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Blogging
Awesome Marketing
                    Blog Success Matrix
                      Seriously,           BLISS!!
                      STOP SPAMMING!




                      Do you really      Need to open up
                      want to be here?   a bit more




                             Awesome Content
Exceptions
Celebrities
blogging?
What are we blogging?
• Tag Cloud
2 new forms I am
  excited about
Micro Blogging




  Micro Blogging
Blogging?
Are you Blogging?
Money      y ?
                   ne
                Mo
            ing
        a k
   r   m
F o
y?
                                iar
                             l-D
                           na
                      erso
                   -p
               t-so
             o
           aN
    ping
K ee
Resume / Portfolio
Buil
    ding
         up   resu
                  me
                     or   por
                              tfol
                                  io?
Wha
            teve
           rem  r is
               emb   the
                          rea
                    er t     son
                         o…


Stay
     Tru
    to i e!
         t
What is a successful Blog
  Wh
     at
        de
          fin
             es



         of your blog?
Google Rank




  Google Rank ?
Comments




  Comments ?
s ?
     ing
R at
Awards




          s ?
      ard
   A w
Ad Sense ?
Analytics Count




                s ?
            ytic
          al
       A n
All That!
to r…
                tfac
           rt an
        po
      im
 o st
M



                        What was

                Your Aim?
                       to start with
What works on a Blog?




                   s ??
                 rk
               o g
             W blo
          at n a
         h O
        W
Awesome Content ?
                Most of the time, yes




The best picture from my blog got just one hit
Farrhad Pic



                                  s! ure
                              hi pict
                             t s
                        onith thi
                   itsight w
              t hing r
           os noth
          m s
     t there i
   e ly
I g cal
      i
  c hn
Te
h y blog
                 rc m
           C phuic on
        LJ sited
      D vi
     D st
      o
    on dm
S ec
Why People
 relate to
  these?
Sometimes they love the mole as it
  adds to the beauty of the blog.
       You can’t design it.
What are the problems with
  Problems with
      Blogosphere
    Blogosphere
Plagiarism
Too much junk




          en t
     Co nt
Junk
Badly designed sites




          ign
       Des
  B ad
Unstructured
  Content
Netiquettes
   Lack of it!
Where
 Blogging
Can be very
 Powerful?
Regional Languages




   Video Blogging and
        Podcasts
Interesting
experiments
   with the
    Blogs
Webomics




     Talk Shows
Blogosphere
 Ecosystem
Blog Directories

          Blog Analytics

     Blog Awards
ing
        ark
    ok m
 Bo
            or ks
        e tw
    ialN
Soc
Blog Ad Networks

   Blog Search Engines
Blogcamps + Meetups
Photocredits
•   Social Bookmarking - http://www.gurung.net/social_bookmarking/
•                   http://www.eventslisted.com/socialmediastrategies/new-media-
    Micrblogging - http://www.eventslisted.com/socialmediastrategies/new-media-
    tools/micro-blogging-new-media-tools-new-media-scape-new-media/marketing-
    tools/micro-blogging-new-media-tools-new-media-scape-new-media/marketing-
    events-by-micro-blogging
    events-by-micro-
•   Money - http://www.flickr.com/photos/cheesepicklescheese
•   Diary - http://www.flickr.com/photos/hippie
•   Diary - http://www.flickr.com/photos/lij
•   Resume - http://www.flickr.com/photos/oliviercharavel
•   Resume - http://www.flickr.com/photos/27620885@N02
•   True - http://www.flickr.com/photos/45458521@N00
•   Success - http://www.flickr.com/photos/aloshbennett
•   Ratings - http://www.flickr.com/photos/gregorrohrig
•   Comments - http://www.flickr.com/photos/dharmasphere
•   Award - http://www.flickr.com/photos/lanbui
•   Adsense - http://www.flickr.com/photos/aaron_anderer
•   What works - http://www.flickr.com/photos/opendemocracy
•   Analytics - http://www.flickr.com/photos/pejrm
•   Aim - http://www.flickr.com/photos/melilab
•   Mole - http://www.flickr.com/photos/kirstymaclennan
•   Bad Design - http://www.flickr.com/photos/roba
•   Junk - http://www.flickr.com/photos/sigma
•   Problems - http://www.flickr.com/photos/eggplant
•   Others – Tarun Chandel http://photos.tarunchandel.com
Photoblogger
 http://photos.tarunchandel.com


                                               Camper
                                        tarunchandel@gmail.com




Tarun Chandel
   www.tarunchandel.com
Twitterer
 http://twitter.com/tarunchandel


                                   Business Analyst
                                      http://ba.tarunchandel.com

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Blogging Overview

  • 2. Awesome Marketing Blog Success Matrix Seriously, BLISS!! STOP SPAMMING! Do you really Need to open up want to be here? a bit more Awesome Content
  • 4.
  • 5.
  • 7. blogging? What are we blogging? • Tag Cloud
  • 8. 2 new forms I am excited about
  • 9. Micro Blogging Micro Blogging
  • 10.
  • 12. Money y ? ne Mo ing a k r m F o
  • 13. y? iar l-D na erso -p t-so o aN ping K ee
  • 14. Resume / Portfolio Buil ding up resu me or por tfol io?
  • 15. Wha teve rem r is emb the rea er t son o… Stay Tru to i e! t
  • 16. What is a successful Blog Wh at de fin es of your blog?
  • 17. Google Rank Google Rank ?
  • 19. s ? ing R at
  • 20. Awards s ? ard A w
  • 21.
  • 23. Analytics Count s ? ytic al A n
  • 25. to r… tfac rt an po im o st M What was Your Aim? to start with
  • 26. What works on a Blog? s ?? rk o g W blo at n a h O W
  • 27. Awesome Content ? Most of the time, yes The best picture from my blog got just one hit
  • 28. Farrhad Pic s! ure hi pict t s onith thi itsight w t hing r os noth m s t there i e ly I g cal i c hn Te
  • 29. h y blog rc m C phuic on LJ sited D vi D st o on dm S ec
  • 30. Why People relate to these?
  • 31. Sometimes they love the mole as it adds to the beauty of the blog. You can’t design it.
  • 32. What are the problems with Problems with Blogosphere Blogosphere
  • 34. Too much junk en t Co nt Junk
  • 35. Badly designed sites ign Des B ad
  • 37. Netiquettes Lack of it!
  • 38. Where Blogging Can be very Powerful?
  • 39. Regional Languages Video Blogging and Podcasts
  • 40. Interesting experiments with the Blogs
  • 41. Webomics Talk Shows
  • 43. Blog Directories Blog Analytics Blog Awards
  • 44. ing ark ok m Bo or ks e tw ialN Soc
  • 45. Blog Ad Networks Blog Search Engines
  • 47. Photocredits • Social Bookmarking - http://www.gurung.net/social_bookmarking/ • http://www.eventslisted.com/socialmediastrategies/new-media- Micrblogging - http://www.eventslisted.com/socialmediastrategies/new-media- tools/micro-blogging-new-media-tools-new-media-scape-new-media/marketing- tools/micro-blogging-new-media-tools-new-media-scape-new-media/marketing- events-by-micro-blogging events-by-micro- • Money - http://www.flickr.com/photos/cheesepicklescheese • Diary - http://www.flickr.com/photos/hippie • Diary - http://www.flickr.com/photos/lij • Resume - http://www.flickr.com/photos/oliviercharavel • Resume - http://www.flickr.com/photos/27620885@N02 • True - http://www.flickr.com/photos/45458521@N00 • Success - http://www.flickr.com/photos/aloshbennett • Ratings - http://www.flickr.com/photos/gregorrohrig • Comments - http://www.flickr.com/photos/dharmasphere • Award - http://www.flickr.com/photos/lanbui • Adsense - http://www.flickr.com/photos/aaron_anderer • What works - http://www.flickr.com/photos/opendemocracy • Analytics - http://www.flickr.com/photos/pejrm • Aim - http://www.flickr.com/photos/melilab • Mole - http://www.flickr.com/photos/kirstymaclennan • Bad Design - http://www.flickr.com/photos/roba • Junk - http://www.flickr.com/photos/sigma • Problems - http://www.flickr.com/photos/eggplant • Others – Tarun Chandel http://photos.tarunchandel.com
  • 48. Photoblogger http://photos.tarunchandel.com Camper tarunchandel@gmail.com Tarun Chandel www.tarunchandel.com Twitterer http://twitter.com/tarunchandel Business Analyst http://ba.tarunchandel.com