reservation is made. Real-time, relevant results. VSW’s INTENTION CONTEXT ENGINE (ICE) Consumers tap the results to get the information they are seeking Semantic search technology scans communication stream Suggestions are made based on the conversation Real-time, relevant search suggestions delivered to consumers at the right time. 6
  • 7. BOOST RETENTION WITH IN-APP WEB SEARCH The APP market is exploding. New innovations are creating new way to access untapped revenue streams. Keep users longer and boost revenue with IN-APP Search. 2MM+ APPS on the market OVER 100B APPS Installed on mobile devices 80 APPS on average per mobile device Keep users engaged in your app longer, the greater revenue potential you have. 8
  • 8. IN-APP WEB SEARCH: HOW IT WORKS A user listening to a new track by their favorite artist. They HAVE to know more. When will they be on tour? When is their next song being released? With in-app search the user simply taps our search icon Our search bar appears and the user enters their query VSW Performs search while still in the app & delivers answers! A better, more convenient experience that keeps users engaged in your app longer. 9
  • 9. FEATURES & BENEFITS Access Untapped Revenue Better Consumer Experiences Enhanced App Capabilities Open Platform Integration Real-time, Relevant Search Ads & Suggestions Adaptive Design 10