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Film260 flipbook
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19. All images are licensed
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Commercial Share-Alike
3.0 Agreement. Sourced
from Flickr, Photodune,
and Shutterstock.
20. References
You didn't make the Harlem Shake go viral—corporations did. By Kevin Ashton.
Quartz. March 2013.
Gangnam Style Marketing. By Lucy Tesseras MarketingWeek. April 2013.
Why the #HarlemShake is Disruptive Innovation to Social Media Campaign
Marketing. By Geoffrey Colon. Social@Ogilvy. February 2013.
Viral's Secret Formula, Part 1. and Viral's Secret Formula, Part 2. By Jonah Berger.
Huffington Post. February 2013.
Attack of the Memes. By Steve Kolowich. Inside Higher Ed. February 2012.
What Fuels the Most Influential Tweets? By Jared Keller. The Atlantic. April 2012.
The Rise of Visual Social Media. By Ekaterina Walter. FastCompany. August 2012.
Are We Immune To Viral Marketing? By Eric Smalley. Wired. December 2011.
Cute cats, memes and understanding the internet. By Tom Chatfield. BBC February
2012
Testing the Science of Sharing at the Super Bowl: Can Viral Ads Be
Manufactured? By Josh Sanburn. eConsultancy. February 2013.
