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TRENDS
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                                        il ity
                                    s ab
                                  U

Kyle Soucy, Founding Principal
     follow me: UsableInterface

PhillyCHI
June 24, 2009                                  www.usableinterface.com
Think Aloud Techniques
Think Aloud Techniques

Concurrent (CTA)         Retrospective (RTA)

                   Vs.
Variation of RTA...

Show the participant their video
   after they’re done testing.
Usability “Labs”
Vs.

Source: Kent State University




                                Image source: facit digital
Ideal “Lab-Less” Set Up
Remote vs. In-person
     Testing


         Vs.
Remote Testing
                       Pros & Cons
Pros:                                            Cons:
Participants stay in their native environment.   Can’t see the user’s facial expressions.

Accessible to a larger & more diverse pool of    Can’t see if the user is using peripheral
participants.                                    devices.
Recruiting is easier. Less no shows & easier
                                                 Dependent on an Internet connection.
last minute replacements.
                                                 Can only recruit participants with a high-
Opportunity to gather ethnographic data.
                                                 speed Internet connection.
Cost & time savings. No travel & lab rental
fees.

Easier for observers to “attend” a session.

Risk of compromising data because the
participant is using a foreign PC is removed.
Remote Testing Paper
    Prototypes
     (Yes, it is possible!)
Remote Testing Tools
     • UserVue
     • GoToMeeting
     • LiveLook
     • Adobe Connect
     • Silverback
     • Many more...
Remote Testing Tips
• Disable IM programs, Outlook meeting
  reminders, or anything else that may be
  distracting
• Use a phone recording controller.
• Use as few tools as possible
• Back up, back up, back up!
Automated Testing
(Unmoderated Remote Testing)
What You Can Learn
  • Analytic data
  • Task completion rates
  • Number of clicks/clickstream
  • Time on task
  • Satisfaction ratings
  • In-context feedback
When to Conduct
       Automated Testing?

Not a replacement for moderated testing or research.

 Best used to compliment your qualitative research.
Automated Testing
     Tools
 • Keynote WebEffective $$$
 • UserZoom $$
 • Treejack & Chalkmark $
 • Loop11 (private beta)
Pre-defined Tasks
         vs.
Interview-based Tasks
Improv Testing Process
    1. Interview participant about how they use
       the product.
    2. Use the answers given in the interview to
       create tasks on the fly.


When in doubt just ask, “what was the last thing you did
  when you used this product? Can you show me?”
Questions?


www.usableinterface.com

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Trends In Usability Testing

  • 1. TRENDS in ti ng > Tes il ity s ab U Kyle Soucy, Founding Principal follow me: UsableInterface PhillyCHI June 24, 2009 www.usableinterface.com
  • 3. Think Aloud Techniques Concurrent (CTA) Retrospective (RTA) Vs.
  • 4.
  • 5. Variation of RTA... Show the participant their video after they’re done testing.
  • 7. Vs. Source: Kent State University Image source: facit digital
  • 9. Remote vs. In-person Testing Vs.
  • 10. Remote Testing Pros & Cons Pros: Cons: Participants stay in their native environment. Can’t see the user’s facial expressions. Accessible to a larger & more diverse pool of Can’t see if the user is using peripheral participants. devices. Recruiting is easier. Less no shows & easier Dependent on an Internet connection. last minute replacements. Can only recruit participants with a high- Opportunity to gather ethnographic data. speed Internet connection. Cost & time savings. No travel & lab rental fees. Easier for observers to “attend” a session. Risk of compromising data because the participant is using a foreign PC is removed.
  • 11. Remote Testing Paper Prototypes (Yes, it is possible!)
  • 12. Remote Testing Tools • UserVue • GoToMeeting • LiveLook • Adobe Connect • Silverback • Many more...
  • 13. Remote Testing Tips • Disable IM programs, Outlook meeting reminders, or anything else that may be distracting • Use a phone recording controller. • Use as few tools as possible • Back up, back up, back up!
  • 15.
  • 16. What You Can Learn • Analytic data • Task completion rates • Number of clicks/clickstream • Time on task • Satisfaction ratings • In-context feedback
  • 17. When to Conduct Automated Testing? Not a replacement for moderated testing or research. Best used to compliment your qualitative research.
  • 18. Automated Testing Tools • Keynote WebEffective $$$ • UserZoom $$ • Treejack & Chalkmark $ • Loop11 (private beta)
  • 19. Pre-defined Tasks vs. Interview-based Tasks
  • 20. Improv Testing Process 1. Interview participant about how they use the product. 2. Use the answers given in the interview to create tasks on the fly. When in doubt just ask, “what was the last thing you did when you used this product? Can you show me?”
  • 21.