Social Networking Tools/Tips/Resources

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Internal presentation for Delphic Sage employees on ways to participate in Social Networking online and resources for Social Media. Helpful for anyone looking to get involved in social media as a great resource tool.

Business Technology

Tools / Tips/ Resources Social Networking

Agenda ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Definition ,[object Object],[object Object]

Social Networking Tools ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Social Evolution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SOCIAL MEDIA Contextual Twitter, Digg, RSS feeds, Alerts Blogs SEO User Generated Content Webcasts, Podcasts, Wikis, Groups

Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Who does Social Media Matter to? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source: Universal McCann’s Comparative Study on Social Media Trends, April 2008 , .

Measuring Social Media ROI ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How do you specifically measure Qualitative? Success Metrics Goal -Amount of blogs that link you -PageRank to relevant competition -Organic Traffic % -Traffic that converts to action -N PageRank by X Date -Nth position in Page Rank compared to competitor -Nth% of traffic is organic -N number of new links

Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why should I participate?

Approach – What can I do? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Approach ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Local Networking ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Helpful Blogs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

More Tips ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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