1. International Diabetes Federation
Isabella Platon
Head of Communications
Roche Bloggers Meeting, San Diego
23 June 2011
The Global Diabetes Epidemic:
The Role of IDF

2. Who we are and
what we do
The Global Diabetes Epidemic:
The Role of IDF

3. Mission
Promoting diabetes care,
prevention and a cure worldwide
The Global Diabetes Epidemic:
The Role of IDF

4. A Vibrant Federation
220+ member associations in 160+ countries
2 million+ members
USD 750 million combined income
7 regional offices
The Global Diabetes Epidemic:
The Role of IDF

5. A GLOBAL epidemic out of
control
The Global Diabetes Epidemic:
The Role of IDF

6. million have
diabetes
The Global Diabetes Epidemic:
The Role of IDF

7. out in developing
of countries
The Global Diabetes Epidemic:
The Role of IDF

8. million within
a generation
The Global Diabetes Epidemic:
The Role of IDF

9. million deaths a year
The Global Diabetes Epidemic:
The Role of IDF

10. billion in health
care spending
globally
The Global Diabetes Epidemic:
The Role of IDF

11. An epidemic in IDF’s
North America & Caribbean
Region
The Global Diabetes Epidemic:
The Role of IDF

12. Number of people with diabetes
Top 10 Number of People with Diabetes (20-79 years) 2010, 2030
The Global Diabetes Epidemic:
The Role of IDF

13. 300,000 deaths a year
The Global Diabetes Epidemic:
The Role of IDF

14. global spending
The Global Diabetes Epidemic:
The Role of IDF

15. activities
Fighting to stem the spiralling
diabetes epidemic
The Global Diabetes Epidemic:
The Role of IDF

16. roles of IDF Global
The Global Diabetes Epidemic:
The Role of IDF

17. Global advocacy &
campaigning
The Global Diabetes Epidemic:
The Role of IDF

18. Global voice for
people with diabetes
UN Resolution 61/225 on
Diabetes – 2006
“recognized diabetes as a
chronic, debilitating and costly
disease associated with major
complications that pose severe
risks for families, countries and
the entire world”
The Global Diabetes Epidemic:
The Role of IDF

19. Global voice of
diabetes in NCD Alliance
Four NGO federations with
900 associations in 170
countries
Formed in January 2009
The Global Diabetes Epidemic:
The Role of IDF

20. World Diabetes Day
• Over 800 global monuments
bathed in blue
• Extensive grassroots
participation
• Global and regional media
coverage
• Significant involvement online
The Global Diabetes Epidemic:
The Role of IDF

21. Case study: WDD in China
• Chinese Diabetes Society
launching large scale diabetes
awareness campaign
• Press conference held in the
Great Hall of the People,
Tiananmen Square, Beijing
• A special event at the Great
Wall
• Over 20 landmarks and
monuments lit up in blue
• Blue circle pins distributed
The Global Diabetes Epidemic:
The Role of IDF

22. Gathering the
evidence
The Global Diabetes Epidemic:
The Role of IDF

23. IDF Diabetes Atlas 4th Edition
The Global Diabetes Epidemic:
The Role of IDF

24. Health Economics
• Diabetes Social and • Economic evaluation of IDF
Economic Impact Studies: programmes
- China
- Kazakhstan • Working with WHO on
innovative resourcing for
- Africa
NCDs in low- and middle-
income countries
The Global Diabetes Epidemic:
The Role of IDF

25. Policy Research
The Global Diabetes Epidemic:
The Role of IDF

26. BRIDGES & D-STaRT
Aims to identify, test and publish Supports the development of
practical solutions to improve projects in low- and middle-
outcomes for people with income countries (LMCs)
diabetes throughout the world which have less exposure to
international funding.
The Global Diabetes Epidemic:
The Role of IDF

27. Best practice
projects
The Global Diabetes Epidemic:
The Role of IDF

28. Diabetes Education
• Building networks:
Centers of Education, D-Net
• Supporting development of the
global health workforce for diabetes
through training programmes, tools
and publications
• Evaluation and Advocacy
The Global Diabetes Epidemic:
The Role of IDF

29. IDF Task Forces:
Expert Volunteers
• Convenes world class expert task
forces to set global standards
and pilot best practice in
diabetes advocacy, care and
education
• For example, recently launched
Guide to National Diabetes
Programmes
The Global Diabetes Epidemic:
The Role of IDF

30. Global guidelines
& advice
The Global Diabetes Epidemic:
The Role of IDF

31. The Global Diabetes Epidemic:
The Role of IDF

32. Humanitarian
programmes
The Global Diabetes Epidemic:
The Role of IDF

33. The IDF Life for a Child
Programme
The Global Diabetes Epidemic:
The Role of IDF

34. Convening the global
diabetes community
The Global Diabetes Epidemic:
The Role of IDF

35. The World Diabetes Congress
Dubai, 4-8 December 2011
• Why Dubai?
Strategic location – one of the hotspots of
global diabetes epidemic
• Scope – 12,000 participants
• Objective – Political engagement –
follow-up to UN Summit
• New for 2011!
– Global Diabetes Forum – political
event
– Programme themes – health systems,
global challenges in health, NCDs
The Global Diabetes Epidemic:
The Role of IDF

36. COMMUNICATION CHANNELS
Newsletter NEW! Website Social Media
NEW! Multimedia
The Global Diabetes Epidemic:
World Diabetes Day
The Role of IDF

37. CALLS TO ACTION
NEW: PARTICIPATIVE VIDEO
The Global Diabetes Epidemic:
World Diabetes Day
The Role of IDF

38. OUTREACH
ELECTRONIC CLICK CAMPAIGN
The Global Diabetes Epidemic:
World Diabetes Day
The Role of IDF

39. OUTREACH
Member Associations
Bloggers 5th Edition
Media
• Press releases
• Alerts
• Articles
Social Media
BCC Champions
Aligned organisations
The Global Diabetes Epidemic:
World Diabetes Day
The Role of IDF

40. UN Summit on NCDs:
87 Days To Go
Update on the UN High-Level Summit
on NCDs
19-20 September 2011
The Global Diabetes Epidemic:
The Role of IDF

41. Two Years On: The NCD Alliance
“A Special Political Asset” – Peter Piot, Former Head of UNAIDS
• Four Federations
• UN Summit Partners: 7 major NGOs
• Private Sector Supporters: 9 major companies
• Common Interest Group (CIG): 350 NGOs
• Local and Regional NCD Alliances: 24 worldwide
• Allies: WHO, PAHO, WEF, Lancet, governments…
We have built an NCD civil society movement with diabetes
visible and leading
The Global Diabetes Epidemic:
The Role of IDF

42. One Year On From Historic Vote:
Significant Progress
• NCDs are on the global agenda
• Government level discussions / statements: national
consultations, WHO regional consultations, Moscow
Ministerial Conference, Commonwealth Health Ministers
Meeting, WHA
• Evidence: WHO Global Status Report May 2011
• What works: WHO, Lancet Priority Actions, Commonwealth
Good Practice Case Studies…
The Global Diabetes Epidemic:
The Role of IDF

43. The Last 3 Months:
Activities and Impact
• Established our NCDA asks – Proposed Outcomes Document
• High profile events and speaking roles – Moscow, Commonwealth
WHA…
• Building the case for action:
– Joined forces with The Lancet – 2 influential papers
– NCDA working groups policy papers: women, tobacco, children
• Strengthened civil society role in Summit – Civil Society Task Force
• Mobilised MAs – advocacy alerts, CIG calls, website
The Global Diabetes Epidemic:
The Role of IDF

44. The NCD Alliance’s
vision for success
Launched in April
34 ‘Asks’
The Global Diabetes Epidemic:
The Role of IDF

45. Pocket Proposed Outcomes Document
LEADERSHIP AND INTERNATIONAL CO-OPERATION
• Establish an NCDs Partnership, linked to WHO, to coordinate follow up action with member states, other UN
and multilateral agencies, foundations, NGOs and private sector
• Commit to a whole-of-government response through costed national plans for NCD prevention and
treatment
• Increase national and international resources for NCD prevention and treatment
• Include NCDs in global health and development goals after 2015
PREVENTION TREATMENT
• Accelerate implementation of Framework • Strengthen health systems through integration of
Convention on Tobacco Control (FCTC) NCD prevention and treatment
• Reduce dietary salt, sugar, trans-fats and • Increase access to affordable, quality-assured
harmful use of alcohol essential medicines and technologies to prevent and
• Implement strategies to encourage physical treat cancer, cardiovascular disease, chronic
activity respiratory disease and diabetes, including vaccines
and palliative care.
MONITORING, REPORTING AND ACCOUNTABILITY
• Establish a high level Accountability Commission on NCDs with cross sector representation to monitor
Summit commitments
The Global Diabetes Epidemic:
The Role of IDF

46. IP3
Civil Society Hearing - June 16th, New York
The Global Diabetes Epidemic:
The Role of IDF

47. Slide 46
IP3 UPDATE FROM CTSF
Isabella Platon, 6/17/2011

48. Civil Society Hearing – 16 June
• 400 NGOs and 90 Missions present
• 3 panels (aligned with Summit round tables):
- Scale of the challenge
- Solutions at the national and local level
- International cooperation
• Each panel had 1 VIP, 1 Member State and 3 Civil society speakers
• Outputs:
– Timing allows messages to directly input into Summit Draft
Outcomes Document – negotiations underway
– Summary of Hearing prepared by WHO and Office President UN
General Assembly will be an official UN document for the
Summit
The Global Diabetes Epidemic:
The Role of IDF

49. UN Summit on NCDs
What Will Happen in New York
Saturday 17th and Sunday 18th am:
• NGO Briefing and solidarity meeting
Sunday 18th pm:
• ‘NCD Carnival’ to celebrate NCD Summit (part of Wellness Week)
Monday 19th and Tuesday 20th (until 15:00pm):
• UN Summit on NCDs
- Side Events - IDF, NCD Alliance, and many others
- Tight Security – very few NGOs admitted. Numbers unknown
- Last Minute Lobbying – Outcomes Document text
The Global Diabetes Epidemic:
The Role of IDF

50. Call to Action:
87 Days To Go
• Two determinants of success:
– What is written in the final Outcomes Document
– Who is there to commit to it, i.e. Heads of State / Government
• Secure attendance of Heads of State / Government:
- Work with NCD Alliance colleagues – joint lobbying
• Influence Outcomes Document:
- Find out who is drafting/advising at national level / New York
- Use IDF Advocacy Toolkit, Pocket POD, crafted language we will provide
- Act before parliaments recess – critical
- Work in regional / political blocs
• Feedback country-level intelligence to IDF – who is going, positions etc.
• Share good practice / what works in diabetes
The Global Diabetes Epidemic:
The Role of IDF

51. Summary
• The world has changed – NCDs are on the agenda
• We need to keep stressing:
– We know what to do for diabetes
– That prevention and treatment are both essential
– Linkages/comorbidities of diabetes/TB/CVD/maternal
health etc
– Doing nothing will come at a cost – excellent long term
investment
– Appeal to the “head, heart and pocket”
The Global Diabetes Epidemic:
The Role of IDF

52. Thank you!
2011: Our generation’s chance to change the future
The Global Diabetes Epidemic:
The Role of IDF