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1. Coast 2 Coast Convention 2011
Sponsor Kit
THE COAST 2 COAST CONVENTION IS A PROFESSIONAL MUSIC-
INDUSTRY NETWORKING EVENT FOCUSING ON THE NEW MUSIC
INDUSTRY. THE CONVENTION, PRESENTED BY COAST 2 COAST
MIXTAPES IN ASSOCIATION WITH ISTANDARDPRODUCERS.COM,WILL
BE A WEEKEND-LONG SERIES OF EVENTS HELD IN MIAMI, FL. THE
MAIN PANEL EVENTS WILL BE HOSTED BY J HATCH AND WILL
FEATURE TOP MUSIC INDUSTRY PROFESSIONALS IN EVERY FIELD!
The Hilton Downtown
9/29/11 – 10/2/11
1601 Biscayne Blvd.
Miami, FL 33132

2. Official Schedule
FRIDAY SEPTEMBER 30TH
5:00 PM – 9:00 PM - WELCOME/REGISTRATION - HILTON HOTEL
CONVENTION KICK OFF PARTY
(ALL ATTENDEE BADGES - FREE ADMISSION)
10:00 PM - 2:00 AM
BLEU MOON SPORTSBAR
1717 N BAYSHORE DR
MIAMI, FL 33132
SATURDAY OCTOBER 1ST
2:00 PM – 10:00PM - PANELS/SHOWCASE
EVE
1306 N MIAMI AVE
MIAMI, FL
AFTER PARTY
(ALL ATTENDEE BADGES - FREE ADMISSION)
10:00 PM - 4:00 AM
SOBE LIVE
1203 WASHINGTON AVE
MIAMI BEACH, FL
SUNDAY AUGUST 29TH
12 NOON – 4:00 PM - SPECIAL COAST 2 COAST DJ APPRECIATION EVENT
6:00 PM – 2:00AM - iSTANDARD PRODUCERS PRESENT: PRODUCER EXPERIENCE
EVE
1306 N MIAMI AVE
MIAMI, FL

3. Sponsors
iSTANDARDPRODUCERS.COM
COAST2COASTMIXTAPES.COM
DATPIFF.COM
HIPHOPDX.COM
DIGIWAXX.COM
NEW INDUSTRY TIPS
COAST2COASTMIXTAPEDJS.COM
BOTTOM FEEDER MUSIC BLAST
MORE TBA!
Media Partners
UrbanLax Entertainment HipHop DX
Ground Up Radio East Coast Digital Radio
MVP Marketing Agency South Promo
Exponent Entertainment All Out All Star DJs/DJ Seizure
HHH Magazine Stop Beefin Radio
GrindTime Magazine Grynd Mobb Ent
Kevin Nottingham Hip Hop U-C-It
Analog Hype MORE TBA!
Get Signed Magazine

4. Convention Marketing
The Coast 2 Coast Convention will be marketed through
hundreds of channels and generate millions of online
impressions for sponsors pre- and post event, and is an
opportunity for sponsors to reach key tastemakers at the
official event.
• 40,000 ¼ Page Flyers Distributed (MIA/NYC/ATL)
• 10+ Email Blasts from our Official Blast Partners
– Coast 2 Coast Mixtapes, RapStarPromo, Mp3Waxx, Bottom Feeder
Music, East Coast Digital Radio, The Blast King
– Over 1.8 million music industry contacts in total
• 4x Email Blasts from all Media Partners
– 30+ Currently, more added daily
– 100,000 Contacts per sponsor
• Posting of Convention Banner on all Media Partner Sites
• Posting of Convention Banner on Official Sponsor sites
• 4x Press Releases through PRWeb.com
• 10x Daily commercials on Coast 2 Coast FM coast2coast.fm
• Coverage in Coast 2 Coast Magazine Pre- and Post Event

5. Convention Demographics
The convention will be attended by hundreds of tastemakers from across the
nation with connections within the urban music industry.
• Major Label Executives and Celebrity Panelists (see
www.coast2coastconvention.com)
• Over 200 DJs will be present
• Over 100 Media Outlets will be present
• Hundreds of Urban Tastemakers from All Major US Markets
2010 Convention Attendee Geographics

6. Sponsorship Options
TITLE SPONSORSHIP
$10,000
• Logo and Brand Placement on all Coast 2 Coast
Convention Marketing as Title Sponsor
• Banner placement on
coast2coastconvention.com
• Step & Repeat Logo Placement for Media Room
• Banner Placement at all Events
• Sponsor Booth
• 15 Full-Access VIP Passes
• Product Placement in Gift Bags and Gifting Suite
• Full Page Ad in Coast 2 Coast Magazine
• Custom Branding Opportunities

7. Sponsorship Options
CLUB SPONSORSHIP
$5,000/night
• Afterparty sponsorships are perfect for labels/artists
and include all branding
• Performance Opportunities or brand shout outs from
DJs/performers
• Logo Placement on all Coast 2 Coast Convention
Marketing
• Banner Placement at Event
• 10 Full-Access VIP Passes to all Events
• Product Placement Opportunities in Gift Bags and
Gifting Suite
• Full Page Ad in Coast 2 Coast Magazine (Convention
Edition)

8. Sponsorship Options
SPONSOR VENDOR BOOTH
$600/day
• 6’X2’ Table in Mezzanine Area of Event
• Logo Placement on all Marketing Material
• Product Placement Opportunity in Gift Bags
• 2 Passes to all Events
• ½ Page Ad in Coast 2 Coast Magazine (Convention Edition)
BANNER PLACEMENT
$400/day
• Placement of Banner at Main Panel Events
• Logo Placement on coast2coastconvention.com
• ¼ Page Ad in Coast 2 Coast Magazine (Convention Edition)

9. Sponsorship Options
LANYARD SPONSORSHIP
$2000
• Advertising on Back of all 1000 Official Coast 2 Coast Convention Lanyard
Passes
• Logo Placement on all Marketing Material
• Full Page Ad in Coast 2 Coast Magazine (Convention Edition)
• 3 Full-Access VIP Passes to all Events
GIFT BAG SPONSOR
$2500
• Logo/Brand Placement on all 1000 Official Convention Gift Bags
• Product Placement in all 1000 Gift Bags
• Full Page Ad in Coast 2 Coast Magazine (Convention Edition)
• 5 Full-Access VIP Passes to all Events

10. Sponsorship Options
VIP BUS SPONSORSHIP
$1500/day
• Exclusive Sponsor of VIP Panelist/DJ Bus
• Play Your Song & Place Banner/Flyers on Bus with VIPs
• Introduction as Bus Sponsor on Bus
• 3 Full-Access VIP Passes to all Events
GIFT BAG PLACEMENT
$400
• Product Placement in all 1000 Gift Bags
• ½ Page Ad in Coast 2 Coast Magazine (Convention
Edition)
• 2 Passes to all Events

11. Sponsorship Contact
For all other Sponsorship Opportunities
please contact Sponsor Coordinator
Jason Hadshian
Jhatch@coast2coastmixtapes.com
For all Media Inquiries please contact
Media/Press Coordinator
Katie Kervin
pr@coast2coastmixtapes.com
786-953-6522