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Crowdsourcing Knowledge Through
Social Media
Torrey Trust
Agenda

 Crowdsourcing 101

 Why? How? What?

 Crowdfunding
Crowdsourcing 101
Examples
 “Web MDs: Social Media are Changing How We
  Diagnose Disease” (Alice Park, TIME Magazine)

 Competitions
   Red weather balloon challenge
   Fold.it

 Colleges

 Olympic Ticket

 Fancierhealth
Why Crowdsource?

 Utilize the Wisdom of the Crowd


    How many medal sports were
    featured in the 2012
    Olympics?
Why Crowdsource?

 Utilize the Wisdom of the Crowd
   How many medal sports were featured in the 2012
    Olympics?

     26

 Find Answers/Solutions

 Fundraise

 Learn
What You Should Crowdsource

 Solutions
   Tech Problems, Classroom Management Issues

 Feedback
   Lesson Plans
   New Classes/Clubs

 Resources
   Classroom (equipment, supplies)
   Tech (websites, web 2.0 tools, apps)
How-To

 Build Global Support Network

 Ask Your Network
   Blog
   Tweet with Hashtags
   Discussion Forum Post
   Collaborative Document (Google/TypePad)

 Tip: Cast a Wide Net
Crowdsourcing Tools

 Edmodo vs. Ning
Crowdsourcing Tools
 Twitter
   Hashtags (#edchat, #edtech)
   Wider Audience
   http://cybraryman.com/edhashtags.html
   Twitter Handle (@torreytrust)
      Direct tweet toward a person
Crowdsourcing Tools

 LinkedIn

 Facebook

 BetterLesson

 EdWeb

 Yahoo! & Google
  Groups

 Others?
Crowdsourcing Tips

 Select the most effective tools

 Networking & Netiquette

 Verify the information your receive

 If your crowd has questions, give answers
Crowdfunding

 Name (Global Alexa Rank)
   Kickstarter (746)
   IndieGoGo (4,301)
   GoFundMe (15,586)
   ChipIn (27,977)
   RocketHub (55,230)
   GiveForward (72,001)

 Donors Choose
Crowdfunding Tips
 Creative Pitch
   Make a video

 Offer tiered incentives
   (i.e., cards from kids)

 Be bold & think big
   ($1000, $500, $100)

 More initial funding = More funders
   Closer to funding goal = more donations occur

 Leverage your global support network &crowdsource tools
   Connect with people with large networks and leverage their
    networks
Questions
Credits
          Presentation Designed by:

              Torrey Trust
                Ph.D. Student

      Education: Teaching & Learning

    Gevirtz Graduate School of Education

             UC Santa Barbara

     K-12 Tech Tools Database Founder
ContactMe




          torreytrust@gmail.com

           www.torreytrust.com

               @torreytrust

  http://edutechdatabase.wikispaces.com

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Crowdsourcing Knowledge Through Social Media

  • 2. Agenda  Crowdsourcing 101  Why? How? What?  Crowdfunding
  • 4. Examples  “Web MDs: Social Media are Changing How We Diagnose Disease” (Alice Park, TIME Magazine)  Competitions  Red weather balloon challenge  Fold.it  Colleges  Olympic Ticket  Fancierhealth
  • 5. Why Crowdsource?  Utilize the Wisdom of the Crowd How many medal sports were featured in the 2012 Olympics?
  • 6. Why Crowdsource?  Utilize the Wisdom of the Crowd  How many medal sports were featured in the 2012 Olympics? 26  Find Answers/Solutions  Fundraise  Learn
  • 7. What You Should Crowdsource  Solutions  Tech Problems, Classroom Management Issues  Feedback  Lesson Plans  New Classes/Clubs  Resources  Classroom (equipment, supplies)  Tech (websites, web 2.0 tools, apps)
  • 8. How-To  Build Global Support Network  Ask Your Network  Blog  Tweet with Hashtags  Discussion Forum Post  Collaborative Document (Google/TypePad)  Tip: Cast a Wide Net
  • 10. Crowdsourcing Tools  Twitter  Hashtags (#edchat, #edtech)  Wider Audience  http://cybraryman.com/edhashtags.html  Twitter Handle (@torreytrust)  Direct tweet toward a person
  • 11. Crowdsourcing Tools  LinkedIn  Facebook  BetterLesson  EdWeb  Yahoo! & Google Groups  Others?
  • 12. Crowdsourcing Tips  Select the most effective tools  Networking & Netiquette  Verify the information your receive  If your crowd has questions, give answers
  • 13. Crowdfunding  Name (Global Alexa Rank)  Kickstarter (746)  IndieGoGo (4,301)  GoFundMe (15,586)  ChipIn (27,977)  RocketHub (55,230)  GiveForward (72,001)  Donors Choose
  • 14. Crowdfunding Tips  Creative Pitch  Make a video  Offer tiered incentives  (i.e., cards from kids)  Be bold & think big  ($1000, $500, $100)  More initial funding = More funders  Closer to funding goal = more donations occur  Leverage your global support network &crowdsource tools  Connect with people with large networks and leverage their networks
  • 16. Credits Presentation Designed by: Torrey Trust Ph.D. Student Education: Teaching & Learning Gevirtz Graduate School of Education UC Santa Barbara K-12 Tech Tools Database Founder
  • 17. ContactMe torreytrust@gmail.com www.torreytrust.com @torreytrust http://edutechdatabase.wikispaces.com