Tobias Edström presentation on StartSmart event Models4Business 16.02.2012. Tallinn, Estonia
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Tobias Edström presentation on StartSmart event Models4Business 16.02.2012. Tallinn, Estonia
- 1. Tools for your start-up to succeed! Tallinn, February 16th 2012
- 2. I’ll tell you a bit about what it takes to become a winner…
- 3. I’ll give you practical tools for your start up
- 4. I’ll give you practical tools for your start up
- 5. I will inspire you with examples from the music industry
- 6. Welcome
- 12. Why did Roger become perhaps the greatest of all times?
- 13. I believe 4 factors
- 14. Talent
- 15. Baldness
- 16. Persistence
- 17. Faith
- 27. “Lean & mean”
- 31. Besides the chair, what was the most important part I needed for a successful launch?
- 32. Please think about it for a minute…
- 33. I’ll come back to that.
- 34. But first I am here to share my experience, not only about startups…
- 35. I also would like to talk about business models
- 36. Why business model innovation is important today?
- 39. Today…
- 40. …we see forces we haven’t seen before…
- 41. …we call them new rules of the business game.
- 44. Driver #
- 45. Sustainability
- 49. Driver #
- 50. Credit Crisis
- 53. Driver #
- 54. “It’s my turn” economy
- 55. Upcoming markets
- 57. Or markets that came up?
- 59. Driver #
- 61. We also call it lifestyle/ age complexity
- 64. Driver #
- 69. Driver #
- 70. Technology
- 73. The world has changed
- 74. Let’s look into an industry I know about…
- 82. Digital music can be legal
- 84. This got the attention of….
- 86. What did Spotify do to be successful?
- 87. Realized that customers wanted music to be 3 things….
- 88. Instant
- 89. Simple
- 90. Free
- 91. So the record labels had no choice…
- 92. Innovate or die!
- 93. 2 key success factor’s for Spotify…
- 94. Technology
- 95. Timing
- 96. Why did it work?
- 97. They figured out their business model!
- 100. How to get your business model right?
- 101. the past was about choosing solutions the future is about generating options
- 102. So, what does the business model of Spotify look like? (exercise 2 minutes)
- 103. Business Model?
- 104. Business Models?
- 109. 1. CUSTOMER SEGMENTS
- 110. 2. VALUE PROPOSITION
- 111. 3. CHANNELS
- 113. 5. REVENUE STREAMS
- 114. 6. KEY RESOURCES
- 115. 7. KEY ACTIVITIES
- 116. 8. KEY PARTNERS
- 117. 9. COST STRUCTURE
- 118. Key Value Client Activities Proposition Relationship Key Client Partners segments Cost Revenue Structure Key Streams Resources Channels
- 121. The Business Model Canvas PARTNER KEY OFFER CUSTOMER CUSTOMER NETWORK ACTIVITIES RELATIONSHIPS SEGMENTS KEY DISTRIBUTION RESOURCES CHANNELS COST STRUCTURE REVENUE STREAMS
- 122. The Business Model Canvas PARTNER KEY OFFER CUSTOMER CUSTOMER NETWORK ACTIVITIES RELATIONSHIPS SEGMENTS KEY DISTRIBUTION RESOURCES CHANNELS COST STRUCTURE REVENUE STREAMS
- 123. (Show post it model of spotify ?)
- 133. So what besides the chair did I need?
- 134. A solid NETWORK!
- 135. So how did that work out in practice for me?
- 136. A whole sales team signed in two weeks!?
- 138. Key takeaways …
- 139. How BAD do you want it?
- 140. It is about the business model
- 141. Proper execution
- 142. Mean & Lean
- 143. It is about the network linkedin//tedstrom ;-)
- 145. If you want help with your business model…
- 146. Or want to be squeezed on the court…
- 147. Call me!
- 148. By the way