2. I AM THAT GIRL IS
A generation of women, and the men who
support them, dedicated to redefining our
societyʼs narrow definition of beauty and
reminding women that we are, in fact, all
on the same team.
www.iamthatgirl.com
IATG SUPPORTERS
Beauty is... Conscious Contribution
Beauty is... Leadership
Beauty is... Intelligence
Elizabeth Gore Kristen Bell Jason Mraz
Jason Goldberg
Beauty is... Pursuing your Passion Jessica Biel United Nations Foundation Katalyst Films Actress/Activist Musician, Activist
Executive Director
Actress/Activist Global Partnerships
Beauty is... Collaboration TV/Film Producer
Nothing But Nets, Girl Up
Susie Castillo Nzinga Blake Blake Mycoskie Bryce Dallas Howard Jason, Laren, Bobby Ruth Riley Scott Harrison Jessica Jackley
Jess Weiner KIVA
Author, Host, Current TV TOMS Shoes Actress, Writer, Invisible Children WNBA Charity Water DOVE Self-Esteem
Former Miss USA Wirter, Host, Activist Founder Producer Founders/Filmmakers Record Breaking Founder Founder
International
Player Ambassador
Founder of Talk to Jess
3. ELLEN K CHIEF EXECUTIVE
OFFICER
a branded entertainment company focused on
uniting Generation Y females to take a bold
stand against sensationalism. The UnYtedʼs
vision will be achieved by way of a soft power
movement created through positive
entertainment alternatives, education about
sensationalismʼs negative impact, and
celebrity endorsements, all resulting in long-
lasting social effects for future generations of
women.
6. ABOUT
PHILOSOPHY & VALUES
Everyone associated with i am that girl believes in and models the
principles and concepts we teach; we walk our talk. Profitability is, of
course, vital if we are to grow, but our most important purpose is
altruistic.
TRAINING
At the heart of BELLISM is a two-day workshop “BELLISM...a
beauty revolution” conducted by trained facilitators. In a
relaxed and entertaining setting, gen Y women learn to think
and behave in ways that will expand the definition of “beauty”
to include not just what’s on the surface, but all the good
things underneath.
7. www.iamthatgirlws.com
WEB PLATFORM
-- online brochure
-- enroll
-- download content
SOCIAL MARKETING CAMPAIGN
8. a b e a u t y r e v o l u t i o n
1
Nine Workshop Pilot
Phase
2
Formalize & Regional
Set-up
3
Two Year Exposure
9. Nine Workshop Pilot Phase
a beauty revolution two day workshop
N O W E N R O L L I N G
LOCATION The Balboa Bay Club & Resort
Newport Beach California
Ages 12-14
DETAILS 20 participants per workshop
Friday 3:00pm - 7:00pm
Saturday 9:00am - 2:00pm
Food & Snacks will be provided
Pilot Price: $150 per participant
Receive: (Certificate of completion) (Journal)
MORE INFO www.iamthatgirlws.com
10. Formalize & Regional Set-up
a beauty revolution two day workshop
MATERIALS EDUTAINMENT
FACILITATOR TARGET REGIONS
PRESENTATION OBJECTIVES
LOCATION OF EVENTS RESULTS
TRAIN FACILITATORS CURRICULUM
11. Two Year Exposure
a beauty revolution two day workshop
National Global
WEST SOUTH Canada
Seattle WA. Texas Spain
Sacramento CA. Italy
France
Malibu CA.
Orange County CA.
EAST
Chicago
New York
North Carolina
Miami