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     1-Nov-11   2-Nov-11   3-Nov-11   4-Nov-11   5-Nov-11   6-Nov-11   7-Nov-11   8-Nov-11   9-Nov-11   10-Nov-11
Data
BIG
•   Value
•   Inter disciplinary
•   Lots of technical challenges
•   Better prospects
1024
         MEGABYTES =
         1 GIGABYTE


               1024 GIGABYTES = 1 TERABYTE

……………………………………………………
……………………………………………………
……………………………………………………
….


               1024 TERABYTES = 1 PETABYTE
……………………………………………………
……………………………………………………
……………………………………………………
….
1                13.3 YEARS
Petabyte          OF HD-TV VIDEO


   1.5      SIZE OF 10 BILLION PHOTOS ON
Petabytes             FACEBOOK


   20       AMOUNT OF DATA PROCESSED
Petabytes      BY GOOGLE PER DAY


   50       ENTIRE WRITTEN WORKS OF
Petabytes   MANKIND IN ALL LANGUAGES
INFRASTRUCTURE
Source: Infochimps
Source: Infochimps
Source: Infochimps
Source: Infochimps
Source: Infochimps
Source: Infochimps
Source: Infochimps
Look ma, I have a supercomputer!
• Amazon Web Services is ranked 102 in Top 500

• AWS offers large instance for $ 0.24 / hour

    • 1000 instances = $ 240

• Data transfer costs $ 0.12 / GB

    • 1 TB = $ 123

• Total cost = $ 363 ( ~ INR 20691)
Christmas sale

                 Max capacity
Christmas sale

                 Max capacity



                 Under provision


                 Demand
•   Elastic
•   Pay as you go
•   Disaster management
•   Replication and fault tolerance
TOOLS
MR
• MR is a parallel programming model and
  associated infra-structure
• introduced by Google in 2004:
• Assumes large numbers of cheap, commodity
  machines.
• Failure is a part of life.
• Tailored for dealing with Big Data
• Simple
• Scales well
MR
•   Who uses it?
•   Google (more than 1 million cores, rumours have it)
•   Yahoo! (more than 100K cores)
•   Facebook (8.8k cores, 12 PB storage)
•   Twitter
•   IBM
•   Amazon Web services
•   Edinburgh University
•   Many many small start-ups
•   http://wiki.apache.org/hadoop/PoweredBy
MR
•    Googlers' hammer for 80% of our data crunching
•    Large-scale web search indexing
•    Clustering problems for Google News
•    Produce reports for popular queries, e.g. Google Trend
•    Processing of satellite imagery data
•    Language model processing for statistical machine
•    translation
•    Large-scale machine learning problems
•    Just a plain tool to reliably spawn large number of tasks
•    e.g. parallel data backup and restore
•    The other 20%? e.g. Pregel
    Source: Zhao et al, Sigmetrics 09
Google trends
Hadoop and Scala trends over the years - www.google.com/trends/
MR Programming Model
Example: Word Count
Input sentences:
• the cat
• the dog

       Mapper output

       Key    Value
       the    1
       cat    1
       the    1
       dog    1
Example: Word Count
Reducer 1 input   Reducer 1 output
the, 1            the, 2
the, 1            dog, 1
dog, 1

Reducer 2 input   Reducer 2 output
cat, 1            cat, 1
E0F

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Big data

  • 1.
  • 2.
  • 3. 25 20 P1 P2 P3 15 P4 P5 P6 10 P7 P8 P9 P10 5 P11 0 1-Nov-11 2-Nov-11 3-Nov-11 4-Nov-11 5-Nov-11 6-Nov-11 7-Nov-11 8-Nov-11 9-Nov-11 10-Nov-11
  • 5. Value • Inter disciplinary • Lots of technical challenges • Better prospects
  • 6. 1024 MEGABYTES = 1 GIGABYTE 1024 GIGABYTES = 1 TERABYTE …………………………………………………… …………………………………………………… …………………………………………………… …. 1024 TERABYTES = 1 PETABYTE …………………………………………………… …………………………………………………… …………………………………………………… ….
  • 7. 1 13.3 YEARS Petabyte OF HD-TV VIDEO 1.5 SIZE OF 10 BILLION PHOTOS ON Petabytes FACEBOOK 20 AMOUNT OF DATA PROCESSED Petabytes BY GOOGLE PER DAY 50 ENTIRE WRITTEN WORKS OF Petabytes MANKIND IN ALL LANGUAGES
  • 16.
  • 17.
  • 18.
  • 19. Look ma, I have a supercomputer! • Amazon Web Services is ranked 102 in Top 500 • AWS offers large instance for $ 0.24 / hour • 1000 instances = $ 240 • Data transfer costs $ 0.12 / GB • 1 TB = $ 123 • Total cost = $ 363 ( ~ INR 20691)
  • 20. Christmas sale Max capacity
  • 21. Christmas sale Max capacity Under provision Demand
  • 22. Elastic • Pay as you go • Disaster management • Replication and fault tolerance
  • 23.
  • 24. TOOLS
  • 25.
  • 26. MR • MR is a parallel programming model and associated infra-structure • introduced by Google in 2004: • Assumes large numbers of cheap, commodity machines. • Failure is a part of life. • Tailored for dealing with Big Data • Simple • Scales well
  • 27. MR • Who uses it? • Google (more than 1 million cores, rumours have it) • Yahoo! (more than 100K cores) • Facebook (8.8k cores, 12 PB storage) • Twitter • IBM • Amazon Web services • Edinburgh University • Many many small start-ups • http://wiki.apache.org/hadoop/PoweredBy
  • 28. MR • Googlers' hammer for 80% of our data crunching • Large-scale web search indexing • Clustering problems for Google News • Produce reports for popular queries, e.g. Google Trend • Processing of satellite imagery data • Language model processing for statistical machine • translation • Large-scale machine learning problems • Just a plain tool to reliably spawn large number of tasks • e.g. parallel data backup and restore • The other 20%? e.g. Pregel Source: Zhao et al, Sigmetrics 09
  • 29. Google trends Hadoop and Scala trends over the years - www.google.com/trends/
  • 31. Example: Word Count Input sentences: • the cat • the dog Mapper output Key Value the 1 cat 1 the 1 dog 1
  • 32. Example: Word Count Reducer 1 input Reducer 1 output the, 1 the, 2 the, 1 dog, 1 dog, 1 Reducer 2 input Reducer 2 output cat, 1 cat, 1
  • 33. E0F