http://ITMarketingIdeas.com SUMMARY SLIDES: Make marketing your IT business easier, by breaking it down into smaller tasks. These 20 tips will help you build a manageable IT marketing jobs list. Copyright (C) SP Home Run Inc. SP Home Run is a registered trademark of SP Home Run Inc. All worldwide rights reserved.

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Your IT Marketing
Jobs List
– Are These
20 Actions on It?
Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com
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If You’re Marketing
IT Services for the
First Time, Then it’s
Probably Prudent to
Have a Checklist

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To Keep You
On Track with Your
IT Marketing Jobs

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The Best Way to
Set About this:
Have a Documented
Marketing Plan

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To Generate a Daily/
Weekly/ Monthly
IT Marketing Jobs
List for Yourself

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Four Stages
Within Your
Business are
Vital to Your
Marketing Efforts

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The Amount of Time
and Resources that
You Spend on
Each One

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Will Depend Entirely
on What the Status
of Your Business
Currently is

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Here’s My List
of 20 Actions
You Can Focus on
Across the Stages

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to Improve Your
Marketing in
Those Areas:

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Stage One –
Gathering Leads

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1. Launch Your
Website

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2. Drive Traffic to
Your Website

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3. Set Up Social
Media Profiles and
Start to Network

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4. Join One or Two
Local Business
Networking Groups

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5. Attend an
Industry Tradeshow

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Stage Two –
Raising Awareness

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1. Start Blogging
Regularly

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2. Run a Seminar
for the Local
Business
Community

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3. Sponsor a
Local or Industry
Event

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4. Take a Stand
(Booth) at an
Industry Tradeshow

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5. Hold a
Promotional Event

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Stage Three –
Closing Sales

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1. Put Your Sales
Pack Together

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2. Make Sales
Phone Calls

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3. Book Sales
Appointments

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4. Write Sales
Letters as Part of
Your Email
Marketing

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5. Create Special
Offers

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Stage Four –
Customer
Service/Retention

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1. Set up Your
Processes to
Exceed Customer
Expectations

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2. Collect
Testimonials

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3. Offer Benefits to
Those Repeatedly
Doing Business
with You

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4. Make Your
Customers feel
Special and
Enchant Them

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5. Keep in Regular
Contact via Email,
Newsletters, Visits,
and/or Calls

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These are All
Things That You
Should be Doing
as Part of Your
Marketing Efforts

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You Need to
Choose the Right
Mix for Your
Business

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and This Will
Change Over Time
as Your Business
Develops

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What Other Tasks
Do You Include on
Your IT Marketing
Jobs List?

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Share Your Ideas
With Us in the
Comments Section

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Recommended Reading:
Top 10 IT Marketing Strategies
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Free Special Report Now at
ITMarketingIdeas.com
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SP Home Run is a registered trademark of SP Home Run Inc.
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