The document summarizes a video production bootcamp presentation about the rise of online video and how organizations can leverage video content. It notes that online video now accounts for over 50% of internet traffic and that Facebook reached 1 billion users in 2012. The presentation outlines key aspects of a video strategy such as shooting, editing, and distributing video and suggests maximizing efforts by getting organized. Examples shown include a Skype multiplication competition and video links from The Fessenden School's website.