2. 2
Analytics Expert
Dan Meyer, the CEO of DMAI has over 20
years of experience in the Higher Education
Business Process Outsourcing and
Financial Services.
● BPO Elite - Chief Executive Officer
● Wells Fargo Bank - Senior Analytics Consultant
~ Innovative and Enchanting Trainer
~ Top Analytics Expert in the Country ~ BPO Industry Talking Head
~ Marketing Strategy Wizard ~ Outsourcing Leader
~ Business Strategy Builder ~ Competitor Intelligence Chief
~ Business Intelligence Ninja ~ Process Improvement Guru
Bachelor’s Degree in History with minor in International Studies
Master’s Degree in Education
4. 4
The Concept of Analytics
Analytics is the discovery and communication of
meaningful patterns in data.
Analytics is especially valuable in areas rich with recorded
information, analytics rely on the simultaneous application of
statistics, computer programming and operations research to
quantify performance. Check out this video to learn more.
The most common application of analytics is the study of business
data with an eye to predicting and improving business
performance in the future. Watch this video to see an example.
Basically, analytics allows a business owner or manager to use
their business data to drive their decision-making. Learn more
about the CEO of DMAI, Dan Meyer’s personal story here.
5. 5
The DMAI Approach
While most people have an idea of what Analytics is: data,
analysis, metrics, and business intelligence are just the
start… it is an abstract concept that is difficult to summarize in a
sentence or two. Most business leaders know that they need
more analytics based decision making in their operations,
however few have figured out how to obtain it as analytics
software or engaging high priced consultants doesn't suffice.
This is where I come in. Having spent 15 years as an analyst with
Wells Fargo Bank, I get analytics. I have combined that practical
experience with my educational background; I have a Master’s
Degree in Education, and developed an innovative training
approach to analytics.
This approach is more about empowering analytical thinking then
it is teaching a technological skill. In the end, analytics is about
three things; finding data, analyzing it and communicating the
results.
7. 7
About the Training
DMAI analytics training classes follow a standardized
methodology that is a unique blend of corporate training and
educational development.
Each training class is broken down into modules that combine
lecture from subject matter experts, hands-on exercise using real
world business scenarios and demonstrations of cutting edge
technology. After each module a review of key points is
conducted to assure comprehension.
Participants also receive the following:
• A certificate of completion
• A resource guide profiling at least 10 analytics tools specific to the
course topic
• One month of free coaching calls and/or webinars following the training
class (four hours total)
• Unlimited access to DMAI LinkedIn and Facebook groups
8. 8
Solution #1:
Recruitment Analytics
This innovative and one of a kind workshop will provide you
with easy to implement strategies to increase your effectiveness
in identifying, recruiting and placing top talent.
Recruitment Analytics – A brief overview of the history and
current trends in one of the most overlooked aspects of
recruiting… analytics.
Recruitment Metrics – Using hands on exercises, you will learn
to use analytics to identify slowdowns or inefficiencies during the
recruiting process.
Recruitment Applications – We will demo a assortment of
exciting new tools available to help you manage all your
recruiting needs including analytics.
Social Media Recruiting – You will be instructed on various
social networking sites like LinkedIn and Facebook that have
built-in analytics tools to help you measure their contribution to
your recruiting efforts.
9. 9
Solution #2:
Analytics for Analysts/IT Professionals
This inventive and original workshop will provide you with
proven strategies to increase your effectiveness in identifying,
analyzing and reporting data.
Analytics Overview – A detailed overview of the history and
current trends in one of the most overlooked aspects of any
business… analytics.
Basic Metrics and Reporting – Using hands on exercises, you
will learn to use analytics to add value to reporting using Big
Data. We will also build a business dashboard prototype.
Analytics Applications – We will demo a variety of exciting
new tools available to help you manage all your analytics needs
from business intelligence to market research to competitor
landscaping.
Optimize Your Data– You will be instructed on various
techniques to get your data to tell a story and impact decision-
making in your organization.
10. 10
Solution #3:
Sales and Marketing Analytics
This imaginative and unique workshop will provide you with
proven strategies to increase your effectiveness in identifying,
analyzing and reporting data for sales and marketing.
Analytics Overview – A brief overview of the history and current trends
in one of the most overlooked aspects of sales and marketing… analytics.
Basic Metrics and Reporting – Using hands on exercises, you will learn
to use analytics to add value to research, analysis and reporting.
Analytics Applications – We will demo a variety of exciting new tools
available to help you manage all your analytics needs from customer
insights to market research to competitor landscaping.
Social Media Analytics – You will be instructed on various social
networking sites like LinkedIn and Facebook that have built-in analytics
tools to help you measure the effectiveness of your sales and marketing
initiatives.
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Solution #4:
Social Media Analytics
This innovative and distinctive workshop will provide you with
unconventional strategies to drive online business by
identifying, analyzing and reporting data with a focus on social
networking and online media.
Analytics Overview – A brief overview of the history and current
trends in one of the most overlooked aspects of any business… social
media analytics.
Basic Metrics and Reporting – Using hands on exercises, you will
learn to use analytics to add value to online business.
Analytics Applications – We will demo a variety of exciting new tools
available to help you manage all your social media analytics needs from
business intelligence to market research to competitor landscaping.
Social Media Analytics – You will be instructed on various social
networking sites like LinkedIn, Google+, Twitter and Facebook that have
built-in analytics tools that puts more power in your hands.
12. 12
Solution #5:
Staff Management/ Workforce Analytics
This dynamic workshop will provide you with cutting edge
strategies to increase your organization’s overall approach to
using data in driving decision-making.
Analytics Overview – A brief overview of the history and current
trends in one of the most overlooked aspects of any business…analytics.
Business with good analytics cultures are 33% for profitable and 10x
more efficient.
Basic Metrics and Reporting – Using hands on exercises, you will
learn to use analytics to add value to the reporting process. Inefficient
and insufficient reporting is found in 2/3 of all businesses.
Analytics Applications – We will demo a variety of exciting new tools
available to help you manage all your analytics needs from business
intelligence to market research to competitor landscaping.
Optimize Your Data– You will be instructed on various techniques to
get your data to tell a story and impact decision-making in your
organization.
14. 14
On Site Analytics Training
Generally we charge 10,000 PHP a day
for consulting and 50,000 PHP for a
one-day management team training.
However, we can offer a special
discount to you today. We will conduct
(1) the one hour assessment, (2) the
one day onsite consulting and (3) the
one day analytics training for only
50,000 PHP.
Follow up consulting and training will
be at additional cost that will be
determined by the scope of work.