2. Stereotypes'
Stereotypes are created throughout the trailer by
costumes and storylines
THE BOYFRIEND STEALER
INOCCENT GIRLFRIEND
PLAYER
Bella
Sambuca
Archie
The Murderer
The all black costume and
black gloves creates a
stereotype of a typical
murderer in TV soaps
The little makeup and casual
clothing makes her look young
and innocent creating that
innocent girlfriend stereotype
who doesn't realise that she is
being cheated on
The large amount of
makeup and glamorous
clothing makes her a typical
stereotype boyfriend
stealer as she wants to
attract attention by the
way she looks
The fact he knows he is good-
looking and takes pride in his
appearance e.g. nice clothes,
gelled hair as well as the storyline
creates a stereotypical player

3. Q1. In what ways does your product USE, DEVELOP or CHALLENEGE
existing codes and conventions?
This is an over the shoulder shot, this is used to show
the reaction of these two characters.
This is shot is called a tracking shot or a pan, this is used to
follow movements of a character. This shot has been used to
cause tension to make it clear that someone is watching.
The close up shot allows the audience to see the characters
emotions and reactions only as there is very little background
in the frame
The two shot it expresses the relationship between the 2
characters
Over the shoulder shot Two Shot
Tracking Shot Close-up Shot

4. The long shot makes the audience understand the
relationship between the character and the
environment.
The mid shot allows the audience to the characters
motivation in the narrative and they are now able to see
the characters reactions closer, also there body language.
The mid shot works as a reference for the point of view
shot
The audience then sees the point of view shot , the purpose of
this shot is to engage the audience with he characters motives
Q1. In what ways does your product USE, DEVELOP or CHALLENEGE
existing codes and conventions?
Mid Shot Long Shot
Point of view shot

5. Q1. In what ways does your product USE, DEVELOP or CHALLENEGE
existing codes and conventions?
I have picked out some shots from one of E4s main programmes “Skins” to show some of the similarities of
the shots and how they show the same meaning in the shot. As Skins inspired my trailer
The shot is an over
shoulder shot to catch the
other characters reaction
These shots are in the same
location, the same angle at
eye-level and both have
natural light showing to he
audience it is morning
These shots are the same as
they both has they have there
full body length in the shot
and there both walking away
into a long shot

6. Q1. In what ways does your product USE, DEVELOP or CHALLENEGE
existing codes and conventions?
I have compared different shots and storylines of the most popular of E4s programmes to mine, to see the
similarities as we both have the same target audiences
These shots are both mid close
up and show a relationship, the
male character is the one
holding the girl in showing there
dominance in the shot
These shots are both tracking
shots as the camera is flowing
the characters as though
someone is watching them, they
are both also in the same
location.
These shots are the same as it
shows one female character
hitting the other across the face,
this shows they also have the
same storyline of cheating.

7. Brand Identity
Comparisons
Skins title card at the end of the programme Hilltop farms title card at the end of the programme
Emmerdale Hilltop Farm
Both have the same
posh, countryside
location

8. Even though I chose the brand “E4” to brand my trailer as I want to aim
“Hilltop Farm” at the same target audience, but as I had done some
research of Emmerdale I realised that it could be inspired by Emmerdale
and almost look like Emmerdale with the same location and surroundings
Q1. In what ways does your product USE, DEVELOP or CHALLENEGE
existing codes and conventions?
Similar
surroundings and
location
Similarities between Emmerdale and
Hilltop Farm
•They were both located in the
countryside, with lots of land, trees and
wealth.
•Both have a good use of natural
lighting
• They both have similar storylines as
most soaps do.