1. Sustainable Brands Collaboratory
Beyond Employee Engagement
Orientation
1/14/14
www.SustainableBrands.com/forums/employee-engagement-collaboratory

2. Agenda
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Introductions/Anymeeting.com overview
Collaboratory Vision
Expected Outcomes/Success Measures
Operational Details and Expectations
Working the Forum
Questions and Support
Monthly Call
Next Steps
www.SustainableBrands.com/forums/employee-engagement-collaboratory

3. Current Participants
3M - Cassandra Garber - Manager, Sust. Comms.
3M - Heather Tansey - Sust. Manager
Annie’s - Shauna J. Sadowski - Director of Sust.
Avery Dennison - Heather Rim - VP Global Corp. Comms.
BASF - Thomas Battagliese - Sust. Metrics Manager
BASF - Donnalyn Robles - Sust. Coordinator
BASF - Charlene A. Wall - Sust. Leader
Caesars - Lindsay Garcia - Sust. & Public Affairs Manager
Caesars - Jeffrey Ruskowitz - Utilities & Environ. Engineer
DirecTV - Ramsay Huntley - Sust. Manager
DirecTV - Jeff Rodgers - Manager, Sust., Supply Chain
Management
eBay - J.D. Norton - Global Manager, Social Innovation & Employee
Engagement
Eastman - Cathy Combs - Sust. Manager
Eastman - Ryan Spies - Manager, Sust. Strategic Initiatives
GMCR - Karen Yacos - Dir. Strategic Philanthropy
GMCR - Prudence Sullivan - Dir. Culture & Workplace Innovation
HP - Randi Braunwalder - Environ. Programs Manager
HP - Tatyana Kjellberg - Environ. Customer Program Manager
Interface - Lindsay Stoda - Sr. Business Analyst, Sust. Strategies
Group
Kohl’s - Kristina Bell - Sr. Supply Chain Coordinator, Corp. Sust.
Kohl’s - June Fischer - Sr. Manager, Sust. Comms.
Mattel - Sarah Levine - Associate Manager, EHS
Mattel - Alex Silvester - Sr. Coordinator, Corp. Responsibility
SAP - Christine Mueller - Global Sust. Transformation & Change
Manager
SAP - Thomas Odenwald - SVP, Sust. Core
SB Advisory Board - Ted Howes
SB Advisory Board - Jeff Mendelsohn
Symantec - Jaime Barclay - Corp. Responsibility Program Manager
Symantec - Shana Sachs - Brand Comms.
Target - Chad A. Davis - Manager, Sust.
www.SustainableBrands.com/forums/employee-engagement-collaboratory

4. Vision
The SB Employee Engagement Collaboratory is a peer-to-peer learning
group supporting better employee engagement on sustainability in order to
enhance company sustainability performance and employee recruitment,
satisfaction, and retention.
We’ll do this by sharing experiences, expertise and tools that build on your collective
experience through• Monthly call/webinar series and expert showcases
• Online forum and resource library
• Potential face-to-face gatherings/discussion/working sessions/report-outs at SB
events
www.SustainableBrands.com/forums/employee-engagement-collaboratory

5. Year 1 Outcomes/Measures of Success
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Initial commitments at launch:
-- Establish learning/support group
-- Mine learning within the group, broader SB Community/network
-- Establish asset library to share tools/resources
-- Determine shared development needs, identify strategies for responding
-- Share back learning/experience with the broader SB Community
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Discussion:
– What do you hope to gain from participating?
– What topics would you like to see covered/discussed this year?
– How will you measure success of this initiative?
www.SustainableBrands.com/forums/employee-engagement-collaboratory

6. Operational Details & Expectations
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Leadership/Support
– Group Administrator: Matt Eversman
– Group Facilitator: Ted Howes
Forum
– The forum and resource libraries are open now and accessible at any time
– Please log in any time you have something to share and please upload any resources that you
have found useful in your own employee engagement experiences
– You will be notified via email anytime there is a new post in the forum
Calls
– Each of you will take turns owning call, showcasing a relevant project, problem or initiative
– Participate in every call and, if there is no scheduled presentation topic, show up with something to
discuss or a question for the group
– All calls will be recorded and uploaded into the forum and a synthesis will be sent out to all
Privacy - SB will blog about general details, but ask for permission to use specifics/case studies
www.SustainableBrands.com/forums/employee-engagement-collaboratory

7. Working the Forum
www.SustainableBrands.com/forums/employee-engagement-collaboratory

8. Questions and Support
If you have questions or problems, you can:
• Post a message in the “Support” forum,
• Click on Matt Eversman’s profile in the forum sidebar and send a
message
• Or contact directly via email at meversman@sustainablebrands.com
www.SustainableBrands.com/forums/employee-engagement-collaboratory

9. Next Steps
1. Log into the Forum, introduce yourself, and answer these
questions:
– What do you need from this group?
– What do you have to offer this group?
– When would you like to lead a call? On what topic?
2. Load at least one asset, case, report or tool you’ve found helpful
3. Doodle for scheduling next call
4. February Call
1. JD Norton and Susan Hunt Stevens (Practically Green) will
discuss eBay’s new employee engagement program
www.SustainableBrands.com/forums/employee-engagement-collaboratory

10. Here’s to a more engaged and productive
workforce in 2014!
www.SustainableBrands.com/forums/employee-engagement-collaboratory