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TAGLINE: Ellen meets Chelsea Lately with a Conscious Twist.

Alexis Jones turns television talk upside down on this daily talk show, The Alexis
Jones Show. The show explores young womens issues with in studio celebrity guest
interviews, live music performances, on location docu-style reporting, investigations
and a comedic sidekick. The quick-witted commentary of Jones promises to bring a
refreshing perspective to relevant social issues facing women today ultimately empow-
ering young women; encouraging them to reach their goals and achieve their dreams.

Based on years of personal experiences with both young women and their mothers this
show promises to deliver substance to TV that the female demographic is longing for.
As many Hollywood females say, smart is the new sexy and in that context this show
will be a must for many of the A-list celebrities! The concept has already garnered
the support of Hollywood heavyweights Jessica Beil, Kristen Bell, Bryce Dallas How-
ard and more endorsing Alexis Jones as the most influential voices of this generation.
This show can be slated to run as a prime time companion for a captivated 18-49 fe-
male audience or as a tent pole strip show for afternoon or late night. The Alexis Jones
Show is fast paced and versatile championed by a host America will fall in love with
and a message that will move your heart.
• This show format will be a 44 minute talk show consisted of quick 3-4
  minute interchangeable segments partnered with news worthy celebrity
  interveiws and anchored by on location docu-style feature stories. Every
  week will consist of a different theme that Alexis will investigate in detail
  over the course of 5 shows.
• Each episode will begin with a monologue from Alexis that will act as an
  introduction to the weekly theme. Each show will be bookended with a
  live music guest that will take us out to credits.
• A-list Celebrities will visit the Alexis Jones set to discuss the issues they
  are passionate about ultimately giving them a younger Oprah-esque plat-
  form to show multiple layers of their personality.

• The feature stories will be a combination of daily vignettes and long form
  story telling that carries throughout each day and closes with an emotional
  payoff at the end of the themed week.

• Alexis will use multiple 3-4 mintue segments to move the show including:
    - On the Streets: A comedic sidekick will take the theme to
      the streets for humorous interviews.
    - Superhero Alexis: Alexis the PI solves unsolved crimes,
      corporate irresponsibility, and celebrity rumors.
    - Product Testing: Can your new product, album, or film
       get our stamp of approval?
    - Specialist Interviews: Alexis explores themes with
      doctors, professors, psychologists and more.
    - iReport: Viewers send Alexis their clips for advice,
      discussion and tips.
    - Generations Panel: Alexis will moderate a group of
      six women one from each age range 10-19,20-29, 30-
      39,40-49,50-59, and 60+. Suggested reoccuring roles.
Weekly themes the show will cover include but are not limited to:

1. Power Couples
2. Lime light ladies (the reality of fame and the detrimental pressures)
3. Power meets Passion (Inter-generation conversation)
4. Bellism- 21st century feminism
5. Real Men (consistent theme throughout each week)
6. Hyper-sexualism (pressures on youth today to be “sexy”)
7. Superwoman complex (the expectations to do and be it all)
8. Mean Girls
9. Quarter Life Crisis
10. Real Life 101 (Experts coming in and educate/showcase the “how to’s” of life after college –
pre family)
11. Beauty-Full (What and who defines beauty?)
12. Social Entrepreneurs
13. Money Mamas (practical financial education)
14. Personal Mission Statements (living out your dream)
15. Double Standards (secret camera of how differently men/women are treatd in society)
16. Sensational… ism! Media Mousetraps.
17. Violence against women
18. The Gray Area (Sexual Orientation)
19. Sex… lets talk about it
20. The Man Panel (bridging the communication gap)
21. Passionistas
22. Beauty-Full Bootcamp
23. Plastic Surgery
24. Daddy’s Little Girls (interviewing the dad’s behind the daughters)
25. That Girl Goes Global (highlighting international sisters doing awesome work)
26. Contribution is the new cool (celebrities who give back)
27. Smart is the new sexy (highlighting top female CEO’s under 35)
28. Society Spoon Fed (a look at our society’s definition of “success,” “wealth,” and “happiness”)
29. The reality of Trafficking (and unspoken epidemic)
30. Confidence is Queen (how do we create confidence girls today)
31. Body Image Battle (our society’s narrow definition of beauty and the effects if has on girls/
women today)
32. Adventure Chicks (highlighting some of society’s beautiful dare devils)
33. Death to Prince Charming (The fairytale we’re told and reassessing our expectations for the
opposite sex)
34. Simple acts of kindness (hidden camera on doing sweet thing anonymously)
35. Dream makers (girls who against all odds, made the impossible, possible)
The set of the Alexis Jones show will be a tradional multi-camera studio sound
stage with a live audience. 50% of the show will be taped on the set and 50%
in the field. The multi-purpose stage will include the following:

    - An intimate interview set featuring a chair for Alexis and a couch for
      guests with surrounding plasma tvs to throw clips to during interviews.

    - A multi-purpose area will be available for the generations panel, a mobile
      kitchen for cooking segements, audience demonstrations, props, etc.

    - A state of the art live music stage for the daily music guest to perform at
      the end of the show.

    - Each seat will have an iPhone with the Alexis Jones Show mobile app
      where the audience and viewers can vote, interact with Alexis, chat, shop
      and more. The purpose of this feature is to drive downloads of the app.
INTERACTIVE
The Alexis Jones Show will be on the cutting edge of
digital interactive features. Planned interactivity in-
cludes viewer interviews, text voting, and a custom-
ized social network powered by Ning (same setup as
Tyra and Ellen). Because the content of the show cre-
ates emotional conversation, by including our viewers
in many aspects of the show we will secure the word
of mouth marketing needed to sustain ratings.


CELEBRITY DRIVEN
Celebirities from all walks of entertainment, sports and
politics are longing for a platform to showcase them
selves in a positive more geniune light. Alexis will drive
deep conversatons with the celebrity guests, getting
them to open up and expose layers the public rarely
sees. Oprah is often successful in getting the “mo-
ments” from celebrities and it often makes for inter-
net hits, driving ratings and ancillary revenue streams.


MOHTERS AND DAUGHTERS
Alexis has spoken to tens of thousands of Generation
Y females over the past few years and has been su-
prised by the response of mothers to her message.
Mothers see Alexis as a gateway to communication
with their daughters. The Alexis Jones show will be a
natural extension of this and will be a show mothers
can watch with their daughters and will become a
great way for moms and daughters to have conver-
saton.


THE MOVEMENTS
The Alexis Jones Show will be heavily backed by fe-
male empowerment movements I Am That Girl and
UnYted. These movements currently have millions
of young women in their network and will fully sup-
port the show, guaranteeing a built in loyal fan base.
These influential groups will also provide content sto-
ries, insight to the hard to target demographic and
online interaction with the brand.
Alexis Jones is an expert on confidence, courage and accomplish-
ment. At only 25 years old she has navigated the beauty industry
as a teen model, survived reality TV as a top finalist on “Survivor:
Fans vs. Favorites,” earned a Masters in Communication from USC,
and founded the empowerment company, i am that girl, a leader in
creating social change, global awareness, and female empowerment
for Generation Y. Alexis has created a bold reputation for herself in
the motivational speaking world due not only to her exceptional life
experience, but her commitment to critical inquiry into women’s
issues and her passion for inspiring people to recognize and then
fulfill their highest potential. As the founder of i am that girl, Alexis
knows firsthand the power of pursuing passion and is an expert on
the women of Generation Y. As a TV personality, she’s come to
learn the influence that the media has on society and understands
her responsibility as a woman in entertainment.
Alexis is on the forefront of social change and provides a
powerful and unique voice on behalf of the Generation Y.
As a member herself, she is incredibly effective when offer-
ing her personal experiences and insight on the day-to-day
distractions and obstacles facing today’s women. She is
committed to being the change our world needs and has the
audacity to dream big enough to make it happen.
EXECUTIVE PRODUCER: BRAD EPSTEIN
BRAD EPSTEIN (Producer) is a prolific Hollywood producer (Ghosts Of
Girl Friends Past, Dan In Real Life, About A Boy) with more than two
decades of solid feature film production experience to his credit.
Epstein spent the last half decade as the Senior Vice President of
Production for Disney’s Buena Vista Studios, where he had direct in-
volvement in such high profile releases as “Confessions of a Teen-
aged Drama Queen,” starring Lindsay Lohan; “Ladder 49,” starring
Joaquin Phoenix and John Travolta; and “Invincible,” starring Mark
Wahlberg. Prior to joining Disney, Epstein oversaw production at Rob-
ert De Niro’s Tribeca Productions, working on such films as “Wag the
Dog,” “Analyze This” and “Meet the Parents.



EXECUTVIE PRODUCER: DAVE DREVER
Dave Drever is a multi-platofrm pioneer and Founder | Chief Opera-
tional Officer of Unyted,LLC where he oversees the overall brand vi-
sion and daily operaitons. Prior to UnYted, Dave was Chief New Me-
dia Officer of Tantao News Network, the largest syndicator of Chinese
News in the world and Co-Founder of Xonger,Inc. which recieved
international attention in 2009 for their work with the Jackson Family.
Dave has deep experience and know-how to configure and opti-
mize content for multi-platform distribution over TV, Broadband/IPTV,
and 3G/Mobile devices. Dave has worked for clients such as BMW,
Virgin, Hulu, Sony, Disney/ABC, Warner Brothers and EMI, implement-
ing new media strategies and content solutions.


SHOW RUNNER: JOHN PATTYSON
John is a veteran talk show and news magazine prodcuer with 4 in-
dividucal Emmy Awards and credits including:

Show Director/Producer for “THE DOCTORS ” (CBS-TV)

Show Director/Producer for “THE DR. PHIL SHOW” (NBC-TV)

Team Leader/Producer/Director for “THE SWAN” (Fox Television)

Director/Producer for “ENTERTAINMENT TONIGHT”

Director/Producer AOL online game “GOLD RUSH” for Entertainment
Tonight & Mark Burnett Productions.
The pilot episode of the Alexis Jones show will feature the Superman Woman Complex as the theme. Alexis will
open the show with a monologue detailing the extreme pressures to be everything woman and the devasting reality
for many that it is unachievable.

An on the streets segement hosted by comedic sidekick Emily will setup a docu-style video of Superwomen both
young and mature from across the country showing us what a typical chaotic day looks like.

Next, Alexis will interview Twillight, Spiderman 3 and The Village star Bryce Dallas Howard on her life juggling
work, being a mom, maintaing a marriage and giving back. Alexis and Bryce will uncover some difficult times she
faced unable to visit her child while working overseas and discover some advice for she has for other Superwoman.

Alexis will then introduce and throw the next segment to the on set plasma screen. This segment will be an on
location investigative look into the psychology of the Superwoman complext. Alexis will interview a psychologist
to get a deeper understanding.

Coming back from the psychology segment Alexis will interact with audience and welcome our
Generations Panel with a focus on how the American Dream and the redifining of core values in
America has contributed to this complex.

Alexis will then end the show with a preview to the next episode of the Superwoman Complex and
setup music guest Jason Mraz who will take us to credits.

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Ajs v1

  • 1.
  • 2. TAGLINE: Ellen meets Chelsea Lately with a Conscious Twist. Alexis Jones turns television talk upside down on this daily talk show, The Alexis Jones Show. The show explores young womens issues with in studio celebrity guest interviews, live music performances, on location docu-style reporting, investigations and a comedic sidekick. The quick-witted commentary of Jones promises to bring a refreshing perspective to relevant social issues facing women today ultimately empow- ering young women; encouraging them to reach their goals and achieve their dreams. Based on years of personal experiences with both young women and their mothers this show promises to deliver substance to TV that the female demographic is longing for. As many Hollywood females say, smart is the new sexy and in that context this show will be a must for many of the A-list celebrities! The concept has already garnered the support of Hollywood heavyweights Jessica Beil, Kristen Bell, Bryce Dallas How- ard and more endorsing Alexis Jones as the most influential voices of this generation. This show can be slated to run as a prime time companion for a captivated 18-49 fe- male audience or as a tent pole strip show for afternoon or late night. The Alexis Jones Show is fast paced and versatile championed by a host America will fall in love with and a message that will move your heart.
  • 3. • This show format will be a 44 minute talk show consisted of quick 3-4 minute interchangeable segments partnered with news worthy celebrity interveiws and anchored by on location docu-style feature stories. Every week will consist of a different theme that Alexis will investigate in detail over the course of 5 shows. • Each episode will begin with a monologue from Alexis that will act as an introduction to the weekly theme. Each show will be bookended with a live music guest that will take us out to credits. • A-list Celebrities will visit the Alexis Jones set to discuss the issues they are passionate about ultimately giving them a younger Oprah-esque plat- form to show multiple layers of their personality. • The feature stories will be a combination of daily vignettes and long form story telling that carries throughout each day and closes with an emotional payoff at the end of the themed week. • Alexis will use multiple 3-4 mintue segments to move the show including: - On the Streets: A comedic sidekick will take the theme to the streets for humorous interviews. - Superhero Alexis: Alexis the PI solves unsolved crimes, corporate irresponsibility, and celebrity rumors. - Product Testing: Can your new product, album, or film get our stamp of approval? - Specialist Interviews: Alexis explores themes with doctors, professors, psychologists and more. - iReport: Viewers send Alexis their clips for advice, discussion and tips. - Generations Panel: Alexis will moderate a group of six women one from each age range 10-19,20-29, 30- 39,40-49,50-59, and 60+. Suggested reoccuring roles.
  • 4. Weekly themes the show will cover include but are not limited to: 1. Power Couples 2. Lime light ladies (the reality of fame and the detrimental pressures) 3. Power meets Passion (Inter-generation conversation) 4. Bellism- 21st century feminism 5. Real Men (consistent theme throughout each week) 6. Hyper-sexualism (pressures on youth today to be “sexy”) 7. Superwoman complex (the expectations to do and be it all) 8. Mean Girls 9. Quarter Life Crisis 10. Real Life 101 (Experts coming in and educate/showcase the “how to’s” of life after college – pre family) 11. Beauty-Full (What and who defines beauty?) 12. Social Entrepreneurs 13. Money Mamas (practical financial education) 14. Personal Mission Statements (living out your dream) 15. Double Standards (secret camera of how differently men/women are treatd in society) 16. Sensational… ism! Media Mousetraps. 17. Violence against women 18. The Gray Area (Sexual Orientation) 19. Sex… lets talk about it 20. The Man Panel (bridging the communication gap) 21. Passionistas 22. Beauty-Full Bootcamp 23. Plastic Surgery 24. Daddy’s Little Girls (interviewing the dad’s behind the daughters) 25. That Girl Goes Global (highlighting international sisters doing awesome work) 26. Contribution is the new cool (celebrities who give back) 27. Smart is the new sexy (highlighting top female CEO’s under 35) 28. Society Spoon Fed (a look at our society’s definition of “success,” “wealth,” and “happiness”) 29. The reality of Trafficking (and unspoken epidemic) 30. Confidence is Queen (how do we create confidence girls today) 31. Body Image Battle (our society’s narrow definition of beauty and the effects if has on girls/ women today) 32. Adventure Chicks (highlighting some of society’s beautiful dare devils) 33. Death to Prince Charming (The fairytale we’re told and reassessing our expectations for the opposite sex) 34. Simple acts of kindness (hidden camera on doing sweet thing anonymously) 35. Dream makers (girls who against all odds, made the impossible, possible)
  • 5. The set of the Alexis Jones show will be a tradional multi-camera studio sound stage with a live audience. 50% of the show will be taped on the set and 50% in the field. The multi-purpose stage will include the following: - An intimate interview set featuring a chair for Alexis and a couch for guests with surrounding plasma tvs to throw clips to during interviews. - A multi-purpose area will be available for the generations panel, a mobile kitchen for cooking segements, audience demonstrations, props, etc. - A state of the art live music stage for the daily music guest to perform at the end of the show. - Each seat will have an iPhone with the Alexis Jones Show mobile app where the audience and viewers can vote, interact with Alexis, chat, shop and more. The purpose of this feature is to drive downloads of the app.
  • 6. INTERACTIVE The Alexis Jones Show will be on the cutting edge of digital interactive features. Planned interactivity in- cludes viewer interviews, text voting, and a custom- ized social network powered by Ning (same setup as Tyra and Ellen). Because the content of the show cre- ates emotional conversation, by including our viewers in many aspects of the show we will secure the word of mouth marketing needed to sustain ratings. CELEBRITY DRIVEN Celebirities from all walks of entertainment, sports and politics are longing for a platform to showcase them selves in a positive more geniune light. Alexis will drive deep conversatons with the celebrity guests, getting them to open up and expose layers the public rarely sees. Oprah is often successful in getting the “mo- ments” from celebrities and it often makes for inter- net hits, driving ratings and ancillary revenue streams. MOHTERS AND DAUGHTERS Alexis has spoken to tens of thousands of Generation Y females over the past few years and has been su- prised by the response of mothers to her message. Mothers see Alexis as a gateway to communication with their daughters. The Alexis Jones show will be a natural extension of this and will be a show mothers can watch with their daughters and will become a great way for moms and daughters to have conver- saton. THE MOVEMENTS The Alexis Jones Show will be heavily backed by fe- male empowerment movements I Am That Girl and UnYted. These movements currently have millions of young women in their network and will fully sup- port the show, guaranteeing a built in loyal fan base. These influential groups will also provide content sto- ries, insight to the hard to target demographic and online interaction with the brand.
  • 7. Alexis Jones is an expert on confidence, courage and accomplish- ment. At only 25 years old she has navigated the beauty industry as a teen model, survived reality TV as a top finalist on “Survivor: Fans vs. Favorites,” earned a Masters in Communication from USC, and founded the empowerment company, i am that girl, a leader in creating social change, global awareness, and female empowerment for Generation Y. Alexis has created a bold reputation for herself in the motivational speaking world due not only to her exceptional life experience, but her commitment to critical inquiry into women’s issues and her passion for inspiring people to recognize and then fulfill their highest potential. As the founder of i am that girl, Alexis knows firsthand the power of pursuing passion and is an expert on the women of Generation Y. As a TV personality, she’s come to learn the influence that the media has on society and understands her responsibility as a woman in entertainment. Alexis is on the forefront of social change and provides a powerful and unique voice on behalf of the Generation Y. As a member herself, she is incredibly effective when offer- ing her personal experiences and insight on the day-to-day distractions and obstacles facing today’s women. She is committed to being the change our world needs and has the audacity to dream big enough to make it happen.
  • 8. EXECUTIVE PRODUCER: BRAD EPSTEIN BRAD EPSTEIN (Producer) is a prolific Hollywood producer (Ghosts Of Girl Friends Past, Dan In Real Life, About A Boy) with more than two decades of solid feature film production experience to his credit. Epstein spent the last half decade as the Senior Vice President of Production for Disney’s Buena Vista Studios, where he had direct in- volvement in such high profile releases as “Confessions of a Teen- aged Drama Queen,” starring Lindsay Lohan; “Ladder 49,” starring Joaquin Phoenix and John Travolta; and “Invincible,” starring Mark Wahlberg. Prior to joining Disney, Epstein oversaw production at Rob- ert De Niro’s Tribeca Productions, working on such films as “Wag the Dog,” “Analyze This” and “Meet the Parents. EXECUTVIE PRODUCER: DAVE DREVER Dave Drever is a multi-platofrm pioneer and Founder | Chief Opera- tional Officer of Unyted,LLC where he oversees the overall brand vi- sion and daily operaitons. Prior to UnYted, Dave was Chief New Me- dia Officer of Tantao News Network, the largest syndicator of Chinese News in the world and Co-Founder of Xonger,Inc. which recieved international attention in 2009 for their work with the Jackson Family. Dave has deep experience and know-how to configure and opti- mize content for multi-platform distribution over TV, Broadband/IPTV, and 3G/Mobile devices. Dave has worked for clients such as BMW, Virgin, Hulu, Sony, Disney/ABC, Warner Brothers and EMI, implement- ing new media strategies and content solutions. SHOW RUNNER: JOHN PATTYSON John is a veteran talk show and news magazine prodcuer with 4 in- dividucal Emmy Awards and credits including: Show Director/Producer for “THE DOCTORS ” (CBS-TV) Show Director/Producer for “THE DR. PHIL SHOW” (NBC-TV) Team Leader/Producer/Director for “THE SWAN” (Fox Television) Director/Producer for “ENTERTAINMENT TONIGHT” Director/Producer AOL online game “GOLD RUSH” for Entertainment Tonight & Mark Burnett Productions.
  • 9. The pilot episode of the Alexis Jones show will feature the Superman Woman Complex as the theme. Alexis will open the show with a monologue detailing the extreme pressures to be everything woman and the devasting reality for many that it is unachievable. An on the streets segement hosted by comedic sidekick Emily will setup a docu-style video of Superwomen both young and mature from across the country showing us what a typical chaotic day looks like. Next, Alexis will interview Twillight, Spiderman 3 and The Village star Bryce Dallas Howard on her life juggling work, being a mom, maintaing a marriage and giving back. Alexis and Bryce will uncover some difficult times she faced unable to visit her child while working overseas and discover some advice for she has for other Superwoman. Alexis will then introduce and throw the next segment to the on set plasma screen. This segment will be an on location investigative look into the psychology of the Superwoman complext. Alexis will interview a psychologist to get a deeper understanding. Coming back from the psychology segment Alexis will interact with audience and welcome our Generations Panel with a focus on how the American Dream and the redifining of core values in America has contributed to this complex. Alexis will then end the show with a preview to the next episode of the Superwoman Complex and setup music guest Jason Mraz who will take us to credits.