Takeplace @ Czech ICT seminar in NYC

We make your event run !

Jaroslav Škrabálek skrabalek @ takeplace .eu

Organizing
events

Our vision of event management

w takeplace.eu e skrabalek @takeplace.eu a Acemcee, s. r. o., U Vodárny 2a, 616 00 Brno, CZ

Organizing
events

We are mobile and online;
we focus on high quality event management;
we assist you in all phases of the organization, and
we are accessible anytime and anywhere.

Our vision of event management


Market
opportunity
According to the ICCA records for the period 2001-2010

43 % ← Number of top quality events held annually rise

$13.83 billion ← Total costs of participants in professional event
in 2010

5.4 millions ← Te total global number of participants in
professional events only for the year 2010 (by 4 % more than in
2009)

2x ← Small events market has doubled its market share to such an
extent that they have become the largest category (2010)


Market
opportunity

$400 million ← Eventbrite's gross ticket sales processed in 2011
($207 million ← Eventbrite's gross ticket sales processed in 2010)

458,000 ← Te number of events used Eventbrite in 2011
(222,353 ← Te number of events used Eventbrite in 2010)

3500
3000
2500
2000
1500
1000
500
0
2005 2006 2007 2008 2009 2010

Te growth of Easychair.org Submission&Review service


The Team

Jaroslav Škrabálek Tomáš Staudek Pavol Grešša Milan Zorník
Executive chief Operating chief Technical chief Customer chief
Experience in project Directs graphic works Along with Joseph Hubr Together with Boris Šebošík
management in both the benefting from his long-term proposes the system as a Business development
commercial and academic carreer as a graphic designer, architecture. Tey appraise manager ensuring the sales
sphere, MBA study and photographer and a freelancing their many years’ experience are going well, refecting
other mid- and large scale teacher or supervisor of the acquired as a senior understanding of their
projects successfully Studio of Graphic Design and developers in commercial domain thanks to long-term
fnished. He ensures all Multimedia. Both mentioned sector, where they works as an entrepreneur in
team members have also defne the resulting participated in creating large USA or executive manager at
conditions to perform functionality of the system. portals for outstanding iNOVAsys.sk.
their best. foreign companies.


The Team

Advisors

Miloš Sochor Adam Hazdra Cristina Muntean
Chief Consultant Consultant Media trainer & advisor
Strategic consulting of hi- Innovation consultant focusing Cristina is the founder of Media
tech start-ups in CEE. on high-tech start-up Education CEE, a Prague-based
Innovation | start-up development in the area of premium reputation
fnancing/funding. strategy, marketing, fnancing management consultancy. For
Corporate Banking, B2B etc. Involved in business 12 years she worked as a
Sales, and insurance development in South Moravia journalist in the Czech,
services. Lecturer, Public Region, Czech Republic, Romanian and international
speaker. Specialties: attracting best talent and media. In 2010 she set up
Global hi-tech start business opportunities. Media Education CEE.
up/innovation network.


Problem

Why are online tools merely anothe r tool s ?
another tools
Perpetual switching among a web browser, mailbox, calendar, spreadsheets …


Problem

Why are online tools merely anothe r tool s ?
another tools

Obsolete User Interface
and low-comfort control

Limited functionality


Solution

Web platform for organizing events online
Collection of collaborative tools for
planning – management – promotion – community building
Tailored to the needs of professional communities
(academic, administrative & commercial)


Solution

Why so many events are missing web presentation ?
Information channel, marketing, attendees first meeting point...
21st century = no barriers in web creation !


Solution


Solution

Better awareness

SEO improvement
(mostly on the page 1 !)

Information availibity
improved by 184 %


Solution

Do not lose participant any more !
Quick registration and ticket distribution
One-click registration = confirmed participant :-)
LinkedIn, Twitter, Facebook and Google+ connection


Solution

Make money, not lose out !
Credit cards, paypal, bank transfer with instant invoicing...
Arrange your money through online payment option immediately !
Do not bother with routine accounting


Solution

Better contentment

Participants do not need
to fill their data again

Registration rate
increased three times


Solution

Leave all exhausting registration administration behind
Keep clear your ticket
Do not keep in mind your price harmonogram
Invite your colleagues and friends with a discount


Solution

Focus on organizing

Saving of time at least
10 hours per week

No extra administration


Solution

Is your inbox overloaded with particular inputs?
Applications for competition, Paper submission, Exhibitor apply form...
Evaluation with your criterias
Express your interest in particular inputs
Avoid conflict of interest


Solution

Precise and quality 10

data you desire ! 9

8

7

6

5 Quality
Mistakes

General overview
4

3

2

Probability of mistake 1

0
occurrence decreased by 64 % low high


Solution

Independence
in organization

Porting Takeplace to
modern mobile platforms
iOS, Android, Windows Phone 7

Tablet – 99 % compatible


Business model

Tree level income

1) Ticket fee 2,9 % + $1 per each participant

2) Module fee
- B2B Matchmaking - $699
- Submission&Review - $149

3) Internal advertising system
- catalogue of suppliers (catering, transportation,
conference rooms, ...)


Market
validation

Afiliates in Brasil,
Germany, SE Europe

2009 2010 2011 2012


Future

Oncoming innovative functions
Speach synthesis & advanced notifications

Video2text processing & keyword spotting

Printings – badges, navigation, schedule, etc.

Teatre arrangement

API

Social network – professional connections & event rating
– marketing channel for organizers


Future

Plan for next 12 months
Open subsidiary in USA & enter the US market

Hire people – sales, development, support

Finish presented new functions

Continuous test of usability and UIX improvement

Manage at least 100 events within the Takeplace


Thank you for attention !

Jaroslav Škrabálek
Acemcee, s. r. o.

skrabalek @takeplace.eu
+ 420 602 831 830
www.takeplace.eu

Takeplace Makes Your Event Run
www.takeplace.eu


Takeplace @ Czech ICT seminar in NYC

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