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Graphic Design Guidelines Summary
1.
2.
Expectation Setting
3.
Organize contents into
related parcels of information Craft the typography to make it comfortably readable Your Noble Purpose
4.
Integrate images with
typography to achieve a unified form that builds a communication much bigger than its parts Your Noble Purpose
5.
6.
7.
8.
9.
Elements of Design
Shape Geometric Natural Abstracted Nonobjective
10.
11.
12.
13.
14.
15.
16.
17.
18.
Successful pages will
have vertical and horizontal elements, dominant and secondary elements (heads, boxes, lines, etc).
19.
20.
21.
Symmetrical
22.
Symmetrical
23.
Asymmetrical
24.
Asymmetrical
25.
26.
27.
28.
29.
30.
31.
32.
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