Directory submission played a crucial role in boosting ranking, traffic and sales in 2012, but its success rate during 2013 is still unpredictable. This case study reveals the effectiveness of directory submission service in 2013 via recent results.

1. A Case Study on the
Success Rate of Directory
Submission in 2013
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

2. SUMMARY
In 2012, directory submission has flourished after the impact of
penguin update and the series of panda updates. In fact we mentioned
the effectiveness of directory submission throughout 2012in our news posts.
However, everyone has started to wonder about its success rate in 2013.
Will directory submission satisfy the stringent requirements of
search engines to rank your website? In this case study, we will be analyzing
a few recent results and hence we can determine the importance of the
conventional directory submission strategy during 2013. This case study is
based on our Essential Directory Submission Service
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

3. Overview & Purpose
Directory submission plays a crucial role in generating quality back links
and improving the visibility of websites. Unlike other SEO services, directory
submission is not a costly SEO service and is highly affordable for everyone. It is
simple strategy yet it offers long-term results. That’s why it created a huge
sensation among the SEO professionals during 2012.
As directory submission withstood the violent attacks of Google’s penguin
update when most of the SEO services suffered, everyone is eager to explore the
future scope of this service especially its impact in 2013. If directory submission
gets a huge ovation from search engines, it will definitely play a major role in the
SEO industry which is fluctuating often. The purpose of this case study is to identify
if directory submission still works in 2013 after all these algorithm updates.

4. The Directory Submission process
Our main aim was to get the websites listed in the top web directories
that are penguin and panda safe. Hence we analyzed and collected a list of popular
web directories considering a wide range of parameters such as domain age, page
rank, IP network and more.
We performed 100% manual submission process to avoid submission
errors and to comply 100% with the search engine and directory
guidelines. Submissions are done using unique, SEO friendly, descriptive titles &
descriptions that are keyword optimized.

5. Directory
Submission Results
& Findings
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

6. Project 1
Google Position
CPC Value
Keywords
Pre Promotion Post Promotion Current Promotion ($)
05-Feb-13 18-Feb-13 05-Mar-13
Web Design
Brackley 30 17 11 $1
SEO Services UK 13 5 3 $11.59
Website:
www.bspokewebdesign.co.uk
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

7. Keywords Rank Layout for
0
www.bspokewebdesign.co.uk 3
5
5
Keywords position in Google
10
15 11
13
20
17
25
30
30
35
40
5-Feb-13 18-Feb-13 5-Mar-13
Web Design Brackley SEO Services UK
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

8. Project 2
Google Position
CPC Value
Keywords
Pre Promotion Post Promotion Current Promotion ($)
05-Feb-13 11-Feb-13 18-Feb-13
Cunliffe Hog Roasts 7 6 3 $1
Roasted hog 124 97 51 $1
Website:
www.cunliffehogroasts.co.uk
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

9. 0
3
7 6
20
Keywords Position in Google
40
51
60
80
100 97
120
124
140
5-Feb-13 11-Feb-13 18-Feb-13
Cunliffe Hog Roasts Roasted hog
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

10. Project 3
Google Position
CPC Value
Keywords
($)
Pre Promotion Post Promotion Current Promotion
07-Feb-13 18-Feb-13 05-Mar-13
Senator office chair 24 8 7 $2.82
Website:
www.lomasoffice.co.uk
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

11. 0
5
Keywords position in Google
7
10
8
15
20
25
24
30
7-Feb-13 18-Feb-13 5-Mar-13
Senator office chair
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

12. Project 4
Google Position
CPC Value
Keywords
Pre Promotion Post Promotion Current Promotion ($)
05-Feb-13 11-Feb-13 18-Feb-13
allport cottage 2 1 1 $1
hobart cottage 13 7 5 $1.03
hobart cottage
accommodation 9 5 2 $1.42
Website:
hobartcottages.com.au
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

13. 0
2
2 1
1
4 2
Keywords Position in Google
5
5
6
8 9
7
10
12
14
13
16
18
20
29-Jan-13 8-Feb-13 5-Mar-13
allport cottage hobart cottage hobart cottage accommodation
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

14. Project 5
Google Position
CPC Value
Keywords
Pre Promotion Post Promotion Current Promotion ($)
07-Feb-13 22-Feb-13 05-Mar-13
youth record label 4 1 1 $1
Youth records NA 34 28 $1
Website:
www.youthrecordlabel.com
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

15. 0 1 1
10 4
Keywords Position in Google
20
30 28
34
40
50
60
70
80
90
100
100
7-Feb-13 22-Feb-13 5-Mar-13
youth record label Youth records
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com

16. Conclusion & Recommendations
From the above results, it is quite clear that directory submission will
make a positive impact in 2013 as well. However, you need to follow the right
strategies to maximize the results. As Google updates its algorithm from time to
time, you need to constantly update web directories to avoid penalties. Submitting
in low quality or irrelevant directories might hurt your site’s ranking considerably.
Moreover, you need to perform manual submission and create meaningful titles &
descriptions to get maximum results.

17. Contact US
Drop a Email : enquiries@submitinme.com
Phone : +91-4652-230776
Skype :mktm.sim
P: 555.123.4568 F: 555.123.4567
123 West Main Street, New York,
NY 10001
| www.rightcare.com