Social Connections II - Stuart McIntyre - Extending IBM Connections

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Stuart McIntyre

Tecnologia Negócios

Interaction is good!
#soccnx

Image: http://www.slideshare.net/Niezette/100-pictures-for-powerpoint-presentations

About Me
about.me/stuartmcintyre

static.panoramio.com/photos/original/50217323.jpg

What have I learnt?
Pilots suck!

Vanilla environments kill adoption
You get one chance to make
a first impression

Profiles is key
Users have to self-associate with their services
There’s more than one way to skin a cat!

Image: http://www.slideshare.net/Niezette/100-pictures-for-powerpoint-presentations

Remember...

But in truth, social software

users do and the business
problems the tools address.
Jakob Nielsen, Usability Guru

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