Agile Portugal 2016 - Celfinet & Strongstep In Biology, adaptation is the organism ability to evolve in order to be adapted and the dynamic capability of continuing to adapt to be fit and able to survive. Organizations too need to follow the adaptation process and to be adapted to rapid changes in their business environments. CELFINET has followed an adaption process, from pure consultancy services to software product development becoming agile for the fast pace mobile network operators business.

1. › CELFINET © 2016
ADAPTING FAST
LEARNING AND BECOMING FIT FOR LIVING IN COMPLEX
TECHNOLOGICAL HABITATS
JUNE 2016

2. › CELFINET © 2016 2
A TYPICAL MOBILE OPERATOR
TECHNOLOGICAL HABITAT
TECHNOLOGICAL HABITAT
Long-Term Evolution: Simplify the Migration to 4G
Networks, Cisco, 2013

3. › CELFINET © 2016 3
BIODIVERSITY: HETEROGENEOUS CUSTOMERS
BIODIVERSITY
http://community.netapp.com/t5/Technology/Cloud-Market-Insights-Convergence-in-Cloud/ba-p/83929,
last accessed May 28th

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RESOURCES: HUNGRY CONSUMPTION
RESOURCES CONSUMPTION
RESOURCE CONSUMPTION
• High interactivity of smartphones to operators
• Signalling – unpaid traffic (but takes up resources);
• Terminals and enhanced features (like Fast Dormancy);
• 3rd party and OTT apps.
The Economist Special Report “Beyond the PC” October 2011

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ENVIRONMENTAL CONSTRAINS: TOP SERVICES
VS LOWER REVENUES
RESOURCES SCARCITY
EU27: Average Revenue Per User (ARPU) 2007-2010
Wireless Intelligence
• Investments required in network
capacity
• Hardware expansion / software upgrades;
• Widely spreaded technology layers;
• Drops in revenues
• Sharp decline in mobile voice revenue
• Mobile data failing to compensate
• Regulatory pressures
• EU forcing call rates to lower

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COPING WITH ENVIRONMENT
ENVIRONMENTAL CHANGES

7. › CELFINET © 2016 7
CELFINET
CELFINET
ORIGIN
• FOUNDED IN 2003, AT THE TIME OF 3G ROLLOUT FOR A TIER 1 MOBILE
OPERATOR IN PORTUGAL
MISSION
• EXCELLENCE IN CONSULTANCY SERVICES, COVERING PLANNING, DESIGN,
ROLLOUT, ACCEPTANCE AND OPTIMIZATION
SOFTWARE DEVELOPMENT
• CONSULTANCY PROJECT SUPPORT
• INTERNAL PROCESSES

8. › CELFINET © 2016 8SOFTWARE DEVELOPMENT UNTIL 2012
“KIND OF” SOFTWARE DEVELOPMENT
2012
Probe
CWP / CWMP AUTOMATED DRIVE TEST REPORTING CEL REPORT

9. › CELFINET © 2016 9
AS IN THE GOOD OLD WATERFALL DAYS
PERFORMANCE MANAGEMENT SYSTEM
VISMON INTELLIGENCE
Requirements
Design
Development
Testing
Maintenance
1 MS Excel Worksheet
250 pages spec document
3 months more than expected
150 acceptance tests!
What is this?

10. › CELFINET © 2016 10
BUT CUSTOMER WAS OUT...
CUSTOMER WAS OUT
http://customerthink.com/do-you-feel-alone-in-advocating-for-your-customer/,
last accessed May 28th 2016

11. › CELFINET © 2016 11
LET’S JUST COPY ‘N’ PASTE
DRIVE TEST MANAGEMENT SYSTEM
Requirements
Design
Development
Testing
Maintenance
Everything, please...
500 pages spec document
6 months more
Sure, will do
Nevermind this...

12. › CELFINET © 2016 12
LIGHTS OUT...
CUSTOMER WAS WELL IN!
http://www.firstcovers.com/user/59689/the+light+at+the+end+of+the+tunnel.html,
last accessed May 28th 2016

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GETTING EVEN MORE COMPLEX
VISMON MANAGER
CONFIGURATION MANAGEMENT SYSTEM
OVER 35 DIFFERENT DATASOURCES
OVER 60 GB OF INFORMATION
OVER 30 000 FILES PROCESSED
Just to start...
Daily and
Served by
9 a.m. !

14. › CELFINET © 2016 14
LET’S GO AGILE! EVERYBODY ELSE IS DOING IT
SCRUM FRAMEWORK: BASICS
THIS HOW THEORY STATES
MICROSOFT ALM: THIS IS HOW WE IMPLEMENTED
Definition of Scrum
A framework within which people
can address complex adaptive
problems, while productively and
creatively delivering products of the
highest possible value.

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SOME LIVED EXPERIENCES
MAIN RESISTANCE FACTORS AND IMPEDIMENTS
• CHANGE MINDSETS + HABITS = CHANGE PEOPLE
• EFFECTIVE COMMUNICATION
• COMMITMENT
• DEAL WITH UNCERTAINITY
• TEAMS IN DIFFERENT PLACES
RESISTANCE TO CHANGE
I give up!

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SOME LIVED EXPERIENCES
MOANINGS

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QUALIFIED PARTNERS: STRONGSTEP
STRONGSTEP

18. › CELFINET © 2016 18
AIM HIGHER, AIM FOR EXCELLENCE
• PROCESSES SUSTAINING DELIVERY WITH LESS WASTE
• BETTER COMMUNICATION BETWEEN PRODUCT DEVELOPMENT
TEAMS
• EFFECTIVELY ADOPTING SCRUM
• GETTING A AN INTERNATIONALLY RECOGNIZED CERTIFICATION-
CMMI
FOCUS ON CUSTOMER
FAR AND BEYOND

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PARTNERING STEP BY STEP…
BACK TO BASICS

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IMPLEMENTATION
LIGHT CMMI IMPLEMENTATION
• Light Processes4
• Teams9
• Tools (TFS and
Confluence)2

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CHANGING A CULTURE
NEW CULTURE
Sahota, M., 2012, An Agile Adoption and Transformation Survival guide: Working with Organizational Culture, Michael Sahota

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VISUALIZING + MONITORING = VISMON SUITE
VISMON
2013 2014

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VISMON COMPONENTS - NEW SERVICES ENABLER
VISMON ENABLED SERVICES

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NEW BUSINESS OPPORTUNITIES
FROM SINGLE TO MULTI
FROM SINGLE MOBILE NETWORK
OPERATORS TO GROUPS OF
OPERATORS
DIVERSIFIED PRODUCT OFFER TARGETING DIFFERENT
AUDIENCES WITHIN THE MOBILE OPERATOR:
MANAGEMENT AND C LEVEL
2015 – SCALING

25. › CELFINET © 2016 25
WHOLE NEW MARKETS: GET CERTIFIED
US MARKET
IMPROVE PERFORMANCE THROUGH OPERATIONAL
PROCESSES IMPROVEMENT
GET MARKET COMPETITIVE ADVANTAGE
GET INTERNATIONAL RECOGNITION
2016 – US MARKET

26. › CELFINET © 2016 26
NEW AND DIFFERENT CHALLENGES
NEW ENVIRONMENTS
Self-Organizing Networks (SON)
3GPP TS 32.500 Telecommunication management; Concepts
and requirements
M2M
Mobile connected devices will grow 100 % to 12 billion in 2020
from 6 billion today
GSMA and Machina Research 2011
BIG Data
“Every day, we create 2.5 quintillion bytes of data — so much
that 90% of the data in the world today has been created in the
last two years alone”
http://www-01.ibm.com/software/data/bigdata/what-is-big-data.html, last accessed May 28th

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A WHOLE NEW DIALECT
NEW DIALECT

28. › CELFINET © 2016 28
PLEASANT HABITATS 
GREETINGS!

29. › CELFINET © 2016 29
WE
WHO WE ARE
ALEXANDRINA LEMOS
ALEMOS@STRONGSTEP.COM
+351 91 058 71 87
WWW.STRONGSTEP.PT
NUNO GUEDES
NUNO.GUEDES@CELFINET.COM
+351 914 189 939

30. › CELFINET © 2016 30
(APPLAUSE)
THANKS AGAIN
Thank You!!

31. › CELFINET © 2016 31
CONTACTS
STRONGSTEP
Strongstep - Innovation in software quality
Email: geral@strongstep.pt
Web: www.strongstep.pt
Telefone: + 351 22 030 15 85
Strongstep UPTEC
Parque de Ciência e Tecnologia da U. Porto
Rua Alfredo Allen, 455/461
4200-135 Porto, Portugal
Strongstep EUA
Project Olympus CMU
4620 Henry St,
Pittsburgh, PA 15213, United States
Strongstep Lisboa
Praça Duque da Terceira,
Nr 24 – 3
1200-161 Lisbon

32. _
PORTUGAL
HEADQUARTERS
RUA JOÃO CHAGAS, 53, 2º ESQ
1495 - 764 CRUZ QUEBRADA - DAFUNDO
LISBOA - PORTUGAL
PHONE: +351 214 152 330
FAX: +351 214 152 339
R&D CENTER
PARQUE DE CIÊNCIA E TECNOLOGIA DA
UNIVERSIDADE DO PORTO (UPTEC)
RUA ALFREDO ALLEN, Nº455/461
3ºPISO, SALA EC.3.01
4200-298 PORTO - PORTUGAL
_
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CONJ. 1213
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12 - 20 OXFORD STREET
NEWBURY
RG14 1JB
UNITED KINGDOM
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AVDA ARCES, 1, A 4 - A
28042
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ROOM 1308
MACAU (CHINA)
_
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EDIFICIO MILLENIUM PARK, TORRE A
AV. VLADIMIR LENINE, N.179, 6º DTO
MAPUTO - MOÇAMBIQUE
CELFINET › OUR OFFICES
› info@celfinet.com
› www.celfinet.com
› Sponsorship
NUNO GUEDES
NUNO.GUEDES@CELFINET.COM
+351 914 189 939