This document outlines the topics covered in a search engine optimization course, including search engine basics, keyword research and analysis, domain registration and hosting, on-page optimization, off-page optimization, advanced optimization strategies, and money making strategies. The search engine basics section covers topics like how search engines work, page rank, and the major search engines. On-page optimization focuses on meta tags, URLs, sitemaps, and content. Off-page optimization discusses link building, article submission, and social media. Advanced strategies examines analytics, social media optimization, and affiliate marketing. Money making strategies explores monetization methods like AdSense, affiliate networks, and content sites.
2. Search Engine Basics
Domain Registration & Hosting
Keywords Research and Analysis
On Page Optimization
Off Page Optimization
Advanced Optimization Stratergies
Money Making Stratergies
3. Search Engine Basics
01. Internet
02. Website
03. Portals
04. Directories
05. Search Engines
06. Search Engines V/S directory
07. Major search engines and directories
08. Search Engine Parameters
09. Google Sandbox Effect
10. Website Architecture
11. How the Search Engine works
12. Page Rank
4. Keywords Research and Analysis
01.Industry Research
02.Keyword Research
03.Competitor analysis
04.Finding Appropriate Keywords
05.Target segmentation
7. Off Page Optimization
01. Submission to search engines
02. Local marketing
03. Directory Submission
04. Blog Submission
05. Article Submission
06. Free Classifieds
07. Forums
08. Press Releases
09. Video optimization
10. Link Building
11. Guest Books
12. Black Hat / White Hat / Grey Hat
8. Advanced Optimization Stratergies
01. Google Analytics
02. Google Adwords
03. Google Base
04. Google Adsense
05. Social Media Optimization(SMO)
06. Viral marketing
07. Social Bookmarking
08. Affiliate marketing
09. Email marketing
10. SMS Marketing
11. Banner Advertising
12. SEO Reports
9. Money Making Stratergies
Not Included in the Course
01. Forums
02. Blogs
03. Affiliate Networks
04. Google Adsense
05. Content Network