The document summarizes MARA Got Ideas, a tour by a youth engagement organization that visited 10 MARA campuses over 3 months to empower Malaysian youth. The tour engaged over 1000 students through motivational workshops and challenges to help them realize their potential and make positive changes. Students found the program impactful and different from typical seminars, praising the trainers for their ability to connect and inspire. The tour aimed to build sustainable relationships with youth and encourage productive dialogue to ultimately share an empowering experience.

1. MARA GOT IDEAS
“Giving youths a chance to rise
above themselves, and
empower them to make a
change. Going around
Malaysia, empowering lives,
this is what we do”.
Benassi, 24 Mel, 21 Bernie, 27

2. Presents:

3. MARA GOT
IDEAS.

4. What is Mara Got
Ideas?

5. #MARA GOT IDEAS was the brainchild of a
small team of youths, with a vision to
empower Malaysian Youths.
#A tour of 10 MARA campuses, over the
course of three months, encompassing the
entire Peninsular of Malaysia.
#Over 1000 students were presented with
key challenges:
“Be innovative. How can you make
yourself better?”
“Think outside the box, how can you
generate income from where you are?”.
“What can you do to make a change in the
space you‟re living in?”

6. “How can you rise above the
challenges that life has presented
you, and start #Winning?”

7. For you see, no one has bothered to ask
these beautiful youths about the
questions that actually MATTER.

8. “Stop relying on the compassion of
others. How can you start helping
others?”
“How can you turn your passions into
money-makers, at a young age?”
“As a youth, do you realize the
collective power that you hold?”
“You‟re the next generation that will
take over this country. Are you
prepared?”
“What can you do to give back to the
community?”
“How can you make a change?”

9. “How can we help
you, help Yourself?”

10. “When you actually take the time to talk to these kids out of sincerity to help them,
with no ulterior motive whatsoever, you‟ll find that in each and every one of them,
there‟s a burning desire to make a change, to become better, to rise above the tide.
They just don‟t know how. That‟s where we come in”
-Bernard Hor, Senior Youth Specialist.

11. “The whole tour was about engaging the
youths. I guess you might call it a
„seminar‟, or a „workshop‟, but I‟d rather
simply call it a „youth-engagement
session‟.
It was never about us, making a change.
It was always about us being the catalyst
that these youths need, to make a change
for themselves. We want to encourage
them to realize the potential that they
have in themselves.
All their lives, they‟ve been following a
specific set of mental rules, how things
should be, what was possible, and what
was not.
Now, we‟re not encouraging them to
think outside the box. We‟re telling them
to think WITHOUT the box” Zhen cui, Youth specialist

12. “Training and engagement are very
subjective things. They change, along with
the course of time. You can‟t expect to use
the same method to teach a 17-year-old
something as you would on a 40-year-old,
right?
That‟s why when you‟re approaching the
youth of today, you have to be very, very
careful. They‟re a lot smarter than kids
were 30 years ago. They can see through
ulterior motives very easily. To get through
to them, you have to speak their language.
We just came in for two days, with the
mindset of helping these youths, while
having fun. We only got the ball rolling,
but then they took it to a whole other level.
These kids, they‟re amazing”.
-Zamzuri Abd. Malik, Traning Specialist

13. 10 MARA Campuses.
1000 Students.
One Goal:

14. Engagement.
Empowerment.
Change.

15. But then again, don‟t
take it from us. Listen
to them.

16. “MGI ni, memang best la, bagi Alya. No
program like it, since I joined KPMIM. Cara
trainers approach kami memang lain la, tak
sangka program motivation boleh jadi best
macam ni.
Setakat ni, kalau pantang ada program je,
mesti semua orang tak nak pergi. Dah la
kami semua kena paksa masuk MGI ni, so
lagi la mentality semua orang macam dah
tak best dah, tapi first day tu, within the first
half-hour, memang semua orang start jadi
ceria la.
Memang layan gila. Trainers best, module dia
pun best, and I think I learned quite a lot from
the entire program. Kalau boleh, tahun Alya Sham, 20, Shah Alam.
depan nak join lagi!
Two thumbs up!”

17. “Kalau nak ditanya betul-betul la, sebenarnya
benda yang paling best pasal MGI ni, is that for the
first time dalam sejarah saya kat KPM ni la, saya
rasa penting. Saya rasa macam saya sebahagian
dari sesuatu yang penting, dan saya terpilih (lebih
kepada dipaksa) untuk join program ni.
Mula-mula tu, berat hati je pergi, tapi lepas
diorang masuk je, memang ada vibe best la. First
benda yang diorang buat is suruh kitorang balik
tukar baju, sebab diorang nak kitorang rasa
comfortable. Tak pernah lagi ada program MARA
yang buat macam tu.
Lepas program tu, memang rasa sedih la, sebab
dah berakhir. Rasa macam dah kenal sangat
dengan trainers semua, abang zam, Bernard, Zhen.
Siti Hajar, 20, Terengganu Memang diorang pandai ambik hati kitorang.
Senang cerita, memang best la!”

18. “MGI? Gempak! Bukan selalu, ada program yang
boleh main campak-campak kertas kat member
sebelah! Hahaha. Tapi seriously, memang best la
experience dia. Tak macam program lain
langsung. Kitorang tak expect pun benda fun, tapi
memang ceria lah.
First time rasa productive sangat. Bila duduk
dalam kelas pun, selalunya tidur, tapi kali ni,
segar-bugar je. Depa memang pandai buat
aktiviti yang tak bosan, fun, and sangatlah
relevant. MARA memang teramatlah patut buat
lebih banyak program macam ni.
Macam-macam idea membuak-buak time
program tu. Rasa la kreativiti tu terkeluar sikit.
Kalau tahun depan ada lagi, sign me up!”
Syed Faiz, 19, Penang

19. With the proper engagement, sincerity and
approach, we built sustainable relationships
with the MARA youth, from 10 campuses all
over the Peninsular.

20. See, it doesn‟t really matter
what the nature of your
business is.
If it involves the youth, it involves engagement. If it
involves engagement, it involves dialogue. If it
involves dialogue, it means building a relationship.
The entire point of our tour was to speak with the
youth, build relationships, and ultimately, share an
incredible experience together. This is what we do.

21. We specialize in youth
research, engagement, and
analysis.
We are in the business of building
solid, sustainable relationships with
the Youth of Today.

22. If you‟re interested in the
youth demographic, it‟s time
to start asking the right
questions.

23. For more info, you can contact
us through the link provided on
the homepage, or drop us a line.

+6017 380 9403
Fadli.azali@youthworks.asia
Melody.AB@youthworks.asia