How Viral Content Marketing Video can Improve SEO Results - Geert Coppens - CEO Instruxion - Explania.com - TFMA London 2011 - Technology For Marketing and Advertising
11. Joe Pulizzi: “ Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract , acquire , and engage a clearly defined and understood target audience – with the objective of driving profitable customer action. Explania.com - 2011
24. Joe Pulizzi: “ Short, neutral films are ideal for publishing content. By avoiding the sales talk, such animations succeed in reconciling neutral content with a positive return.” Explania.com - 2011
25. Video is huge! Prediction: by 2013, 90% of Web Traffic will be Video http://techcrunch.com/2009/06/09/cisco-by-2013-video-will-be-90-percent-of-all-consumer-ip-traffic-and-64-percent-of-mobile/ Explania.com - 2011