Why create a Custom Facebook App for your Strutta Power Promo? This PRO Package feature allows you to gain Facebook Insights on the App’s activity & deliver a more consistent and branded user experience. More at http://strutta.com

1. How To
Create a Custom
Facebook App for your
Strutta Promotion

2. Before You Create Your Custom Facebook App
You need to know what type of Strutta promotion site you’ll be launching. Compare site type features.
There are four site types to choose from when launching a contest or sweepstakes: two Facebook
options and two web-based options. Select the channel that will best serve your campaign goals
and engage your community.
The settings required for a Custom Facebook App differ in each promotion site type with
Strutta. This guide is for a Strutta Facebook Page App only. You can check which site
type you are using in the General > Basics section of your Strutta builder.
Facebook Page (Tab) App
Launch an app directly on your Facebook Page. This is the most popular Facebook option as it is
most tightly integrated with your Page. Page tabs are 810 pixels wide.
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 2

3. In Your Strutta Builder
Your Strutta Power Promos Builder is accessible at http://my.strutta.com
To connect your Strutta promotion site with a Custom
Facebook App, you must first connect your Facebook account
to Strutta.
You will be directed to ‘Connect’ in Step three below. You can
access this page manually in the Facebook Manager section of
your Account Dashboard.
In Your Promotion Builder:
Integration > Facebook > Facebook Page
1. Select your Facebook Page from the list.
2. Click ‘Add your Facebook Page’ if it’s not listed.
3. You will then be asked to ‘connect’ with your
Facebook page
Integration > Facebook > Facebook App
1. Click ‘Custom App’.
2. Click ‘Add or set up App’
3. You will be directed to the Facebook Manager section
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 3

4. Setting Up Your Custom Facebook App
You’ll be directed to the Facebook Manager section of your Account Dashboard from your Power Promos
Builder to set up your custom Facebook App.
Follow the steps 1-4 listed in this section
and remember to save your settings.
Again, your Facebook account must be
connected to Strutta in order for your
custom Facebook Apps to appear here
(you can verify this in the Facebook
Manager section of your Account
Dashboard).
After you have created the custom app in
Facebook, the app will become available
for you to add.
1. Click refresh if you don’t see it listed.
2. Select the App from the list
3. Copy and paste the app secret from
Facebook Developers
4. Save your settings
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 4

5. In Facebook Developers
Go to Facebook Developers > Apps at http://developers.facebook.com
The Set Up
1. Click ‘Apps’ + Create New App” button (top
left).
2. Enter your ‘App Display Name’. This should
be the name of your promotion.
3. App Namespace: N/A leave blank
4. Enter the category as ‘Apps for Pages’
5. Complete the security check.
6. Set up your Custom Facebook App...
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 5
Note: [YOUR_PROMO_ID] is the number assigned to your Strutta promotion. Find it in your campaign’s builder URL
or in the Facebook Manager > Add a Custom App section.

6. Facebook Page App: Basic Settings
Here are the basic settings for your Custom Facebook App when launching a Facebook Page App with
Strutta.
• App ID: This is your App’s unique Facebook App ID.
• App Secret: Take note of this value to connect your custom Facebook
App with your Strutta promotion
Basic Info
• App Display Name: Your App’s name. Example: ‘Enter to Win’
• App Namespace: N/A - Leave blank.
• Contact Email: For important communication related to your app.
• App Domain: strutta.com
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 6

7. Facebook Page App: Basic Settings
Here are the basic settings for your Custom Facebook App when launching a Facebook Page App with
Strutta.
Basic Settings > Add Platform:
• Click the ‘Add Platform’ option
A pop-up menu will display, you will need to
select two platforms for your Canvas App
settings.
• Select the ‘Website’ icon
• Select the ‘Page Tab’ icon
You can only choose one platform at a time
so the ‘Add platform’ button needs to be
selected two times.
Selecting these three options will expand
additional settings which are outlined on the
next page.
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 7

8. Facebook Page (Tab) App: Basic Settings (2/2)
Here are the basic integration settings for your Custom Facebook App when launching a Facebook Page
(Tab) App
Website > Site URL
• Enter: http://fb-[YOUR_PROMO_ID].strutta.com
Website > Mobile URL: N/A - Leave Blank
Page Tab > Page Tab Name
• Your Page Tab Name should be short & relevant. It will
appear on your Facebook Page.
Page Tab URL:
• http://fb-[YOUR_PROMO_ID].strutta.com/facebook/tab/
app
AND
Secure Page Tab URL:
• https://fb-[YOUR_PROMO_ID].strutta.com/facebook/
tab/app
Settings > Basic > Page Tab Width
• Select: Standard (810 px)
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 6
Page Tab Image:
Upload a custom image that is 75 x 75 exactly.
This image will appear in the App permissions
dialogue & search results.

9. Facebook App Details Settings
* All custom Facebook Apps must include a link to a Privacy Policy and the
Terms of Service.
* You can use Strutta’s Privacy Policy & Terms of Service or provide your
own.
* Facebook apps that do not include these two URL’s may be removed by
Facebook.
The settings outlined above are the only details that need to be filled
in on this page.
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 9

10. Facebook Status & Review
• By default the Custom Facebook App will be in sandbox
mode while you are creating it.
• Please ensure sandbox mode in the Custom App settings is
disabled before launching your promotion
• Learn more about sandbox mode here.
Your Custom App has now been set up. Please refer back to
page 4 of this guide on how to add your custom app to your
Strutta promotion.
For a preview of what the Custom Facebook App will look like go to the
next page.
We’re providing you with the details required to launch a promotion with Strutta.
Please consult Facebook’s documentation on creating a custom Facebook App for
further support on additional settings.
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 6

11. Facebook Auth Dialog Settings (Example)
Strutta-powered Facebook Apps
(PromosApp & Custom Apps) may ask
for:
• Your Public info (Mandatory)
• Your e-mail address (Mandatory)
• Your likes (Only if you set
Mandatory Liking)
• Your photos (Only if you are
running a photo contest)
* Strutta will never automatically post
to a users Timeline.
Learn more about why we ask for each permission
here.
Learn how to delete an application from your
Facebook account here.
Thanks for working with Strutta!
Find more help, tips and guides in our FAQs.
| How To: Create A Custom Facebook App | Contact us | @strutta | Strutta on Facebook | 7