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Story Hack Presentation - Vile Inc.
1.
2. LoveStinks
...or so J. Geils would have us believe.
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3. But Online Dating Sucks
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4. SHARING A NEW EXPERIENCE RULES
Couples meet and even get
married after:
โข playing ARGs together.
โข or Warcraft.
โข or having the same terrible boss.
โข or riding a roller coaster.
So weโve conceptualized a cross-platform
Dating Adventure System. Itโs fast. Itโs easy. *Collective puzzle-solving at the MIT Mystery Hunt
And most importantly, itโs fun.
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5. DR. KNIGHTLYโS
SOCIETY FOR EXPERIMENTAL COURTING SERVICES
Get to Know Someone Under Terrible Circumstances
Where a guy or gal can register, muster up a little courage, and invite another
guy or gal to enjoy one of four kinds of adventures:
โข Murder Mystery
โข Thriller
โข Sci-Fi
โข Rom Com
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7. TEST DRIVE
MURDER MYSTERY SCENE: โFortune Favors The Boldโ
French socialite Guy Rich had squirreled away a fortune. Now heโs dead and his for-
tune is missing. His wife suspects foul play. Who was bold enough to do it?
COLORFUL SUSPECTS INCLUDE: ย
โข The newly widowed Mary Rich
โข Questionably competent accountant, Johan Goomba
โข Driver, confidant, and fixer, Tommy Galoshes
โข Personal assistant, Sunny Day
โข Her dog walker, Milo Otis
โข The dog, Mustard Seed Magic
โข Head detective, Pansy Scramm
โข Junior detective, Ernest Merriweather
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8. INTERACTION
Cooperative Team Play From Remote Locations
Like detectives following up on separate leads, the players have
unique gaming experiences that come together at certain points
in time.
They might be briefed on the case together, but to solve the
mystery, theyโll have to share independent findings with one an-
other in real time.
Itโs better to show, than tell, though. Let's see the gameplay in action.
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9. POV Player 1:
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10. POV Player 2:
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11. SCENE EXPERIMENT: What Just Happened?
โข Players provided access to two separate
streams of data collaborating in real-time:
find the dress, break the suspect
โข Online Kaltura video stream with dynamic,
real-time path-switching enabled via text mes-
sage or tweet using Twilio: binary choice
shown here, but implementation can allow for
near-limitless triggers
โข Nicktotally just admitted heโs a closet
โAncient Aliensโ fan
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12. MONETIZATION STREAMS
RATIONALE EXAMPLES
Pay-to-Play - Sample genre installments available
free to play to introduce players to
- Provide monthly service subscrib-
ers access to collaborative adven-
the concept tures with multiple levels of difficulty
- Offer both monthly subscription and so that collaboration grows with the
one-time purchase models for pre- relationship
mium storytelling modules - Enlist popular genre writers and
producers to give fans a chance to
connect on a personal level
Brand Partnerships - Partnerships focusing on health, - Product placement of Free People
beauty, and fashion products line to increase share of mind
- Collaborations with local venues amongst audience primed to shop
and online dating sites to extend for dating experience and purchase
scope into syndicated environments mementos from collaborative
-Capability to behaviorally target au- experience
dience sub-sections based on prefer- - Restaurant partnerships to cre-
ence & choice ate Adventure Dinners that provide
clues at regular intervals during
the meal
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13. HOW WEโRE UTILIZING TECH
Kaltura
โข Uploading iOS video to Kaltura through Rev Mobile App from their Open Market Solutions
โข Automatic asynchronous transcoding of different formats, dimensions and bit rates.
โข Utilizing the Kaltura Dynamic Player (KDP) to queue streaming video clips
Twilio
โข Backbone of the simple message response system for CRM
โข Utilizes a Twilio custom app to route SMS to S.E.C.S to a PHP service that processes the paths
IFTTT
โข IFTTT is a revolutionary beta product for creating tasks where โIF THIS happens, THEN do THAT
โข Plugin any imaginable social network channels by creating a simple interface to open APIโs
โข Used to wire SMS and Twitter DMโs together instantly
Open Source / Free Software
Based on a LAMP stack hosted at Logicworks, primarily in PHP and Javascript.
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14. Unless otherwise mentioned, this story hack is licensed under the
Creative Commons Attributions-No Derivs 3.0 Unported license
โTHE โMADE IN NYโ NAME, LOGO AND INSIGNIA ARE TRADEMARKS OF THE CITY OF NEW YORK AND ARE USED
WITH THE CITYโS PERMISSION.โ