http://www.twenty4.com.au/
twenty4 have been doing digital for a long time. We think we are pretty good at what we do… but anyone can say they are good at something. Ringo thought he was a good drummer.
1. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
‘/’/
We Live.
In a digital world. Offline we have offices in both Melbourne
and Sydney.
We Share.
Information and ideas with the people we work with.
We Form.
Partnerships. We get to know every business, their marketplace
and their customers.
We Think.
About trends, platforms and innovation.
We Do.
Digital Strategy, Creative, and Technology. We look after Web
Development, eCommerce, SEO, Social Media, and mobile.
We Move.
Across retail, corporate, government, entertainment and not-for-
profit brands and industries.
Digital Agency Melbourne and Sydney
2. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Discovery
Goals and Objectives / Market Research /
Competitor Analysis / Digital Strategy
A new website process starts by
understanding the business, goals,
consumers, brand strategy, user research
and how we best incorporate this into a
digital strategy. Consideration will also be
given to how this new development will
affect or streamline internal process’ within
the organisation.
Information Architecture
& UX
Wireframes / User Experience
Discovery stage has allowed us to start
considering the best possible experience
for a user. It has formed the basis for the
site structure, layout and how the user will
interact and navigate through the end
product. This website needs to be as
intuitive as possible and allow for unique
scenarios of people’s needs, computer
knowledge, browsing environments and habits. This step is often overlooked or undervalued, but is
paramount in setting the tone for overall success.
Digital Agency Melbourne and Sydney
3. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Design
UI / Prototyping / Graphic Design
With a clear blueprint plan, we can get to
the part that everybody loves – the visual
process of look and feel. The knowledge
from the Discovery / Information
Architecture and User Experience planning
stage is used to conceptualise the design
and user interface. Prototyping and
graphic design are the key tangible
aspects of this stage.
Development
HTML / CSS / Javascript / PHP / CMS /
Browser Compatibility
This stage of the project is where we the
design is brought into a web browser an
interactive, clickable version of the website
is created. This is the most time intensive
aspect and involves coding, development
and back-end CMS, EDM and Social
integration.
The focus of this stage is the develop the
working website, integration with backend systems, while considering user interaction and cross
browser functionality. twenty4specialise in standards-based development as well as in the
implementation with a number of CMS systems, that will bring the most out of the site with
dynamic content and interaction.
Digital Agency Melbourne and Sydney
4. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Training, Testing & Go
Live
Face to Face / Training Videos / Goals
Checklist
Training is performed as face to face
training that is tailored to the website
administrator and specific CMS setup. The
website training session is recorded for
future reference. A follow up is done to
ensure the website administrator is
comfortable with updating all aspects of
the website.
Metric Analysis
ROI / Google Analytics / Customer
Conversion / Goals & Funnels / Custom
Dashboard
Once the digital presence has been
launched to the world, it’s essential to future
success to review the performance and
engagement. A good digital presence can
only achieve greatness after launch when
we can see how people are using the site. It
also allows us to make informed decisions
together about future enhancements. We look at entry points, popular content and other
strategies to make sure that both you and users are getting the best web experience possible.
Digital Agency Melbourne and Sydney
5. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
Ongoing Support
Phone / Email / Project Management
System
The time after the website is live is as
important as the build up period. The
internet does not stay still. We like to revisit
the project online to see what we have
learnt as well as introducing new
technology or ideas that might help grow
the website and online presence. The
twenty4 team manage feedback efficiently
through our web based project management system ensuring prompt response times, as well as
transparency to all stakeholders.
Digital Agency Melbourne and Sydney
6. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
How You Can Get Your
Hands on the Best Web
Developers that the
Industry Can Offer
Now that you have finally gotten to making a
website for your booming business, you need to
see to it that you hire web developers in
Melbourne to do it. Although you might know a
thing or two about making and designing a
website, it is practically nothing compared to
what these professionals know. Before you
assume that looking for a team of experts is as
easy as reciting the alphabet, think again. Keep
in mind that there are a lot of them claiming to
be the best in the business, which is why this
can be a very challenging task. In order to make
it easier for you to get your hands on the best,
you should keep these some things in mind.
Although we have the internet that can help us
make our search easier, you still need to make
it a point to personally get in touch with the
companies. Doing so will also make it easier on
your part to convey what you want to happen,
and what goals you intend to achieve with their
assistance. It will also make it easier for them to
provide you with their opinions and suggestions
with regard to the matter in question.
Aside from that, you should also ask from them
their work portfolio. This will save you both the
time, because you will be able to find out a lot
about their work, just by taking a look at their
portfolio. Aside from that, it will also give you
the opportunity to determine who their past
clients were. Once you have gotten some
names, you can proceed to contacting them,
and inquiring about the type of work and
quality of service they were provided with. You
might want to consider looking at their website
as well, because you will be able to get a feel of
what they can offer you in doing so.
Moreover, you should see to it that you are able
to determine the type of platform they utilize.
Make it a point to choose a team that utilizes
more popular platforms, so that it won't be
difficult for the other team you might hire start
where the previous one left off. Lastly, you
need to ensure that you have a budget, and
stick to it. Every development team has their
own packages and rates. It is highly
recommended to thoroughly discuss matters
with them, so that you will be able to reach to
an agreement that will make both parties
happy.
What You Ought to Look
for in Website
Developers in Melbourne
With the increasing number of website
developers in Melbourne, it can be very
confusing to choose one, especially when
everyone seems to be claiming to be the best in
the business. Thankfully, here are some
guidelines for you to follow that will greatly
provide you with the assistance you require,
7. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
when it comes to narrowing your search to one
solutions provider.
First of all, you need to see to it that you spare
enough time, and have a lot of energy when
you are looking for a group of professionals who
can handle the tasks you have set up. You
would definitely want to see to it that you have
a good website, which is why you should take a
closer look at your potential provider's page.
Doing so will enable you to determine if they
can come up with what you want, just by
looking at their own site. Looking at it will also
give you an idea, with regard to what they can
and cannot do.
In addition to that, you need to see to it that
you come up with a shortlist of choices, as
opposed to just having one option. Having one
will allow you to jump to the next solutions
provider, in the event that the first one was not
able to meet your specifications. You should
also make it a point to ask for their work
portfolio. Their portfolio will give you the
opportunity to take a look and determine who
their previous clients were. In case you don't
recognize some of their clients, you should
verify their existence by searching for them
online. You can also use the opportunity to take
note of their client's contact information, and
get in touch with them when you have the time.
Talking to them personally will help give you an
unbiased view, with regard to the provider's
quality of service.
Lastly, you would want to see to it that you opt
for a company that has been in the industry for
a considerable amount of time. Although it is
very tempting to hire relatively new companies
because of their cheaper rates, you won't be
able to have the guarantee of the quality of
their services. With that said, it is highly
recommended that you opt for more
experienced professionals, because they have
been in the industry for a longer period of time,
and have learned a lot during their time.
Instead of focusing on the fact that their rates
might be expensive for your taste, you ought to
focus on the fact that you are making a wise
investment when you choose to work with
them.
Knowing What to
Demand from Your
Website Developers
Many business owners make the mistake of
allowing their web developers make all
decisions regarding their business site. Given
that the website is an actual representation of
your enterprise in the internet, it should be
created in a way that best portrays your
company identity, vision, and goals. The best
way to do this is to know what to demand from
your web development team.
I. Ask them to make project proposals
Before signing a contract with professional web
developers, ask them to present at least three
options for your website. This allows you to
choose the best one that could complement
your existing marketing schemes. Also see to it
8. www.twenty4.com.au
Melbourne Sydney
a. 17b William Street, Cremorne VIC 3121 Australia a. Suite 1308, 109 Pitt St Sydney NSW 2000 Australia
p. +61 3 9005 0055 p. +61 2 8488 0055
f. +61 3 9011 9718 e. sydney@twenty4.com.au
e. melbourne@twenty4.com.au
that they provide price quotes for their service
packages.
II. Ask them to make you give a go signal
before allowing the website to go live.
Some internet marketing companies are always
in a hurry given that they are handling multiple
clients at once. As soon as they are done with
the site layout, they immediately allow it to go
live without allowing their clients to do a final
check. Keep in mind that the website belongs to
your enterprise, which is why you have to call
the shots. Check the pages thoroughly and ask
other members of your marketing team to
review the contents before your big exposure
online.
III. Schedule regular meetings with a
representative from your company.
Coordination is a must when it comes to
outsourcing your web developers. Assign
someone from your internal marketing team to
have regular meetings with the web experts to
guarantee that their online campaigns are
parallel to your company’s goals and market
niche.
IV. Demand market researches.
Market research is a must in order to check the
trends in your current market, the demands of
your clients, and the performance of your
competitors. This also allows you to project the
potential of your company’s growth online.
V. Ask them to provide you with monthly
reports.
Monthly reports enable you to track the
progress of your online visibility ever since their
internet marketing team has jumped on board
your campaigns. They shall present you with
your search engine ranks, the keywords that
people use in searching for your products, the
number of site visits that you have achieved,
and the sales that you have reached in a
particular time frame.
VI. Demand transparency.
Sure, most online marketing processes are
difficult to comprehend, especially for most
businesspersons who have limited computer
know-how. Nevertheless, you still have the right
to ask about all kinds of processes and
techniques being applied to your webpage. Ask
the advertisers to explain them to you in simple
terms so that you may know what to expect
from your campaigns in the web.