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Mr. Steve Reads                               Flickr image uploaded by Oberazzi
Flickr image uploaded by ManchesterLibrary    Shared under Creative Commons
Shared under Creative Commons                 Attribution-NonCommercial-Share Alike 2.0 Generic
Attribution-Share Alike 2.0 Generic License   License
Who is this guy?
Why should I care what he says?
•




•



•




    6
“Ultimately social media is not about the tools,
technology and whiz-bang things. It’s about culture
               and culture change.”
                  - @ScottMonty
Community                                    Content                                 Conversation                        Conversion




      Successful social recruiting programs involve all four of
                                these
The Crowd Kiss                                    Old Newspaper                                   Conversation, NYC, 1970            Pele Sorg
Flickr image uploaded by hipposrunsuperfast.com   Flickr image uploaded by ShironenoEuro[busy]    Flickr image uploaded by eye2eye   Flickr image uploaded by CJ Sorg
Shared under Creative Commons                     Shared under Creative Commons                   Shared under Creative Commons      Shared under Creative Commons
Attribution 2.0 Generic                           Attribution 2.0 Generic                         Attribution-NoDerivs2.0 Generic    Attribution-ShareAlike2.0 Generic
License                                           License                                         License                            License
https://www.facebook.com/starbuckspartners
https://twitter.com/#!/upsjobs
www.youtube.com/watch?v=vccZkELgEsU
http://pinterest.com/andyheadworth/funny-recruitment-and-interview-cartoons/
http://socialmediatoday.com/clifffigallo/398465/5-ways-colleges-and-universities-are-turning-google-ultimate-recruiting-network
•
•
•
•
•


    http://mashable.com/2011/10/23/how-recruiters-use-social-networks-to-screen-candidates-infographic/
•                             I do some pretty
                                  egregious
•                           paraphrasing here
•                           – the book is better
•
•
•
•

    http://www.contentrulesbook.com/
•

•
•
•
•
•


    http://www.flickr.com/photos/yourdon/4049950966/
Social Recruiting Content Tips for Monster Social Attendees
Social Recruiting Content Tips for Monster Social Attendees

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