1. Make more friends in Facebook
fun page
TOP 10
FIND MORE HERE
INSTRUCTIONS FOR E-TWINNING PROGRAM
PROMOTE OU PLACES WITH WEB 2.0 TOOLS
SOURCE:
2. Reason of this presentation
These are some basic step that we can implement to
our fan pages.
It is good also to measure the effectiveness of each
method or tool.
3. 1.Post a Status Update
Post a status update mentioning your facebook page.
Don’t be afraid to outright ask people to join your
facebook page. Ask and you shall receive.
Give them a great reason why they should join, tell
them news, or find a creative way to mention and
link to your page:
4. 2. Get fans to upload and tag photos
If you host (or attend) an event with several of your
fans take a bunch of pictures, post them to your
page, and then ask your friends to tag themselves in
the pictures.
If you can get your fans to upload pictures to your
page, or tag themselves in pictures you
uploaded, this will post to their walls as well and will
lead to additional traffic for you.
5. 3.Offer an incentive for people to sign up
Using custom iframes you can create a dynamic facebook
landing page with a “reveal tab” that contains content
that is visible only to fans of your page.
The more valuable your incentive is, the more people will
be compelled to click the “Like” button to access it.
Examples of exclusive content could be: An exclusive
Video, an exclusive whitepaper/.pdf, exclusive pictures.
The image below shows different levels of increasing
effectiveness for acquiring new fans.
Involver offers apps (and several of them are totally free)
that make it easy to create a “Fan Gate” containing
incentives, like a file or coupon, that will cause more
people to “Like” your page.
6. 4. Contact admins of groups related to
your page
Groups are more powerful than pages in terms of
their messaging ability. Pages send updates, but
groups send messages directly to a users facebook
inbox, triggering an email alert.
If you contact the admin of a facebook group with
some valuable content that adds value to their
readers then this can help them nurture their
community and help you build yours.
7. 5.Suggest your page to friends
Use the “suggest to friends” feature of your page. Use
this feature sparingly. Personally, I try to only invite
people go my page once because I know it annoys me
when multiple people invite me.
8. 6.Upload video to facebook
Facebook video is very underrated, and exceptionally
powerful.
When you embed a facebook video on another
website this video includes a watermark link in the
top left corner to the fan page it came from.
9. 7.Deliver an exceptional experience
Although facebook pages are no longer officially
considered “fan pages” if you work to create fans of your
brand many of them will certainly seek out and join your
facebook page.
Strive to deliver an awesome experience for those who
interact with your brand. Go above and beyond when
engaging with your community and they will spread the
word.
A famous article called 1,000 true fans maintains that
they are all you need to create a thriving business. Don’t
try just to get people to click “like” but instead seek to
create raving true fan who will spread your word far and
wide.
10. 8.Analyze your demographics with
insights
Facebook demographics are a powerful feature of
insights that allows you to determine the gender and
age of the people in your page. Once you know this
information you can focus your content to appeal to
the age group and gender of your fans.
11. 9.Run a targeted ad campaign
Facebook advertising is exceptionally powerful due
to the ability it offers to hyper target your market.
Facebook ads can be targeted based on
age, location, and interests.
12. 10.Do a “fan of the month/day” promotion
By highlighting one of your best fans every month
you indirectly encourage fans to engage more, so that
they can win the coveted fan of the month title the
next month.
Offer a monthly prize, such as a cool free product or
service related to your brand, and the competition
for this title will only increase.