1. NEWSLETTER . 02
october 2011
G EE
GRE
GREENO
GREENOV
EEN
Greenov is a transnational cooperation project aiming at develop-
ing a cluster on sustainable renovation. It gathers a group of partners from
different North-West European countries acting to improve and develop
sustainable renovation practices among SMEs, craftsmen and all actors
working in this field.
Greenov partners have recently validated their common definition
of sustainable renovation: “A process of conception and works in order
to transform an existing building to fulfil the requirements of protecting
the environment and the health of its users and taking into account the
social and societal needs while achieving economic viability.
Sustainable renovation needs special skills for diagnosis, conception, for
using intelligent or new techniques, and then ensuring maintenance.”
This definition is the basis of a longer-term work on a grid of indica-
tors, adapted from existing grids on eco or sustainable construction, and
that will be a practical tool in order to help the achievement of good sus-
tainable renovation projects.
The setting-up of the cluster has started with the structuring or
strengthening of existing local clusters. Different actions are carried out
in order to identify the needs and gaps in the offer of services, information
and training for the actors involved in the field of sustainable renovation,
as you’ll see in this newsletter.
A lot of conferences, seminars and professional fairs are organized
around the sustainable construction and renovation sector. Greenov part-
ners take part in many of these events. Some of the interesting ones are
reported here.
Good reading!

2. Total
Total budget: 7.500.000 €
00.000 The GREENOV project is structured
funding:
ERDF funding: 50%
into 3 groups of activities:
Duration: years
Duration: 5 years
(Jan 2010 - Jan 2015
n 2015) “From exchange of expertise to knowledge
The GREENOV partners will stimulate the innovation
GREENOV
GREENOV is co-fund
co-funded
cycle by exchanging their expertise and practice and by
by EG
by the INTERREG IVB
pooling different stakeholders of the sustainable renova-
North West Europe P
North West Europe Pr
Pro-
tion sector. Transnational experts’ panels and thematic
gramme.
g ramme.
conferences will be organised. Common and operational
-
cial instrument of the European
Euro
Union’s Cohesion Policy. It funds
Union’s Policy. f
cy
y scale will be also carried out.
projects which support trans-
projects support t
national cooperation. The aim is
ai
territorial
the most of territorial assets and
shared problems Mem
tackle shared problems of Member
States, regions and other authori-
, regions aut Partners will capitalise on this innovation cycle through a
ties. cluster approach which will lead to the organisation of the
SMEs’ supply chain through the settingup of the cluster
For furtherformation:
information
For further information:
For further information:
management structure and collaborative platform, identi-
www.nw eur ope .eu
www.nweurope.eu
fying innovative SMEs, carrying out a market analysis, and
providing training and services for SMEs.
“Demonstration through exemplary
Four GREENOV partners will launch sustainable renova-
tion of one of their existing buildings (private or public
buildings welcoming citizens).
The four buildings represent complementary and exem-
plar case studies. Results will be analysed and disseminated
and promotional events will be organised locally. These pi-
lot renovations should impact local market development
by stimulating SMEs and by raising awareness among all
the building sectors’ stakeholders, from political decision-
makers to citizens.
2

3. Replacement
of Ashford’s
Future by
Welcome to: Stoke on Ashford
Trent City Council! Borough
Council
Stoke on Trent City replaces the Birmingham Chamber of Com-
merce. Our new partner is made up of six towns aiming to move Ashford Future’s Company was fully
to a lower carbon economy. The Council wants to position itself as wound down at the end of March
a city of the future – a place that people aspire to live in and enjoy 2011 due to changing funding struc-
visiting in particular with a focus on “green issues”. Stoke is a very tures in the UK and Ashford Bor-
relevant partner because it has two current projects that fit per- ough Council will take over the role
fectly with the Greenov mission. The first project is the Centre for of Ashford’s Future as direct part-
Refurbishment Excellence (CORE) program: a centre for the ad- ner in the Greenov project. The
vancement of sustainable refurbishment and an authoritative training Council has been integrally linked
facility for retrofitting products, materials and systems (For more into the project for some time as a
information visit: www.core-skills.com).The second one is the Build core partner of the Ashford’s Fu-
Up North Staffordshire scheme which acts as a support network ture Partnership and as the delivery
to companies in North Staffordshire highlighting tender opportuni- organisation on the renovation and
ties within the public and private sector to enable local companies retrofit of St Mary’s Church, a key
to bid for this work. Training is also offered to companies needing capital project under Greenov.
to develop and enhance their employees’ skills. Over 500 suppliers
of services to the construction industry have signed up from brick-
layers and plumbers to electricians and architects, along with dozens
of influential contractors, and such is the success of this innovative
support network that it has now been expanded to offer the same
level of service to the Low Carbon and Creative Industries (For
more information visit: www.buildup-ns.org.uk).

4. NEWS
Seminar on Energy Efficiency
The first day of the summer was the occasion of a networking and information event
dedicated to the Energy Efficiency of German and Belgian buildings, as one of the
most promising axes of exchanges between these two neighbors. The seminar was
organized by the German and Belgium-Luxembourg Chamber of Commerce (De-
BeLux).
Sustainable construction is about new know-how, experimenting with new techniques
and new materials. Presentations made by German enterprises have proven that sus-
tainable business is now operational in the EU, and is growing fast! Each day more
sectors invest in energy efficiency, and the snow-ball effect has clearly been observed
by the German businesses.
The architect firm Koch Architekten discussed the core role of natural lights in de-
signing such places, as well as demonstrating that energy efficiency is everywhere, re-
sponding to the presentation of Pr. Ludwig Rongen who demonstrated that passive
building can be implemented all around the world!
But sustainable construction is also a matter of politics, economy and society. On
this topic, the German authorities have a clear vision of the green future of economy
with their export programme “Energie Effizienz”, whose aim is to boost the com-
petitiveness and position of the German enterprises on foreign markets
(http://www.efficiency-from-germany.info/EIE/Navigation/EN/root.html).
On the Belgian side, the presentation started with a little overview of the political
horizon… After a year without a Government, the Belgian context could well have
appeared hazy, however the focus on future Energy Efficiency remains extremely clear
and on track!
Adeline Guerriat from the Passive House Platform (Walloon & Brussels regions) and
To Simmons from CeDuBo (Center for Sustainable Building in the Flanders region)
succeeded in demonstrating that the transition is well engaged in Belgium, with a
special mention for the Brussels-Capital region whose legal framework is one of the
most advanced in Europe! The number of passive-certified buildings is increasing ex-
ponentially…
“Made in Germany”: a certification. Berlin un-
derstands that Germany has two strong attributes for the export
market: the power of the German brand as well as the reputation
for quality also enjoyed by German green products and services.
So, work has begun on developing a powerful combined kitemark.
See this little button…

5. EVENTS
Aquasim Centre
Source : http://www.blog-habitat-durable.com/photo-1712669-Aquasim_jpg.html
The Passive House Fair and the
Aquasim Mission
(Brussels, Belgium – September 9th to 11th 2011)
The Passive House Fair in Brussels attracted for its tenth
Codema to promote GREENOV
edition 5468 visitors. During the event, the Enterprise Eu-
rope Brussels, in partnership with the Greenov cluster,
as part of Innovation Dublin
hold a networking and partnership event. 27 enterprises (Dublin, Ireland – October 19th 2011)
coming from Belgium, France, Germany and Luxembourg
had the opportunity to pitch themselves and to present Codema promotes the GREENOV project this year
their partnership needs. The EEB and its EEN colleagues with a stand in the Wood Quay Venue on Wednesday,
have organized this networking event as a starter to realize 19th October, as part of Innovation Dublin. The fes-
a full accompaniement on technological or commercial tival takes place from Monday 17th October – Friday
partnerships between the enterprises, research centers 18th November and has been extended to run over
and universities.This accompaniement includes, among oth- a month to meet the scale of Dublin’s passion to in-
ers, services on intellectual property rights, confidentiality novate. Codema’s event will provide a great network-
agreements, etc. (more on http://www.enterprise-europe- ing opportunity for Irish SMEs and will showcase the
network.ec.europa.eu/). benefits of the GREENOV project. Innovation
Dublin provides opportunities to promote enter-
This event will be followed, at the end of October (27th prise, to learn and find out how things work, to net-
and 28th), by a Company Mission in Aquasim, near Nantes work and collaborate and to connect ideas with
– France. The Aquasim mission is not just about network- opportunities. For more information, visit www.in-
ing, but also to discover a research platform reproducing novationdublin.ie
the water cycle on full-scale, conducted by the French Sci-
entific & Technical Center for Buildings (CSTB). All the pro- Sustainable Construction
fessionals involved in water management will come to Glossary
share and exchange on the up-to-date technologies and
systems dedicated to water management. And, if Aquasim The BEA attended the launching of the Sustainable
is not just about networking, the B2B aspect won’t be for- Construction Glossary hosted by the European Eco-
gotten with bilateral meetings based interests established nomic Social Committee. This glossary meets
through tailored participants’ profiles. Greenov concerns on creating a common language,
setting up a definition of the sustainable renovation
Passive House and Aquasim are the B2B events closing the and translating technical documents
EEB sustainable construction round for 2011, with more (http://www.eesc.europa.eu/?i=portal.en.events-and-
to come in 2012. activities-sustainable-construction-glossary-publicat).

6. PROJECT
ACTIVITIES
Dublin Thematic seminar
(Dublin, Ireland - March 15th & 16th 2011)
A thematic seminar was held in Dublin on March
15th and 16th on the theme “Energy efficiency of
buildings: possibilities and products”. Partners
worked on two important aspects of the project in
parallel sessions: one on the cluster development
(WP2) and one on the definition of sustainable ren-
ovation and common indicators (WP1 & 3).
In the working group on WP2 partners discussed
the creation of a Greenov portal for public pro-
curements. To set-up such a tool, partners have
started to work on a questionnaire on the organi-
sation of public procurements at national level and Partners’ working meetings
on a survey on businesses’ needs. After this “map- (Strasbourg, France – May 2nd 2011 and Paris, France – June
ping”, the form and content of the portal will be 8th 2011)
specified.
Between thematic seminars, partners continue working
The second group worked on common indicators on the Greenov cluster. Partners’ working on WP2 met
and on a definition of sustainable renovation (see in Strasbourg and Paris to discuss the improvement of
the Edito). A first draft of the common indicators the Greenov weekly newsletter and check the possibility
for monitoring a sustainable renovation has also to mix it with the Greenov watch services for SMEs.
been produced. Other services have been discussed: the public procure-
ment service which would be a selection of procure-
On the second day, a conference with Irish SMEs ments that SMEs could bid to and help them to answer
has been organised on the theme “Clustering SMEs by organising workshops, training, etc.
for renovation jobs”.Various experts spoke on top-
ics such as the importance of an energy efficiency
revolution in Ireland, public procurements, the birth
of clusters, etc.
Ashford’s study visit
(Ashford, UK – April 19th 2011)
A study visit on the renovation works of Ashford
was held on April 19th for all partners working on
the WP3. It was the opportunity to see the progress
of renovation works in the St Mary’s Church and in
the Library and to talk to the professionals involved
in both projects’ teams.The professionals explained
the sustainable technologies used to renovate these
buildings.

7. PARTNERS
IN FOCUS
Involving businesses
in the emerging cluster
The example of Val Maubuée
Since January 2010, the San Val Maubuée promotes
the Greenov cluster has been promoting to local
businesses, with multiple aims:
- enhancing networking,
- ensuring future membership,
- checking the relevance of the cluster services,
- discovering experts,
- discovering innovative companies,
- identifying the driving forces…
Thematic workshops are organised in Val Maubuée premises approximately
every two months. All companies in the field of construction or renovation
are invited even if the attendance is low (up to 20). But the recurrence of
this initiative allows identifying interested companies which return several
times. A network takes shape.
Most of them are eager to see the cluster created and their degree of in-
volvement remains fragile. This is why the Val Maubuée plans working
groups dedicated to the future cluster and its range of services in the next
few months. This will allow a better appropriation of the tool by its future
members.
Thirty local or regional companies are already part of Val Maubuée’s net-
work. Our job is to enlarge their number and to make sure that all of them
will join the Greenov cluster.
“From the Greenov’ desk”- A tool to increase knowledge
on sustainable renovation
The SAN Val Maubuée started a series of meetings/interviews with profes-
sionals involved in sustainable renovation such as architects and enter-
prises. Each month, Benjamin Finot meets a person in relation with
sustainable renovation and writes articles describing his work and his proj-
ect. This approach enables us to increase our knowledge of sustainable ren-
ovation and to start the creation of the pool of experts. All partners will
start this initiative in their countries.
The procedure in place is as follows:
Step 1: Search for relevant actors in sustainable renovation
Step 2: Select available professionals whose project fits in with the
Greenov mission
Step 3: Meet the professional in his work environment
Step 4: Write an article presenting the project and
“House of the winegrowers” the professional and share it with all partners.
in Alsace renovated by the architect R. Jost

8. Coming Events
- 16 & 17 February 2012: Greenov Thematic con-
ference in Karlsruhe
- 20 & 21 March2012: London ecobuild fair
- 23-26 March 2012: “Bois & Habitat” fair in Namur
- End of March - Beginning of April 2012: Energy
week in Dublin
- 26 & 27 April 2012: Greenov Freiburg’s study visit
02
www.greenov
Greenov lead partner
SAN de Marne-la-Vallée/Val Maubuée
Project manager
Charlotte Dessandier
Supporting organisation
Europen New Towns & Pilot Cities Platform
Newsletter designer
Hester Chen / Georges Labatut
Contact information
telephone : +33 1 60 37 24 23
email : c.dessandier@san-valmaubuee.fr
website : www.greenv.net
This project has received European Regional Development Funding
through INTERREG IV B.