SlideShare a Scribd company logo

SES Social Media Presentation Vanina Delobelle

•Download as PPT, PDF•
•
Vanina Delobelle
Vanina Delobelle

Presentation about Social Media made at SES San José on August the 20th.

BusinessTechnology
1 of 11
Social Media Marketing: What is it and what is it good for ? V anina Delobelle, PhD Global Product Director, Monster
What are Social Media ? Soc ial networks Forums Microblogging Multimedia sharing Diggs Blogs and Livecasts Virtual Universes
A user centric approach Blogs Forums Diggs Multimedia sharring Social networks Microblogging
The use of Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],… and also… Leverage current marketing results, Get better brand awareness, Get better brand management, Get better user stickiness, Get better quality products, Get more sales.
The requirements for Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Towards a (global) user centric platform Blog (US) Twitter (US) 2007 2008 2009 … and many more Social Media to be integrated all accross the site Forums (EU, CAN) Twitter (CAN, UK) Others (UK) Forums (Turkey, Russia…) Others (EU)
Search engines’ golden triangles
Golden triangles are dominated by Social Media Social Media An easy and Efficient referencing Content more often updated, more links
Create user centric products People share, comment, communicate, rank…the product belongs to users. 1M page views after 4 months implementation
An example : Monster UK ,[object Object],[object Object],[object Object],[object Object],Increased page views by 24% in 9 months on http://content.monster.co.uk/
V anina Delobelle, PhD Global Product Director, Monster [email_address] T: 978 823 2806

Recommended

Facebooks Dilemma
Facebooks DilemmaFacebooks Dilemma
Facebooks Dilemmalewis_chan88
 
Social media
Social mediaSocial media
Social mediaUniversity of Texas at El Paso Library
 
MNA - Lose Control
MNA - Lose ControlMNA - Lose Control
MNA - Lose ControlHolly Ross
 
Digital Marketting
Digital MarkettingDigital Marketting
Digital MarkettingEwere Diagboya
 
Social Media Intro
Social Media IntroSocial Media Intro
Social Media IntroShashi Bellamkonda
 
Social Media Marketting : twitter , youtube , linkedin , facebook
Social Media Marketting : twitter , youtube , linkedin , facebookSocial Media Marketting : twitter , youtube , linkedin , facebook
Social Media Marketting : twitter , youtube , linkedin , facebookDixon Dominic Palett
 
So me assign2_signekirt
So me assign2_signekirtSo me assign2_signekirt
So me assign2_signekirtsignette
 
So me assign2_signekirt
So me assign2_signekirtSo me assign2_signekirt
So me assign2_signekirtsignette
 

Recommended

Facebooks Dilemma
Facebooks DilemmaFacebooks Dilemma
Facebooks Dilemmalewis_chan88
 
Social media
Social mediaSocial media
Social mediaUniversity of Texas at El Paso Library
 
MNA - Lose Control
MNA - Lose ControlMNA - Lose Control
MNA - Lose ControlHolly Ross
 
Digital Marketting
Digital MarkettingDigital Marketting
Digital MarkettingEwere Diagboya
 
Social Media Intro
Social Media IntroSocial Media Intro
Social Media IntroShashi Bellamkonda
 
Social Media Marketting : twitter , youtube , linkedin , facebook
Social Media Marketting : twitter , youtube , linkedin , facebookSocial Media Marketting : twitter , youtube , linkedin , facebook
Social Media Marketting : twitter , youtube , linkedin , facebookDixon Dominic Palett
 
So me assign2_signekirt
So me assign2_signekirtSo me assign2_signekirt
So me assign2_signekirtsignette
 
So me assign2_signekirt
So me assign2_signekirtSo me assign2_signekirt
So me assign2_signekirtsignette
 
Greg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
Greg Linnemanstons, Weidert Group, Social Media for Integrated MarketingGreg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
Greg Linnemanstons, Weidert Group, Social Media for Integrated Marketingguestfd406362e
 
Design Social Going Beyond the Brand
Design Social Going Beyond the Brand Design Social Going Beyond the Brand
Design Social Going Beyond the Brand markitDIGITAL
 
How to get started with your business in environmental protection & social media
How to get started with your business in environmental protection & social mediaHow to get started with your business in environmental protection & social media
How to get started with your business in environmental protection & social mediaheiko161
 
A Michael Social Networking Panel AIP 032510v2
A Michael Social Networking Panel AIP 032510v2A Michael Social Networking Panel AIP 032510v2
A Michael Social Networking Panel AIP 032510v2Ann Michael
 
Social Media Aula Network 24.1.
Social Media Aula Network 24.1.Social Media Aula Network 24.1.
Social Media Aula Network 24.1.Maciek Budzich
 
Google + - Re structure
Google + - Re structureGoogle + - Re structure
Google + - Re structureDivesh Gupta
 
The Impact of Social Media on Business
The Impact of Social Media on Business The Impact of Social Media on Business
The Impact of Social Media on Business CaylinBeLow
 
Creating a 'Buzz' with Social Media
Creating a 'Buzz' with Social MediaCreating a 'Buzz' with Social Media
Creating a 'Buzz' with Social MediaVirginia Tech CALS Office of Communications and Marketing
 
Social media for Travel Agents
Social media for Travel AgentsSocial media for Travel Agents
Social media for Travel AgentsNurali Rahman
 
iStrategy Talk - Online Customer Communities
iStrategy Talk - Online Customer Communities iStrategy Talk - Online Customer Communities
iStrategy Talk - Online Customer Communities Tom De Ruyck
 
RBKartworks The Communication Shift
RBKartworks The Communication ShiftRBKartworks The Communication Shift
RBKartworks The Communication ShiftRBK Artworks
 
Starting a Movement Using Social Media
Starting a Movement Using Social MediaStarting a Movement Using Social Media
Starting a Movement Using Social MediaFinley & Associates
 
Cookies
CookiesCookies
CookiesFan-shi
 
Social Media for Entrepreneurs
Social Media for EntrepreneursSocial Media for Entrepreneurs
Social Media for EntrepreneursRaj Murthy
 
You tubevideoads
You tubevideoadsYou tubevideoads
You tubevideoadsAutomotive Digital Marketing Professional Community
 
Omniture UTC Social Media Presentation
Omniture UTC Social Media PresentationOmniture UTC Social Media Presentation
Omniture UTC Social Media PresentationBrian Watkins
 
PR 2
PR 2PR 2
PR 2HubHuman
 
8/30 - Social Media Intro
8/30 - Social Media Intro8/30 - Social Media Intro
8/30 - Social Media IntroJan Ahrensggu
 
Tea For 2.0
Tea For 2.0Tea For 2.0
Tea For 2.0Dave Nourse
 
Socially Enterprising
Socially EnterprisingSocially Enterprising
Socially EnterprisingJennifer Neeley Consulting
 
Social Media For Business Part 1 Social Media Basics
Social Media For Business Part 1 Social Media BasicsSocial Media For Business Part 1 Social Media Basics
Social Media For Business Part 1 Social Media BasicsSteven Fisher
 
KBB Social Media
KBB Social MediaKBB Social Media
KBB Social MediaDaniel Rowles
 

More Related Content

What's hot

Greg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
Greg Linnemanstons, Weidert Group, Social Media for Integrated MarketingGreg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
Greg Linnemanstons, Weidert Group, Social Media for Integrated Marketingguestfd406362e
 
Design Social Going Beyond the Brand
Design Social Going Beyond the Brand Design Social Going Beyond the Brand
Design Social Going Beyond the Brand markitDIGITAL
 
How to get started with your business in environmental protection & social media
How to get started with your business in environmental protection & social mediaHow to get started with your business in environmental protection & social media
How to get started with your business in environmental protection & social mediaheiko161
 
A Michael Social Networking Panel AIP 032510v2
A Michael Social Networking Panel AIP 032510v2A Michael Social Networking Panel AIP 032510v2
A Michael Social Networking Panel AIP 032510v2Ann Michael
 
Social Media Aula Network 24.1.
Social Media Aula Network 24.1.Social Media Aula Network 24.1.
Social Media Aula Network 24.1.Maciek Budzich
 
Google + - Re structure
Google + - Re structureGoogle + - Re structure
Google + - Re structureDivesh Gupta
 
The Impact of Social Media on Business
The Impact of Social Media on Business The Impact of Social Media on Business
The Impact of Social Media on Business CaylinBeLow
 
Social media for Travel Agents
Social media for Travel AgentsSocial media for Travel Agents
Social media for Travel AgentsNurali Rahman
 
iStrategy Talk - Online Customer Communities
iStrategy Talk - Online Customer Communities iStrategy Talk - Online Customer Communities
iStrategy Talk - Online Customer Communities Tom De Ruyck
 
RBKartworks The Communication Shift
RBKartworks The Communication ShiftRBKartworks The Communication Shift
RBKartworks The Communication ShiftRBK Artworks
 
Starting a Movement Using Social Media
Starting a Movement Using Social MediaStarting a Movement Using Social Media
Starting a Movement Using Social MediaFinley & Associates
 
Social Media for Entrepreneurs
Social Media for EntrepreneursSocial Media for Entrepreneurs
Social Media for EntrepreneursRaj Murthy
 
Omniture UTC Social Media Presentation
Omniture UTC Social Media PresentationOmniture UTC Social Media Presentation
Omniture UTC Social Media PresentationBrian Watkins
 
8/30 - Social Media Intro
8/30 - Social Media Intro8/30 - Social Media Intro
8/30 - Social Media IntroJan Ahrensggu
 

What's hot (18)

Greg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
Greg Linnemanstons, Weidert Group, Social Media for Integrated MarketingGreg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
Greg Linnemanstons, Weidert Group, Social Media for Integrated Marketing
 
Design Social Going Beyond the Brand
Design Social Going Beyond the Brand Design Social Going Beyond the Brand
Design Social Going Beyond the Brand
 
How to get started with your business in environmental protection & social media
How to get started with your business in environmental protection & social mediaHow to get started with your business in environmental protection & social media
How to get started with your business in environmental protection & social media
 
A Michael Social Networking Panel AIP 032510v2
A Michael Social Networking Panel AIP 032510v2A Michael Social Networking Panel AIP 032510v2
A Michael Social Networking Panel AIP 032510v2
 
Social Media Aula Network 24.1.
Social Media Aula Network 24.1.Social Media Aula Network 24.1.
Social Media Aula Network 24.1.
 
Google + - Re structure
Google + - Re structureGoogle + - Re structure
Google + - Re structure
 
The Impact of Social Media on Business
The Impact of Social Media on Business The Impact of Social Media on Business
The Impact of Social Media on Business
 
Creating a 'Buzz' with Social Media
Creating a 'Buzz' with Social MediaCreating a 'Buzz' with Social Media
Creating a 'Buzz' with Social Media
 
Social media for Travel Agents
Social media for Travel AgentsSocial media for Travel Agents
Social media for Travel Agents
 
iStrategy Talk - Online Customer Communities
iStrategy Talk - Online Customer Communities iStrategy Talk - Online Customer Communities
iStrategy Talk - Online Customer Communities
 
RBKartworks The Communication Shift
RBKartworks The Communication ShiftRBKartworks The Communication Shift
RBKartworks The Communication Shift
 
Starting a Movement Using Social Media
Starting a Movement Using Social MediaStarting a Movement Using Social Media
Starting a Movement Using Social Media
 
Cookies
CookiesCookies
Cookies
 
Social Media for Entrepreneurs
Social Media for EntrepreneursSocial Media for Entrepreneurs
Social Media for Entrepreneurs
 
You tubevideoads
You tubevideoadsYou tubevideoads
You tubevideoads
 
Omniture UTC Social Media Presentation
Omniture UTC Social Media PresentationOmniture UTC Social Media Presentation
Omniture UTC Social Media Presentation
 
PR 2
PR 2PR 2
PR 2
 
8/30 - Social Media Intro
8/30 - Social Media Intro8/30 - Social Media Intro
8/30 - Social Media Intro
 

Similar to SES Social Media Presentation Vanina Delobelle

Social Media For Business Part 1 Social Media Basics
Social Media For Business Part 1 Social Media BasicsSocial Media For Business Part 1 Social Media Basics
Social Media For Business Part 1 Social Media BasicsSteven Fisher
 
Durham pc-user-group-presentation
Durham pc-user-group-presentationDurham pc-user-group-presentation
Durham pc-user-group-presentationDigital Duncan
 
Social Media for Social Change
Social Media for Social ChangeSocial Media for Social Change
Social Media for Social ChangeTom Dawkins
 
Social Media and Social Media Marketing
Social Media and Social Media MarketingSocial Media and Social Media Marketing
Social Media and Social Media MarketingUKNetWeb St.Agnes
 
Social Networking Media
Social Networking MediaSocial Networking Media
Social Networking Media2Checkout
 
Social Networking Media. How the software authors should use it?
Social Networking Media. How the software authors should use it?Social Networking Media. How the software authors should use it?
Social Networking Media. How the software authors should use it?Adriana Iordan
 
Marketing Products, Services and Unique Ideas - using WordPress and Social Media
Marketing Products, Services and Unique Ideas - using WordPress and Social MediaMarketing Products, Services and Unique Ideas - using WordPress and Social Media
Marketing Products, Services and Unique Ideas - using WordPress and Social MediaDurhamPCusers
 
Social Media & Seo Overview
Social Media & Seo OverviewSocial Media & Seo Overview
Social Media & Seo OverviewDigital Synergy
 
Social Media for SMEs- Presentation for JCCI
Social Media for SMEs- Presentation for JCCISocial Media for SMEs- Presentation for JCCI
Social Media for SMEs- Presentation for JCCIMotaz Hajaj, MS, CSMA
 
Social Media For Business, Can It Work?
Social Media For Business, Can It Work?Social Media For Business, Can It Work?
Social Media For Business, Can It Work?Communications 21
 
World Dealer Presentaionv2with Mig
World Dealer Presentaionv2with MigWorld Dealer Presentaionv2with Mig
World Dealer Presentaionv2with MigNannette Staropoli
 
Social Media and the Automotive Industry
Social Media and the Automotive IndustrySocial Media and the Automotive Industry
Social Media and the Automotive IndustryMarkIT Group
 
Shift Happens In Marketing, Sales And Job Seeking
Shift Happens In Marketing, Sales And Job SeekingShift Happens In Marketing, Sales And Job Seeking
Shift Happens In Marketing, Sales And Job SeekingSandy Blanquera
 
Building A Business Case For Social Media 0824-2011
Building A Business Case For Social Media 0824-2011Building A Business Case For Social Media 0824-2011
Building A Business Case For Social Media 0824-2011jonathanhcho
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Shashi Bellamkonda
 

Similar to SES Social Media Presentation Vanina Delobelle (20)

Tea For 2.0
Tea For 2.0Tea For 2.0
Tea For 2.0
 
Socially Enterprising
Socially EnterprisingSocially Enterprising
Socially Enterprising
 
Social Media For Business Part 1 Social Media Basics
Social Media For Business Part 1 Social Media BasicsSocial Media For Business Part 1 Social Media Basics
Social Media For Business Part 1 Social Media Basics
 
KBB Social Media
KBB Social MediaKBB Social Media
KBB Social Media
 
Durham pc-user-group-presentation
Durham pc-user-group-presentationDurham pc-user-group-presentation
Durham pc-user-group-presentation
 
Social Media for Social Change
Social Media for Social ChangeSocial Media for Social Change
Social Media for Social Change
 
SCORE Social Media Presentation - 2011
SCORE Social Media Presentation - 2011SCORE Social Media Presentation - 2011
SCORE Social Media Presentation - 2011
 
Social Media and Social Media Marketing
Social Media and Social Media MarketingSocial Media and Social Media Marketing
Social Media and Social Media Marketing
 
Social Networking Media
Social Networking MediaSocial Networking Media
Social Networking Media
 
Social Networking Media. How the software authors should use it?
Social Networking Media. How the software authors should use it?Social Networking Media. How the software authors should use it?
Social Networking Media. How the software authors should use it?
 
Marketing Products, Services and Unique Ideas - using WordPress and Social Media
Marketing Products, Services and Unique Ideas - using WordPress and Social MediaMarketing Products, Services and Unique Ideas - using WordPress and Social Media
Marketing Products, Services and Unique Ideas - using WordPress and Social Media
 
Social media 101 (English)
Social media 101 (English)Social media 101 (English)
Social media 101 (English)
 
Social Media & Seo Overview
Social Media & Seo OverviewSocial Media & Seo Overview
Social Media & Seo Overview
 
Social Media for SMEs- Presentation for JCCI
Social Media for SMEs- Presentation for JCCISocial Media for SMEs- Presentation for JCCI
Social Media for SMEs- Presentation for JCCI
 
Social Media For Business, Can It Work?
Social Media For Business, Can It Work?Social Media For Business, Can It Work?
Social Media For Business, Can It Work?
 
World Dealer Presentaionv2with Mig
World Dealer Presentaionv2with MigWorld Dealer Presentaionv2with Mig
World Dealer Presentaionv2with Mig
 
Social Media and the Automotive Industry
Social Media and the Automotive IndustrySocial Media and the Automotive Industry
Social Media and the Automotive Industry
 
Shift Happens In Marketing, Sales And Job Seeking
Shift Happens In Marketing, Sales And Job SeekingShift Happens In Marketing, Sales And Job Seeking
Shift Happens In Marketing, Sales And Job Seeking
 
Building A Business Case For Social Media 0824-2011
Building A Business Case For Social Media 0824-2011Building A Business Case For Social Media 0824-2011
Building A Business Case For Social Media 0824-2011
 
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...Social Media To Increase Your Business At The Regional Chamber Of Commerc...
Social Media To Increase Your Business At The Regional Chamber Of Commerc...
 

More from Vanina Delobelle

VDInnovation - What is Innovation?
VDInnovation - What is Innovation?VDInnovation - What is Innovation?
VDInnovation - What is Innovation?Vanina Delobelle
 
The deals competitive landscape
The deals competitive landscapeThe deals competitive landscape
The deals competitive landscapeVanina Delobelle
 
What do customers expect from mobile commerce
What do customers expect from mobile commerceWhat do customers expect from mobile commerce
What do customers expect from mobile commerceVanina Delobelle
 
E-commerce silent revolution
E-commerce silent revolutionE-commerce silent revolution
E-commerce silent revolutionVanina Delobelle
 
Social shopping Comparison Analysis Kaboodle vs ThisNext
Social shopping Comparison Analysis Kaboodle vs ThisNextSocial shopping Comparison Analysis Kaboodle vs ThisNext
Social shopping Comparison Analysis Kaboodle vs ThisNextVanina Delobelle
 
How To Measure ROI For Social Media
How To Measure ROI For Social MediaHow To Measure ROI For Social Media
How To Measure ROI For Social MediaVanina Delobelle
 
Quelles fonctionnalités sociales pour un site de e-commerce?
Quelles fonctionnalités sociales pour un site de e-commerce?Quelles fonctionnalités sociales pour un site de e-commerce?
Quelles fonctionnalités sociales pour un site de e-commerce?Vanina Delobelle
 
Happy New Year / Bonne Année
Happy New Year / Bonne AnnéeHappy New Year / Bonne Année
Happy New Year / Bonne AnnéeVanina Delobelle
 
Pourquoi les blogs ne sont pas morts ?
Pourquoi les blogs ne sont pas morts ?Pourquoi les blogs ne sont pas morts ?
Pourquoi les blogs ne sont pas morts ?Vanina Delobelle
 
Médias Sociaux Pour Les Nuls
Médias Sociaux Pour Les NulsMédias Sociaux Pour Les Nuls
Médias Sociaux Pour Les NulsVanina Delobelle
 
Social Networks Management
Social Networks ManagementSocial Networks Management
Social Networks ManagementVanina Delobelle
 
Social Media And Product Innovation
Social Media And Product InnovationSocial Media And Product Innovation
Social Media And Product InnovationVanina Delobelle
 
Corporate Community Management
Corporate Community ManagementCorporate Community Management
Corporate Community ManagementVanina Delobelle
 

More from Vanina Delobelle (20)

VDInnovation - What is Innovation?
VDInnovation - What is Innovation?VDInnovation - What is Innovation?
VDInnovation - What is Innovation?
 
The deals competitive landscape
The deals competitive landscapeThe deals competitive landscape
The deals competitive landscape
 
What do customers expect from mobile commerce
What do customers expect from mobile commerceWhat do customers expect from mobile commerce
What do customers expect from mobile commerce
 
Multichannel
MultichannelMultichannel
Multichannel
 
E-commerce silent revolution
E-commerce silent revolutionE-commerce silent revolution
E-commerce silent revolution
 
What is truly innovation?
What is truly innovation?What is truly innovation?
What is truly innovation?
 
The true power of social
The true power of socialThe true power of social
The true power of social
 
Social shopping Comparison Analysis Kaboodle vs ThisNext
Social shopping Comparison Analysis Kaboodle vs ThisNextSocial shopping Comparison Analysis Kaboodle vs ThisNext
Social shopping Comparison Analysis Kaboodle vs ThisNext
 
How To Measure ROI For Social Media
How To Measure ROI For Social MediaHow To Measure ROI For Social Media
How To Measure ROI For Social Media
 
Les Managers Toxiques
Les Managers ToxiquesLes Managers Toxiques
Les Managers Toxiques
 
Quelles fonctionnalités sociales pour un site de e-commerce?
Quelles fonctionnalités sociales pour un site de e-commerce?Quelles fonctionnalités sociales pour un site de e-commerce?
Quelles fonctionnalités sociales pour un site de e-commerce?
 
Happy New Year / Bonne Année
Happy New Year / Bonne AnnéeHappy New Year / Bonne Année
Happy New Year / Bonne Année
 
Pourquoi les blogs ne sont pas morts ?
Pourquoi les blogs ne sont pas morts ?Pourquoi les blogs ne sont pas morts ?
Pourquoi les blogs ne sont pas morts ?
 
Why are blogs not dead ?
Why are blogs not dead ?Why are blogs not dead ?
Why are blogs not dead ?
 
Médias Sociaux Pour Les Nuls
Médias Sociaux Pour Les NulsMédias Sociaux Pour Les Nuls
Médias Sociaux Pour Les Nuls
 
Social Media For Dummies
Social Media For DummiesSocial Media For Dummies
Social Media For Dummies
 
Social Networks Management
Social Networks ManagementSocial Networks Management
Social Networks Management
 
Social Media And Product Innovation
Social Media And Product InnovationSocial Media And Product Innovation
Social Media And Product Innovation
 
Product Management
Product ManagementProduct Management
Product Management
 
Corporate Community Management
Corporate Community ManagementCorporate Community Management
Corporate Community Management
 

Recently uploaded

Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfJos Voskuil
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...ShrutiBose4
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesKeppelCorporation
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024Matteo Carbone
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCRashishs7044
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfrichard876048
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionMintel Group
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadAyesha Khan
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMVoces Mineras
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africaictsugar
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCRashishs7044
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMintel Group
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 

Recently uploaded (20)

Digital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdfDigital Transformation in the PLM domain - distrib.pdf
Digital Transformation in the PLM domain - distrib.pdf
 
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
Ms Motilal Padampat Sugar Mills vs. State of Uttar Pradesh & Ors. - A Milesto...
 
Annual General Meeting Presentation Slides
Annual General Meeting Presentation SlidesAnnual General Meeting Presentation Slides
Annual General Meeting Presentation Slides
 
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCREnjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
Enjoy ➥8448380779▻ Call Girls In Sector 18 Noida Escorts Delhi NCR
 
Call Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North GoaCall Us ➥9319373153▻Call Girls In North Goa
Call Us ➥9319373153▻Call Girls In North Goa
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024IoT Insurance Observatory: summary 2024
IoT Insurance Observatory: summary 2024
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
 
Corporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information TechnologyCorporate Profile 47Billion Information Technology
Corporate Profile 47Billion Information Technology
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Innovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdfInnovation Conference 5th March 2024.pdf
Innovation Conference 5th March 2024.pdf
 
Future Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted VersionFuture Of Sample Report 2024 | Redacted Version
Future Of Sample Report 2024 | Redacted Version
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
 
Memorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQMMemorándum de Entendimiento (MoU) entre Codelco y SQM
Memorándum de Entendimiento (MoU) entre Codelco y SQM
 
Kenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby AfricaKenya’s Coconut Value Chain by Gatsby Africa
Kenya’s Coconut Value Chain by Gatsby Africa
 
8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR8447779800, Low rate Call girls in Saket Delhi NCR
8447779800, Low rate Call girls in Saket Delhi NCR
 
Market Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 EditionMarket Sizes Sample Report - 2024 Edition
Market Sizes Sample Report - 2024 Edition
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 

SES Social Media Presentation Vanina Delobelle

  • 1. Social Media Marketing: What is it and what is it good for ? V anina Delobelle, PhD Global Product Director, Monster
  • 2. What are Social Media ? Soc ial networks Forums Microblogging Multimedia sharing Diggs Blogs and Livecasts Virtual Universes
  • 3. A user centric approach Blogs Forums Diggs Multimedia sharring Social networks Microblogging
  • 4.
  • 5.
  • 6. Towards a (global) user centric platform Blog (US) Twitter (US) 2007 2008 2009 … and many more Social Media to be integrated all accross the site Forums (EU, CAN) Twitter (CAN, UK) Others (UK) Forums (Turkey, Russia…) Others (EU)
  • 8. Golden triangles are dominated by Social Media Social Media An easy and Efficient referencing Content more often updated, more links
  • 9. Create user centric products People share, comment, communicate, rank…the product belongs to users. 1M page views after 4 months implementation
  • 10.
  • 11. V anina Delobelle, PhD Global Product Director, Monster [email_address] T: 978 823 2806