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Best Techniques for App
       Marketing
Introduction
Mobile Application Market is glutted with myriads
of Apps. Developers across the globe are creating
new apps at a furious rate. However, only a
handful number of apps are able to hit the
headlines.
Of course, these apps are
exceptional in content and design,
but what make these apps produce
some hefty bank balance for their
developers are some exceptional
marketing strategies devised
through comprehensive market
study.
Techniques
Before Launch:
The marketing strategies should
be planned even before its
development, as the sole
purpose behind creation of an
app is to sell it and not just
make it.
Developers often forget this fact
and that’s why their app only
adds to the tally of App Store/
Play Store and does nothing
else.
Before Launch Techniques
• You must add all those
  features to your app that will
  lure your potential customers.
• Choose an appealing name for
  your app.
• Create a brilliant icon that
  attracts customers.
• Make sure your app have all
  the features that its
  competitor apps have.
• Equip your app with social
  elements like Facebook and
  Twitter.
Before Launch Techniques
• High quality screenshots are
  must for your app success.
• Optimize your app description
  with popular keywords.
• Create a great web landing page
  for your app.
• Create blogs for your app
  usefulness and add videos on
  YouTube and other popular
  websites describing its working.
• Add that topping to your app
  that makes it unique.
Before Launch Techniques

• Carefully select the category for your
  app, otherwise your potential
  customers may keep looking for your
  app in other segments.
• Extensive market survey must be done
  in order to release the app at the right
  time.
Techniques
After Launch:
Once you have sincerely taken care
of all the essential before launch
techniques, you can be sure of
some great luck coming your way.
You can’t get easy now, as
the initial few days after
the launch of your app will
decide its future!
After Launch Techniques
• Visit every website, blog,
  forum where you see your
  customers coming and
  post about your app.
• Hire PR agencies if your
  budget allows.
• Do burst campaigning
  and make huge sounds
  bragging about your app.
• Get your app reviewed on
  popular app websites.
After Launch Techniques
• Send emails to your potential
  customers describing its features.
• Give exciting offers on its download.
• Keep posting about it on social media
  website and encourage users to review
  your app.
• Upgrade its features time to time that
  will help it stay longer in the race.
After Launch Techniques
           • Get associated with
             a company or brand
             that can open more
             gates to make your
             app popular.
           • Last but not the
             least: keep buzzing
             about it.
Above all only an
  exceptional app can
  make exceptional
  revenues, so don’t try
  to fool the customers
  and give your best
  effort!
About Us
TechAhead Software is a leading name in Mobile
Application Development. We have years of expertise
in developing successful apps across diverse genres
for various platforms including iOS, Android, Windows
and Blackberry.
Got an app development requirement? Contact Us on
info@techaheadcorp.com for a Free Quote

               You can also reach us on:
               Facebook - www.facebook.com/TechAhead
               Twitter - www.twitter.com/TechAhead
               LinkedIn - www.linkedin.com/company/techahead

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Best Techniques for App Marketing

  • 1. Best Techniques for App Marketing
  • 2. Introduction Mobile Application Market is glutted with myriads of Apps. Developers across the globe are creating new apps at a furious rate. However, only a handful number of apps are able to hit the headlines. Of course, these apps are exceptional in content and design, but what make these apps produce some hefty bank balance for their developers are some exceptional marketing strategies devised through comprehensive market study.
  • 3. Techniques Before Launch: The marketing strategies should be planned even before its development, as the sole purpose behind creation of an app is to sell it and not just make it. Developers often forget this fact and that’s why their app only adds to the tally of App Store/ Play Store and does nothing else.
  • 4. Before Launch Techniques • You must add all those features to your app that will lure your potential customers. • Choose an appealing name for your app. • Create a brilliant icon that attracts customers. • Make sure your app have all the features that its competitor apps have. • Equip your app with social elements like Facebook and Twitter.
  • 5. Before Launch Techniques • High quality screenshots are must for your app success. • Optimize your app description with popular keywords. • Create a great web landing page for your app. • Create blogs for your app usefulness and add videos on YouTube and other popular websites describing its working. • Add that topping to your app that makes it unique.
  • 6. Before Launch Techniques • Carefully select the category for your app, otherwise your potential customers may keep looking for your app in other segments. • Extensive market survey must be done in order to release the app at the right time.
  • 7. Techniques After Launch: Once you have sincerely taken care of all the essential before launch techniques, you can be sure of some great luck coming your way. You can’t get easy now, as the initial few days after the launch of your app will decide its future!
  • 8. After Launch Techniques • Visit every website, blog, forum where you see your customers coming and post about your app. • Hire PR agencies if your budget allows. • Do burst campaigning and make huge sounds bragging about your app. • Get your app reviewed on popular app websites.
  • 9. After Launch Techniques • Send emails to your potential customers describing its features. • Give exciting offers on its download. • Keep posting about it on social media website and encourage users to review your app. • Upgrade its features time to time that will help it stay longer in the race.
  • 10. After Launch Techniques • Get associated with a company or brand that can open more gates to make your app popular. • Last but not the least: keep buzzing about it.
  • 11. Above all only an exceptional app can make exceptional revenues, so don’t try to fool the customers and give your best effort!
  • 12. About Us TechAhead Software is a leading name in Mobile Application Development. We have years of expertise in developing successful apps across diverse genres for various platforms including iOS, Android, Windows and Blackberry. Got an app development requirement? Contact Us on info@techaheadcorp.com for a Free Quote You can also reach us on: Facebook - www.facebook.com/TechAhead Twitter - www.twitter.com/TechAhead LinkedIn - www.linkedin.com/company/techahead