These days we all want our content to be shared, to grow and market itself. As we all know, WordPress is a powerful tool, and it is positioned well for today’s web that requires sites and blogs to have some sort of social integration. This session will explore some of the different ways to make your WordPress site or blog more “social.” We will look at different ways to spread your content to other social sites (Facebook, LinkedIn, Twitter, etc.), improve your users’ experience, as well as bringing other’s content into your site. We will cover: Social Media/Content Marketing Making a plan Some plug-ins and widgets to get you started

1. Making Your WordPress Site Social
July 23rd, 2011

2. Who and Why
• Reiko Beach - TRB Design,
Inc. Twitter: @ReikoB
• WordPress
• WP Meet-up Boston
http://bostonwp.org/
• A Big Thank you to
Kurt & James

3. What we will cover:
• Social Media - Content
Marketing
• Making a plan
• Tools - plug-ins & widgets

4. What it is not:
• Making a social site
(Buddy Press or BBpress)
• Coding

5. My “technique” is
more like this
photo of twins

6. Social increases your Web Presence
Sharing and growing your market
* Spreading your content to other sites
* Improve your user’s experience
* Bringing other content to your site

7. Social Media - Content Marketing

8. Why integrate your site?
• Build followers
• Create a community
• Create a “Call to Action”
• Sell items/get donors
$$$ $$$

9. What’s possible?
• Share a posts pages or URL
• other social media platforms
• via email
o sts
t op
be
s cri
Sub

10. What’s possible?
• Collect email
• Embed codes
to share
content (slide
share, youtube,
flickr)

11. What’s possible?
• Bring content from other sites
into your site

12. What’s possible?
• Sharing your posts on other social sites

13. What’s possible?
• Review and Rate
• WP Customer
Reviews
• Comments sign-ins
(FB, Disqus)

14. The Plan
• Figure out where you
want to be
• Do you want a single
sign-in for comments?

15. The Plan
• Sharing your content:
• over all, subscribers-via
reader & email
• make it easy to share posts from flickr: by redjar
and pages
• putting your post on other
sites (LinkedIn, Facebook,
tweeting out links)

16. The Plan
• Sharing (other):
• bringing in sites to you site
(twitter feed, FB)
• Rating and reviewing people,
comments, products

17. How
• Themes
• Plug-ins
• The text
box in
sidebars

18. Themes
• Search WP themes, Cyberchimps, WP Daddy has
some free ones
• SocialH just did a blog post (7/15) on top 20.
http://www.socialh.com/social-media-wordpress-themes/
Ifeature Pro

19. Themes

20. Plug-ins / Widgets
• There are thousands of social
plug-ins for WordPress
• Facebook Share, Twitter from flickr by: Samuel M. Livingston
Retweet, Tweetmeme,
Facebook Like
• Disqus, Facebook Comments
for WordPress

21. Plug-ins / Widgets
• Sexy Bookmarks
• Socilize (Jon Bishop)
• Add to Any

22. Using the Text Box

23. Remember:
• Just because you can
doesn’t mean you should

24. Questions?
Reiko Beach
TRB Design, Inc
www.trbdesigns.com
781 987 1655
Twitter & FB: Reikob
LI: reikobeach
Oct 22
Quincy, MA
@techdaycamp
http://techdaycamp.com