1. TONYGATTARI SHAUNMOONEY
“MARKETING GURUS”
The Australian Financial Review
DRAMATICALLY INCREASE YOUR PROFITS BY USING PRACTICAL STRATEGIES THAT WON’T BREAK THE BANK.
FOREWORD BY DALE BEAUMONT, CREATOR OF THE “SECRETS EXPOSED SERIES”
MARKETING
SUCCESS
“They show how to diagnose, implement consistent
marketing strategies and measure the results using
low cost marketing strategies.”
The Australian Financial Review
“It’s fair to say that advertising agencies and graphic design
consultants won’t like what (they) have to say.”
The Australian Newspaper
“The man credited with tightening Harvey Norman’s
extraordinary grip in the retail PC market, Tony Gattari is
now selling his secrets.”
The Australian Newspaper
“As a marketer, Tony Gattari is a natural-born salesman. As far as he is concerned,
marketing does not lead to sales - and sooner rather than later - is a waste
of space and money. With sales as the target, the marketing arrows in Tony’s
excellent book fly unerringly to the target: building the bottom line.”
Peter Sterling, Managing Editor, My Business
Marketing Success draws upon the real-life practical experience of
Tony Gattari, who headed up the Harvey Norman computer and
communications division for nine years, overseeing the growth from $12
million to a massive $565 million in 9 years. Through his experience and
working as a corporate/business advisor and trainer to over 200 businesses
worldwide with fellow co-author Shaun Mooney, the book highlights the
power of Marketing.
The essence of using low cost practical marketing strategies to create a
perception of value so eliminate issues of ‘price’. This hard hitting, no
nonsense book is a must read for all those in business who desire to
accelerate their sales and profits immediately!
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