This week, web content management analyst Janus Boye is hosting a group from Denmark to tour and learn about the latest trends and technologies in the online/digital world. His “Digital Priorities for 2012” tour stopped here in Amsterdam, where we were very proud to present Hippo CMS.
In this presentation the following issues are addressed:
- The Dutch Government’s approach to a new e-government initiative and how they utilized Hippo CMS to go from multiple CMS’s and web sites to one completely powered by Hippo.
- Our forward-looking technology trends into social and mobile content delivery, as well as Hippo’s focus on Context Aware Content Management.
- A sneak preview of some of the upcoming, new features of Hippo CMS
4. About Hippo
Open Source Enterprise WCM
Established in 1999, over 70 employees,
offices in Amsterdam, Boston and San
Francisco
Privately held & double-digit-growth
Technical leadership with an Apache
background
• Powers some of the worlds largest, most
heavily trafficked web properties
Enterprise
Hippo On-Demand Training Professional Services
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21. From many to one!
Cost saving & improve communication
• 1logo - 1 voice
• Cost saving
• Improve communication
• Open source & open data
22. CMS & Open Source
Freedom & Flexibility
The web is changing
Content Management needs
to facilitate change
Customization & Innovation
23. Open Source = Open Innovation
Freedom & Flexibility
Business needs:
• No vendor lock-in
• Extensibility & customization
• Interoperability = open standards
• The possibility to upgrade
• The freedom to innovate
• Re-use -> cost saving
24. Hippo CMS
Freedom & Flexibility
• Reduce time-to-market
• Enables you to create more innovative business
• Lowers Total Cost of Ownership (TCO)
25. Hippo makes Open Source ready for
the Enterprise
• Support is core business
• Roadmap alignment
• Continuity
• Freedom to innovate
27. Organization & Process
• Form an A-team
• Stay in control
• Scrum (agile)
• Tendering process
• No European tender software -> Open source
• European tender Services & Hosting
If you create content only for your website, you’re missing out. Content should be targeted towards all current and future publication platforms.
- strategy that focuses on multiple channels isn’t enough - just publishing the same content to different channels won’t be enough =>- start thinking about CONTEXT as part of our Web content platform - device, location, time, social information, behavioral data and every other environmental aspect we can get to deliver content to audiences in a contextual way I know we will be talking a lot about mobile, and other channels for managing content on this panel but for companies that are starting to think about a content strategy and their platforms for 2012 and beyond – just publishing the same content to different channels won’t be enough…. We have to start thinking about CONTEXT as part of our Web content platform – we have to start using the device, location, time and every other environmental aspect we can get to deliver content to audiences in a contextual way…