The document discusses event trends in 2012 and the rise of social media and new technologies. Some key points covered include the growing impact of Twitter on events, using tools to measure event marketing effectiveness, incorporating RFID to connect offline and online experiences, streaming events live on YouTube to increase searchability, and using responsive web design over separate apps. Event dashboards and visual meetings are also highlighted as emerging trends.
17. THE YEAR of TWITTER
RESOURCES The Impact of New Twitter on Events
http://goo.gl/5FDKM
The New Twitter
http://fly.twitter.com
MEASURE EVENT MARKETING TO BEAT THE CRISIS
20 Tools to Measure Event Marketing
http://goo.gl/ByJMV
SOCIALIZE THE OFFLINE EXPERIENCE WITH RFID
Hotel Adopts RFID to Connect Guests with Facebook
http://goo.gl/JbvrW
Facebook Offline Vol. 2 – Renault at AutoRAI
http://goo.gl/4vKqV
PROFESSIONAL EVENTS DELIVERED TO YUOR HOME
Curated network connects musicians & fans for small, in-home concerts
http://goo.gl/xtyDZ
SOCIAL ADS TO BOOST YOUR ROI
Social Advertising – A Tangible ROI Model for Social Media
http://goo.gl/eEurm
I’ve Engaged Now What? A Social Advertising Overview
http://goo.gl/OF4r1
18. RESOURCES STREAM LIVE AND GET SEARCHED WITH YOUTUBE
Create a Youtube Channel For Your Event in Less Than 30 Minutes
http://goo.gl/bp9Dp
FORGET APPS WELCOME RESPONSIVE WEB DESIGN
Responsive Web Design
http://goo.gl/fmoXk
Media Queries
http://mediaqueri.es/
IT’S ALL ABOUT GOOGLE
How Will Google+ Affect SEO?
http://goo.gl/5ivHk
VISUAL MEETING
The Rise of Visual Meetings
http://goo.gl/2igtf
Livescribes
http://www.livescribes.co.uk/
EVENT DASHBOARD FOR YOUR SOCIAL NEEDS
Eventasaurus: Promote your Event on Major Social Networks in One Click
http://goo.gl/avEW4