Former Seventh Generation CMO and Nike brand catalyst Duke Stump helps us capture the essence of sustainability through a wider lens. Expect an inspiring narrative informed by key principles that speak to a new breed of businesses and behavior, known as Bonfire brands. Includes inspiration from Buckminster Fuller and Patagonia. Marketing and the essence of a company has to be authentic to its very soul, in order for it to transcend sameness.

1. SHIFT HAPPENS
A New Emerging
Zeitgeist
Duke Stump

2. SHIFT HAPPENS – A New Emerging Zeitgeist
Duke Stump

7. 5 principles

8. humanity in our every deliberation

9. it begins inside

10. inspiration versus desperation

12. trust = authenticity

13. optimize versus maximize

14. everything matters